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A roundup of commercials featuring rap. Spotlight on the rhymes of rappers and actors.

Starting with the boom in freestyle battles, hip-hop has been drawing renewed attention in the music scene in recent years.

The influence of hip-hop has spread into all sorts of arenas, and lately more and more companies have been incorporating rap into their commercials.

In these rap-infused ads, some feature actors doing the vocals, while others actually have real rappers performing—something hip-hop fans in particular are probably keeping an eye on.

In this article, we’ll introduce a bunch of commercials that incorporate rap all at once!

Which one is the dopest and coolest? Be sure to judge for yourself.

A roundup of commercials featuring rap. Spotlight on the rhymes of rappers and actors (21–30)

AXA “Know You Can” EditionSerena Williams

AXA CM 'Know You Can' 30-second version, Serena Williams

This commercial portrays the importance of believing in yourself, inspired by Serena Williams’s presence on the court, and also reflects AXA’s commitment to supporting that journey.

It tells us that in order to perform in environments that provoke anxiety, believing in yourself is paramount, and that very resolve is what leads to the future.

The powerful atmosphere that stirs the heart is further amplified by the song “I Can” by Nas.

It’s a unique track that layers lyrics over the classical masterpiece “Für Elise,” and its pronounced beat adds a sense of strength.

Google’s AI, Gemini: ‘Debut’ Part 1 / ‘Debut’ Part 2

This piece promotes the debut of Google’s AI, Gemini, and introduces how it can boost productivity.

From email summarization to generating images from text, it clearly conveys how easy it is to incorporate into daily life and how simple it is to use.

It doesn’t just show the interface; it also depicts users’ reactions, which underscores the high functionality that meets expectations.

The track that further spotlights the technological advances depicted in the video is Jay-Z’s “Public Service Announcement (Interlude).” Its steady, beat-driven rap at a calm tempo, the conversationally delivered lyrics, and the contrasting announcement-like voice all help create a cool vibe.

Daido Steel: “An Amazing Future—Let’s Go with Special Steel! Advanced Medical Care” (Edition)KREVA

Daido Steel Corporate CM: “Let’s Go to an Amazing Future with Specialty Steel!” Advanced Medical Edition

In a commercial promoting the fact that Daido Steel manufactures the titanium used in medical settings, KREVA—also known as an MC from KICK THE CAN CREW—makes an appearance.

He presents the ad’s message over a rap, and many viewers probably found themselves captivated.

The rhythmic rap is striking, making it a memorable commercial.

Mizkan Ajipon for TKG “Gochitama Samurai” Version

Ajipon for TKG “Gochi-tama Samurai” Web Commercial [Official Mizkan]

This commercial introduces “Ajipon for TKG,” a perfect seasoning for tamago kake gohan (rice with raw egg), through a unique samurai-rap concept.

A kunoichi appears before a samurai who’s troubled about how to make his usual tamago kake gohan taste better, bringing the product and successfully leveling up the dish’s quality.

With its mellow beat and laid-back rap, the spot creates a curious vibe where, despite the chill tone, the flavor of the tamago kake gohan steadily improves—making it a fun watch.

Daido Steel: “An Amazing Future—Let’s Go with Specialty Steel! General Overview”KREVA

Daido Steel Corporate CM: “Let’s Go to an Amazing Future with Special Steel!” – General Overview Edition

This is a commercial where KREVA introduces the products handled by Daido Steel and its initiatives for the future with a lively rap.

The lyrics, written with the catchphrase “Let’s go with amazing future special steel” as a reference, are striking, conveying a powerful drive to shape the future and a sense of hope as we move forward.