Shiseido commercial song. Popular commercial jingle.
Shiseido is a cosmetics manufacturer that has secured an unshakable position with its refined aesthetic sense.
You can sense that perfection from their container designs and package commercials, can’t you?
Tie-ins have been getting attention recently, but what’s quietly creating buzz is that cutting-edge creators and up-and-coming artists are actually making the CM songs.
In this article, we researched popularity based on reliable feedback from our readers, and carefully selected the most well-regarded commercials among them.
Fans, be sure to check it out!
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Shiseido commercial songs. Popular commercial songs (61–70)
SummertimeRIRI, KEIJU, Kobukuro Nariaki
“Summertime,” which was featured as the theme song for Anessa’s 2019 commercial, is a collaboration produced by musician Nariaki Obukuro—who is also supported by Hikaru Utada—and performed by singer RIRI and rapper KEIJU.
It’s a summer tune that perfectly blends RIRI’s powerful vocals with KEIJU’s cool charm.
The slightly bittersweet, sentimental vibe makes summer twilights feel smooth and romantic.
It’s also a great pick for a driving soundtrack!
Love drawing nearInoue Sonoko
The song chosen as the commercial theme for Shiseido’s antiperspirant Sea Breeze in 2020 was Sonoko Inoue’s “Chikazuku Koi” (A Love That Draws Closer).
Included on her mini-album Harezora, this track is a youthful number we especially want students to hear! Inoue’s refreshing vocals and lyrics that portray the real feelings of student love are downright heart-fluttering.
Her voice has a cute quality too, making it particularly recommended for female students.
Since Sea Breeze is a product targeted at students, the breezy, coming-of-age vibe of the song is a perfect match.
Original songKazumasa Hashimoto
This is the commercial for Shiseido ELIXIR Wrinkle Cream, the “Pottery” edition.
It features actress Yuriko Ishida—often described as a “miracle bare-faced beauty” and a “miraculous woman in her late 40s”—for her stunning beauty and charm.
The ad captivates with her vibrant, youthful-looking 49-year-old skin that doesn’t look dull and stands out even against a white lacy blouse.
Her expressive face and the luminous clarity that seems to shine from within are remarkable.
The Entertainer [Vocalise]
![The Entertainer [Vocalise]](https://i.ytimg.com/vi/CbkLLjfLvKY/sddefault.jpg)
The SENKA Perfect Melting Balm “Inspiring Smoothness” commercial, which also drew attention for featuring Mai Shiraishi, who graduated from Nogizaka46 in 2020, is based on the song “The Entertainer,” famous as the theme song of the 1973 American film The Sting.
Many of you have probably heard it in various contexts.
In the commercial, a vocal technique called “vocalise,” which uses only vowel sounds without lyrics, is employed.
It pairs well with the bright, refreshing morning atmosphere and the image of face washing, so it’s also recommended when you want to feel refreshed!
Find LoveUtada Hikaru
Hikaru Utada’s “Find Love” is featured in the promotional video for Shiseido’s new Ultimune serum.
As someone who enjoys top-tier popularity in Japan for R&B and is active on the global stage, it’s something to be proud of as a fellow Japanese person.
The song reflects a sense of newness and gives off a stylish impression.
With a house/club-music tempo, it’s a track that really lets you feel Utada’s cool side!