We’ve picked out famous in-store background music. Introducing trending tracks and catchy tunes all at once.
These days, whether it’s a restaurant or an electronics store, you hear in-store BGM almost everywhere you go.
Many shops use commercial cable services to play popular songs from Japan and abroad, but quite a few use original tracks as well.
Among these BGMs, there are plenty of highly addictive tunes that have quietly gained popularity.
In this article, we’ll introduce a bunch of those catchy in-store BGMs all at once.
See if you can find any songs that have stuck in your memory!
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- A catchy tune that sounds familiar
A selection of famous in-store background music. A roundup of buzzworthy and catchy tracks (21–30)
Yamaguchi Ayaki

This song conveys the great value of Matsugen, a supermarket chain that operates widely across Wakayama Prefecture as well as in Osaka, Kyoto, and Nara.
Its light, danceable sound layered with bright vocals evokes the excitement of going shopping.
The lyrics are uniquely focused on how to use up leftover budget, emphasizing that with Matsugen there are many different ways to make the most of it.
It’s a track that captures the joy of shopping and the fun of choosing precisely because it’s such a good deal.
EDION March

Inside the consumer electronics retailer EDION, they play a catchy, sing-along BGM that really sticks with you! If you’ve ever been to EDION, you’ll recognize that song—its title is “EDION March.” Once you hear the title, you realize the accompaniment has a march-like feel.
Among all this, what stands out most in the song is the energetic female vocals.
The melody line is cheerful and makes you want to sing along before you know it.
Pick-up of famous in-store BGM: A roundup introduction to trending and catchy songs (31–40)
K’s Denki Song

This is a song used at K’s Denki, a major consumer electronics retailer, to appeal to people in the store.
The lyrics repeatedly convey the idea that appliances can be bought cheaply, and combined with the upbeat melody, it really communicates a sense of value.
The phrase “Yume Yume Happy,” which isn’t explained in detail in the song, is also memorable and evokes the happiness of getting a good deal and the fun of choosing appliances.
With its light sound and lyrics emphasizing low prices—and by hearing it repeatedly in the store—it’s the kind of song that builds the feeling that you can buy more affordably here than anywhere else.
Original time signal BGM

Nitori is a store that sells furniture and home decor, with locations not only across Japan but around the world.
The background music played in Nitori’s stores feels like it expresses a gentle warmth that stays close to the customer.
Its simplicity—composed solely of light, airy guitar tones—quietly supports the enjoyment of shopping.
It also carries a calm atmosphere, conveying a desire for customers to relax and take their time as they shop from here on.
Theme of WAON

Many of you have probably heard it playing when you visit AEON Mall.
It’s the theme song that plays near the WAON information desk, a unique BGM featuring Happy Waon’s bark.
It’s a fresh and cute tune that makes you want to whistle along! Even people who don’t like overly pushy in-store music will likely find it easy on the ears.
It’s quite addictive, but since there aren’t many BGMs that can make you feel refreshed, why not go shopping at AEON Mall to listen to this song?
Bic Camera Song

Among major consumer electronics retailers, Bic Camera’s theme song is especially famous.
Since it also plays in their TV commercials, many people have likely heard it.
It’s characterized by bright, clear vocals reminiscent of a boys’ choir, and its catchy, familiar melody line is part of its appeal.
In particular, the repeated “Bic Camera” portion is very catchy, and I wouldn’t be surprised if many people find that part replaying in their heads whenever they see a Bic Camera store.
Fish HeavenShibaya Hiromi

At the fresh fish section of the supermarket, a variety of fish are lined up, and that range really highlights the fun of choosing, doesn’t it? A song that seems to capture the enjoyment of walking around that seafood section and the joy of eating fish is “Osakana Tengoku” (“Fish Heaven”).
It was created as a campaign song by the Central Seafood Center of the National Federation of Fisheries Cooperative Associations, and it became a hit after being played in supermarkets nationwide.
While incorporating the names of various fish, it’s a song that expresses the fun of eating fish.



