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Lovely commercial jingle

Memorable Commercials [May 2025]

We all have at least one or two commercial jingles that we can’t help but hum once we’ve heard them, right? Especially in the broadcasts from May 2025, it feels like there are more and more commercials that make you think, “What’s this song?” and lean in to listen.

Sometimes they’re refreshing, other times they’re songs that beautifully accompany heartwarming stories.

In this article, we’ll introduce CM songs that have left a deep impression on viewers.

You might find yourself reunited with a nostalgic tune or making a brand-new discovery.

Memorable Commercials [May 2025] (111–120)

Coca-Cola Aquarius 2002

Sounds good, let’s make it awesome!Za Hairouzu

[Official] The High-Lows “Ikasuze OK” [18th Single (2002/2/20)] THE HIGH-LOWS / Ikasuze OK
Sounds good, let's make it awesome!Za Hairouzu

Among the Aquarius commercials, the one aired in 2002 featured the song “Ikasuze OK” by The High-Lows.

While the band sound has a driving force, the rhythm is light and upbeat, clearly highlighting a sense of buoyancy and freshness.

Layered with the band’s signature powerful vocals, it conveys a momentum that feels like charging forward.

It’s a track that straightforwardly expresses freshness, evoking an image of stepping ahead toward the future.

Memorable Commercials [May 2025] (121–130)

Coca-Cola Aquarius “Shinji Ono of the Netherlands” Version

So it’s summer.Za Hairouzu

[Official] The High-Lows 'It's Summer' [21st Single (2003/6/25)] THE HIGH-LOWS / Natsu Nandana
So it's summer.Za Hairouzu
[Nostalgic Commercial] Lifetime of Sports — Shinji Ono — Aquarius — Coca-Cola

It’s a commercial that portrays Shinji Ono facing off against a variety of soccer-loving people, expressing the pure fun of the sport.

While the smiles on everyone’s faces clearly convey how enjoyable soccer is, it also gets across the message that staying hydrated is important to focus and have even more fun.

What further highlights the dynamism, joy, and refreshing atmosphere of the footage is The High-Lows’ “Natsu Nandana.” Their trademark powerful band sound rings out, conveying a headlong energy, as if sprinting through the present at full tilt.

Coca-Cola Aquarius: Athlete Afterimage

the last day of the monthsupittsu

Japan Coca-Cola Aquarius (♪ Spitz) Hidetoshi Nakata (2006)

This commercial conveys a sense of dynamism through the image of Hidetoshi Nakata excelling in soccer, while also communicating that hydration is essential in sports.

The sweat from his continuous running is vividly depicted, and the appearance of Aquarius reinforces the intention to support sports through proper hydration.

The music that further emphasizes the energy and refreshing atmosphere of the visuals is Spitz’s “Misoka.” The forward-leaning band sound that evokes the image of pressing ahead, harmonized with the gentle vocals layered over it, powerfully conveys a refreshing feel.

Coca-Cola Aquarius “Blue Monster: Matsuzaka” Version

WAO!yunikōn

Blue Monster Matsuzaka: Aquarius Heroes (Part 1)

In this commercial, Daisuke Matsuzaka appears in animation as an Aquarius Hero, depicting in a unique world view the idea that hydration gives you power.

The visuals are animated to boldly express baseball, and by featuring Aquarius amid the heat and momentum, they highlight the drink’s refreshing quality.

Further emphasizing the boldness and fun vibe of the footage is Unicorn’s song “WAO!” Its sound and vocals convey a buoyant, light, and playful feel while clearly delivering positive emotions.

Coca-Cola Aquarius: "Challenge the Olympic Events" Edition

All Good Ska is OneToukyou Sukapara Daisu Ookesutora

Tokyo Ska Paradise Orchestra / All Good Ska is One
All Good Ska is OneToukyou Sukapara Daisu Ookesutora
[Keisuke Honda] Aquarius CM 'Challenging Olympic Sports' Version, 30 Seconds.

This is a commercial where various athletes, including Keisuke Honda, take on sports different from their usual ones, conveying the fun of sports.

Even when the results aren’t what they hoped for, they each show smiles, which clearly depicts the enjoyment.

And Aquarius is prominently featured, expressing the desire to support people who work hard at sports.

Further emphasizing the refreshing sense of vibrant motion in the footage is Tokyo Ska Paradise Orchestra’s “All Good Ska is One.” The light, classic ska rhythm is striking, and it really conveys a sense of fun and a relaxed atmosphere.

Coca-Cola Aquarius 1996

Rescue completeTōkyō Banana Bōizu & Hashi Yukio

Circa 1995 commercial: Aquarius — The Aquarius Rescue Team is on the way — Yukio Hashi

This commercial depicts the Aquarius Rescue Team rushing to people suffering from the heat and saving them with hydration.

The Rescue Team is especially striking—their unique outfits and movements, and the fact that no words are spoken until the end, create a mysterious worldview.

The music that further accentuates this distinctive atmosphere is “Rescue Complete” by Tokyo Banana Boys & Yukio Hashi.

Set to a gentle rhythm reminiscent of enka and kayōkyoku, the song sings about rescue, adding a unique vibe on the musical side as well.

Nagatanien Ume Chazuke “Sour (Mr./Ms. Habu)” Version

NobodyKeyakizaka46

Keyakizaka46 'Nobody' Short Ver.
NobodyKeyakizaka46
[CM] Nagatanien Umeboshi Chazuke

This commercial portrays Mizuho Habu savoring the taste of umeboshi while also highlighting the authentic flavor of Nagatanien’s Umeboshi Chazuke.

It focuses on the increased amount of umeboshi flakes, emphasizing a significant 20% boost that powerfully conveys a sense of satisfaction.

The ad opens with Mizuho Habu eating umeboshi and ends with her enjoying Umeboshi Chazuke; in both scenes, she wears a similarly happy expression, which conveys the ad’s quality.

Because the content is simple—just expressions and the product—the attention to detail feels even more pronounced.