Lovely commercial jingle

[August 2025] Trending Latest Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

There are TV and social media commercials that, before you know it, you end up rewatching over and over.

August 2025 is packed with buzzy ads, featuring memorable casting, messages that stick with you, and cheeky touches that make you chuckle—each with its own flair that keeps things fresh.

In this article, we’ll give you a thorough roundup of the commercials everyone’s talking about this month.

We’ll also spotlight the songs used in those ads, so be sure to check them out!

[August 2025] Trending Latest Commercials (71–80)

Ajinomoto Frozen Foods The★Shumai “Mom, I wanna eat this at home too” VersionGenta Matsuda

The ★® Shumai: “Mom, I wanna eat this at home too” Edition (30-second version)

This commercial shows Genta Matsuda eating shumai at a neighborhood Chinese diner.

The way he alternates between bites of shumai and rice, enjoying every mouthful, really leaves an impression! Matsuda thinks to himself, “Mom, I want to eat this at home,” and then it’s revealed that the shumai is Ajinomoto’s The Shumai, which you can actually enjoy at home.

Seeing him eat it so deliciously makes it impossible not to buy it!

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JR East “Tomorrow’s DESIGN. The Future of Logistics” versionMinami Hamabe

Tomorrow’s DESIGN: The Future of Logistics (30-second ver.)

This is a series of commercials featuring Minami Hamabe and her daughter who has come from the future, introducing various things related to JR East.

This time, the theme is strawberry picking, highlighting lesser-known services such as using the Shinkansen to transport strawberries from production areas to city centers and picking up strawberries ordered online from station lockers.

The two’s natural interactions are memorable, and it’s incredibly catchy.

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Recruit Zexy: ‘When you decide to get married, the Zexy Consultation Counter’ editionAnji Ikebata, Takumi Nishigaki

Zexy commercial: “When you’ve decided to get married, the Zexy Consultation Counter.” Kansai/Tokai edition, 15 seconds (with subtitles)

It seems there are still many couples who choose not to have a wedding, but there are surely those who would like to have one.

At times like that, many people probably turn to Zexy for inspiration.

This commercial says that in addition to the magazine, there are also consultation counters.

It might be a nice place to go on a date, too.

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Hirakawa Masako (Bōkarisuto: Sakata Mizumako)

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[August 2025] Trending Latest Commercials (81–90)

Kose Cosmeport Je l’aime “Je l’aime of Memory” VersionMinami Hamabe

[Minami Hamabe Appears] 2025 AW Je l’aime TV Commercial “Je l’aime of Memories” — 15 seconds

Set in a flower field, this commercial features Minami Hamabe introducing the appeal of Je l’aime shampoo and treatment.

It highlights the product’s strengths—fragrance, moisture, and a silky-smooth feel—alongside visuals of glossy hair.

Blending in nostalgic, film-like shots, the ad leaves a striking impression.

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Suntory Japanese Craft Gin ROKU “The Taste of ROKU” EditionNaohito Fujiki, Kundo Koyama

Suntory Japanese Craft Gin ROKU “The Taste of ROKU” 30-second version Naohito Fujiki, Shundo Koyama, Suntory

This is a commercial where Naohito Fujiki and Kundo Koyama enjoy ROKU and discuss its flavors over drinks.

Beyond its characteristically refreshing gin taste, they also talk about the occasions it suits, which likely helped many liquor lovers imagine, “I’d like to drink it at a time like this.” The calm, composed tone of the ad also conveys ROKU’s premium image.

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Shionogi Pharmaceutical: “For the ones you love.” (Version)Miki Fujimoto

Miki Fujimoto shares what she ‘picked up’ from family life: ‘Suddenly, a weird dance party breaks out…’ Shionogi’s new TV commercial: “For the Ones You Love.”

This commercial uses a grand, forward-looking song by Ikimonogakari—one that encourages us to keep moving ahead—but its message is that COVID-19 is still spreading, so we should stay vigilant about hygiene and seek early diagnosis before conditions worsen.

Miki Fujimoto’s friendly personality really shines through, doesn’t it?

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Hirakawa Masako (Bōkarisuto: Sakata Mizumako)

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Iwatani Corporation: “Shaping the Future of Hydrogen at the Expo – MAHOROBA”Taro Hakase

Iwatani Corporation CM: “A hydrogen-powered future at the Expo — MAHOROBA Edition”

Taro Hakase’s piece here has an appealing, forward-looking tone that aligns well with Iwatani Corporation’s concept of opening the future with hydrogen.

The rich orchestral sound also seems to symbolize a bright future.

It looks like we’ll be able to experience a hydrogen-powered boat at the Expo, which is intriguing as well.

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Hirakawa Masako (Bōkarisuto: Sakata Mizumako)

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