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[August 2025] Trending Latest Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

There are TV and social media commercials that, before you know it, you end up rewatching over and over.

August 2025 is packed with buzzy ads, featuring memorable casting, messages that stick with you, and cheeky touches that make you chuckle—each with its own flair that keeps things fresh.

In this article, we’ll give you a thorough roundup of the commercials everyone’s talking about this month.

We’ll also spotlight the songs used in those ads, so be sure to check them out!

[August 2025] Trending Latest Commercials (41–50)

KOSÉ ONE BY KOSÉ Serum Veil Deep Repair: ‘Plump, densely hydrated skin’ editionKeiko Kitagawa

ONE BY KOSÉ Serum Veil Deep Repair | Pre-essence booster serum | TV commercial “Plump, deeply moisturized skin” 15 seconds

In the introductory commercial for the Serum Veil Deep Repair pre-essence, its powerful moisturizing capability is highlighted.

It presents the product’s moisture-improving effect, stating that using it helps the skin generate its own hydration.

The confident expression of Keiko Kitagawa shown at the end of the commercial also suggests the product’s high effectiveness.

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[August 2025] Trending Latest Commercials (51–60)

Kansai Electric Power: “The People Who Support the Everyday”Nao Kosaka

Kansai Electric Power Commercial: “The People Who Support the Everyday” (30 seconds)

This commercial begins with a scene where Nao Kosaka expresses her gratitude to her mother, who cooks meals every day, and to the man who cleans the streets.

It then highlights that Kansai Electric Power is generating electricity through various means to make everyday access to electricity possible.

Another key point is that they’re not just producing electricity, but doing so in ways that consider the global environment.

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Kao Attack ZERO ‘Each One’s Pon’ VersionTori Matsuzaka, Masaki Suda, Kento Kaku, Shotaro Mamiya, Yosuke Sugino

Kao Attack Each Pop Version 30-second TV Commercial

This is a commercial for Attack ZERO Perfect Stick that highlights how easy it is to use even when you’re busy.

With the keyword phrase “〇〇-pon,” it showcases the convenience of using it while doing something else.

In the latter half, the ad also emphasizes not just its ease of use but its powerful cleaning ability to thoroughly remove stains and odors, making you think, “I want to try it at least once!”

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au povo Giga Charge Card ‘Ghost Story’ Version

Giga Charge Card | Ghost Story Chapter

A commercial that unfolds with the eerie mood of a ghost story.

You watch, wondering what kind of scary tale will be told, only to find that the frightening thing depicted in the ad is, of all things, running out of smartphone data.

It’s true—whether in daily life or when you’re out and about, it’s a real hassle when your phone can’t connect! The ad effectively highlights how povo’s Gigacharge Card, available at convenience stores, comes in handy at such times.

By showing concrete use cases, the message feels relatable and close to home.

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TIS INTEC Group: “We can’t ignore that wish. Systems everyone can use.”Tsuyoshi Kusanagi, Meru Nukumi

TIS INTEC Group TV Commercial: "We can't ignore that wish. A system everyone can use" (30 seconds)

The scene begins with Tsuyoshi Kusanagi and Meru Nukumi visiting a factory as TIS INTEC employees, interviewing workers to find out if they have any on-site problems.

There, Nukumi discovers that the system used on-site is difficult to use and proposes developing a new one.

In the latter half of the commercial, the new system is introduced and successfully resolves the issues on the ground.

Watching it makes you think, “Maybe they could improve things for us, too…”

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551 Horai 2025 CommercialNarumi

551 HORAI Pork Bun Commercial 2025

This is the 2025 version of the popular commercial featuring the well-known Kansai phrase, “When you have 551, and when you don’t.” It’s a highly impactful ad that shifts suddenly from a cozy family gathering scene to the interior of a spaceship.

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Kansai Electric Power: “What We Can Do for the Environment” (Edition)Sadao Abe

Kansai Electric Power commercial: “What We Can Do for the Environment” (30 seconds)

It portrays Sadao Abe steadily working on things he can do in his daily life “for the environment.” In the latter half of the commercial, it introduces the initiatives Kansai Electric Power is undertaking to reduce carbon dioxide emissions when generating electricity.

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