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[August 2025] Trending Latest Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

There are TV and social media commercials that, before you know it, you end up rewatching over and over.

August 2025 is packed with buzzy ads, featuring memorable casting, messages that stick with you, and cheeky touches that make you chuckle—each with its own flair that keeps things fresh.

In this article, we’ll give you a thorough roundup of the commercials everyone’s talking about this month.

We’ll also spotlight the songs used in those ads, so be sure to check them out!

[August 2025] Trending Latest Commercials (81–90)

au Value Link Plan “au Global Roaming Unlimited” / “au 5G Fast Lane” / “au Starlink Direct” / “Subscription Plus Points” / “Subscription Plus Points”Takao Osawa

au Value Link Plan | au Unlimited Overseas Edition

au Value Link Plan | au 5G Fast Lane Edition

au Value Link Plan | au Starlink Direct Edition

au Value Link Plan | Subsc Plus Points Edition

au Value Link Plan | Ponta Pass Edition

This commercial delivers, with the force of a story’s opening, what features you can use when you join the au Value Link Plan.

As the Celestial Emperor, Takao Osawa presents the plan’s perks as a variety of jeweled treasures, clearly showcasing its functions.

You can feel how comprehensive the plan is—staying connected anywhere and enjoying savings through coupons.

The confident smile with which it’s presented also underscores the strong belief behind the plan.

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Samsung Galaxy Z Fold7: ‘Open up your own world’ EditionRyo Narita

Ryo Narita x Hirakou, My Own World | Galaxy Z Fold7 | Samsung

This commercial depicts how the AI built into the Galaxy Z Fold7 can be used.

While waiting for a friend at a café, Ryo Narita spots them outside the window and takes a photo with the Galaxy Z Fold7.

He then uses AI features to remove surrounding people from the shot and even generates realistic sea creatures from a hand-drawn sketch.

By combining these elements, he creates a striking image.

The entire process is impressively smooth, showcasing creative, limitless possibilities.

It’s the kind of ad that makes you want to try the Galaxy Z Fold7 yourself just by watching it.

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Suntory Single Malt Whisky Yamazaki “The Road” Version

Suntory Single Malt Whisky Yamazaki “The Path” Version 120 seconds | Suntory

This commercial is composed of interviews with staff from the Yamazaki Distillery, where Suntory’s Yamazaki whisky is made.

Listening to what’s said in the ad—about the distillery where Yamazaki is produced and the craftsmanship behind the whisky—will undoubtedly spark your interest in Yamazaki.

It’s a compelling commercial precisely because it conveys the voices of the people involved in its production.

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KOSÉ ESPRIQUE “Melty Serum Glow Powder” CommercialKeiko Kitagawa

ESPRIQUE | Keiko Kitagawa “Melty Serum Glow Powder” Edition | KOSÉ

This is a commercial that clearly introduces the features of the Melty Serum Glow Powder, a powder foundation.

It explains that each particle of the powder is coated with serum, and emphasizes that this results in an unprecedentedly smooth texture.

Just by looking at the close-up shots of Keiko Kitagawa’s skin, you can practically feel how effective it is.

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Nissan AURA “NIGHT OF AURA” VersionMiki Nakatani

[Aura] NIGHT OF AURA Digest

This is a digest video of NIGHT OF AURA, a short drama series starring Miki Nakatani.

Through the stories of Nakatani and her co-stars, it beautifully conveys the allure of aura, so please be sure to watch the full episodes as well.

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Panasonic Odori-Daki Rice Cooker X9D Series “Delicious with Both New and Aged Rice” Edition

Panasonic Rice Cooker X9D Series with 'Odori Taki' — Delicious with Both New and Aged Rice, 30-Second Version [Official Panasonic]

In response to soaring prices, some of the old rice released onto the market has drawn complaints that it doesn’t taste good.

However, this commercial promotes a rice cooker that claims it can cook both new and old rice deliciously.

Beyond highlighting the product’s development features, it uses footage of rice being cooked in a traditional kamado stove to help viewers visualize how tasty the rice will be when made with this product.

The video’s stylish and calming atmosphere is particularly striking.

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[August 2025] Trending New Commercials (91–100)

TOYO TIRES “OBSERVE GIZ3” Version

TOYO TIRES | 「OBSERVE GIZ3」 30 sec.

This commercial introducing the OBSERVE GIZ3 winter tires highlights performance that lets you drive with confidence even in winter.

Accompanied by footage of a car driving on snowy roads, the narration proclaims, “Tire performance that gives every driver confidence in winter,” and this bold message heightens expectations for the product.

It also shows test footage of braking distances on icy roads, presenting real data that lends the commercial a persuasive edge.

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