Lovely commercial jingle

[January 2026] Trending Latest Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

When you’re watching TV or browsing video sites, there are moments when a commercial suddenly grabs your attention, right? From star-studded casts and catchy tunes you can’t help but hum, to quirky directing that makes you do a double take, the latest commercials are packed with things to love.

For those thinking, “Who was in that ad?” or “I want to watch the commercial that just aired more carefully!” this article offers a full roundup of commercials from January 2026.

You’re sure to find the one that caught your eye, so be sure to check it out!

[January 2026] Latest Trending Commercials (61–70)

Unicharm SMART COLOR “That’s why SMART COLOR” (version)

SMART COLOR “That’s why SMART COLOR” edition

After presenting the problem that with white masks, foundation transfers to the inside and stands out, it appeals to the advantage that with SMART COLOR, the inside is beige, so foundation stains are less noticeable.

Also, the melody sung in this commercial is very catchy and sticks in your head after just one listen.

Raise the rankinglower

Report a problem

Zurich Auto Insurance: That’s why Zurich offers “a premium tailored to you”Sho Sakurai

Zurich Auto Insurance_Because it’s Zurich_Premium Plan That Fits You_15 seconds

This commercial introduces Zurich’s auto insurance, highlighting the appeal of being able to choose coverage that suits you.

It shows how you can customize various aspects—like annual mileage and coverage scope—to fit your needs, making driving more comfortable.

Sho Sakurai’s bright smile as he recommends Zurich is another big plus, conveying a positive vibe.

In the end, it depicts a family smiling on a drive, leaving the impression that each person’s safety is being expressed.

Raise the rankinglower

Report a problem

P&G Febreze Fabric ‘Parent and Child with Set-in Odor’ Version

[Febreze for Fabrics] Set-in Odor Parent and Child 30 Seconds

It’s a commercial featuring a parent-and-child pair of a pillow and a futon, looking sad as they worry about smelling bad and not being washed.

During pollen season they can’t be hung outside to dry, so the two despair about not getting washed—until Fabric Febreze for fabrics appears.

It’s promoted as not only eliminating odors but also disinfecting.

Their bright, refreshed expressions make the product’s effectiveness clear.

Raise the rankinglower

Report a problem

Coca-Cola Karada Sukoyaka Tea W+ ‘Little Devil W’ VersionRyuji Akiyama

[KARADA Sukoyaka-cha W＋] Ryuji Akiyama “Little Devil W” Version 30 seconds KARADA SUKOYAKA CHA W＋

This commercial portrays the common dilemma of wanting to enjoy a meal while worrying about fat and sugar, using Ryuji Akiyama as the focal point, and emphasizes that Karada Sukoyaka Cha W+ provides the solution.

When the lid of the eel rice box is opened, fat and sugar appear and dance, and Akiyama shows his bewilderment.

It comically depicts how, despite wanting to eat because the two are there, he can’t bring himself to take a bite, and how he’s even more flustered as they cling to his hands.

In the end, he performs the CM song, clearly conveying the reassuring qualities of Karada Sukoyaka Cha W+.

Raise the rankinglower

Report a problem

Suntory Maker’s Mark “Aliens” VersionYuki Sakurai, AiNA THE END

Maker’s Mark “Aliens” 30-second version Yuki Sakurai Aina the End Suntory

This is a Maker’s Mark commercial showing Yuki Sakurai captivated by a performance while sipping a drink at a bar.

Sitting at the counter away from the stage, Sakurai is completely absorbed in the music.

The singer performing at the bar is AiNA THE END, formerly of BiSH and now a solo artist.

She’s covering Kirinji’s 2000 classic “Aliens.” Her vocals are striking—more uptempo than the original yet still imbued with a sense of poignancy.

Raise the rankinglower

Report a problem

IKEA: I Love This Home. “Chef’s Kitchen” / “Hidden Restaurant”

I love this house. The chef’s kitchen edition.

I love this house. The hidden-restaurant edition.

This commercial showcases a variety of kitchen tools available at IKEA through scenes of different kitchens.

It highlights how a single-person kitchen can transform into a chef’s workspace, or a family dining room can turn into a hidden gem of a restaurant, emphasizing the atmosphere that tools can create.

It focuses on the process of enjoying cooking before the meal, expressing the quality of the tools that support it.

It seems like a concept that raises expectations for what kinds of tools are available and how they can support your cooking.

Raise the rankinglower

Report a problem

Canon “Canon’s Gaze” / “Challenge to Visualization”

Corporate TV commercial: “Canon’s Gaze” (Canon Official)

Corporate Commercial: 'The Challenge of Visualization' (Canon Official)

This commercial introduces Canon’s initiatives beyond its strong image as a camera company, highlighting in particular its achievements in the medical field.

Here, the focus is on promoting CT machines, clearly conveying the technologies born from a longstanding dedication to imaging.

Just as camera photography has brought smiles to people’s faces, you can feel the desire to provide reassurance through CT imaging as well.

It conveys a grand ideal: that a commitment to photographing people will lead to future advancements.

Raise the rankinglower

Report a problem