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[January 2026] Trending Latest Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

When you’re watching TV or browsing video sites, there are moments when a commercial suddenly grabs your attention, right? From star-studded casts and catchy tunes you can’t help but hum, to quirky directing that makes you do a double take, the latest commercials are packed with things to love.

For those thinking, “Who was in that ad?” or “I want to watch the commercial that just aired more carefully!” this article offers a full roundup of commercials from January 2026.

You’re sure to find the one that caught your eye, so be sure to check it out!

[January 2026] Trending Latest TV Commercials (81–90)

Lifenet Life Insurance “Level X (10) Insurance” EpisodeRuka Matsuda, Hiroki Iijima, Tetsuya Iwanaga, Hayato Onozuka

Released on January 11, 2026! 30-second version [The period has been extended!] Lifenet Insurance Official Web CM “Level X (10) Insurance Edition”

This is a cancer insurance commercial featuring four actors who co-starred in Kamen Rider Ex-Aid.

In addition to highlighting the product’s appeal, it also encourages viewers to periodically review their insurance coverage.

The Kamen Rider-style direction is striking, and it became a hot topic among fans.

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JAPANET 40th Anniversary Start Dash Campaign: “Akira Takata from 40 years ago moves and talks with AI!”

Japanet 40th Anniversary Start-Dash Campaign TV Commercial — Akira Takata from 40 years ago moves and speaks using AI!

This is Japanet’s 40th anniversary commercial.

The video traces the company’s journey from its founding to the present, offering a clear look at Japanet’s history.

One particularly striking moment is when Akira Takata from 40 years ago is brought to life using AI technology.

Many viewers were likely astonished to see Takata moving within a photograph.

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Cezanne Cosmetics ‘Shadow-Tone Lip Maker’ VersionSara Shida

[Official] TV Commercial: Kageiro Lip Maker – 30 seconds – 2026 CEZANNE

This is a commercial introducing Cezanne Cosmetics’ Shadow Color Lip Maker.

It promotes a lip liner that adds dimension and a brighter impression when used on top of your usual lipstick.

In the commercial, Ayala Shida is shown actually using the product, and different application variations are introduced.

The product’s features and appeal are explained clearly.

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New Balance “We Got Now 2026”Shohei Ohtani

We Got Now | 2026 | New Balance

This commercial opens with Shohei Ohtani holding a bat, followed by a series of shots of people enjoying various sports.

There’s no narration or on-screen text; instead, we simply see all the players using New Balance apparel and gear.

It’s a cool, understated style that you don’t often see in commercials from domestic manufacturers.

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Honda S+ Shift ‘A New World Line’ Version

[Honda S+ Shift] Web Movie “A New World Line” Long Ver.

A commercial titled “A New Worldline” introduces the S+ Shift featured in the Prelude.

Through footage of the Prelude speeding by with a crisp, satisfying sound, it brilliantly conveys the thrilling driving feel delivered by S+ Shift.

While it doesn’t offer concrete explanations, the ad is stylishly crafted to pique the curiosity of car enthusiasts.

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Marukome Ryotei no Aji “My Grandmother” Version

Marukome Restaurant-Style Flavor: My Grandma Edition — 90 seconds

This is an animated commercial based on the story of a Marukome employee’s grandmother.

A female employee sent Marukome miso soup to her 97-year-old grandmother who lives alone.

In response, the grandmother emailed to say thank you and wrote about how delighted she was.

The employee talks about how, although her grandmother lives energetically on her own, she’s increasingly worried as there are more things her grandmother can’t do by herself.

The grandmother, meanwhile, says that even though she relies on help from those around her, she’s happy to be cared for by her granddaughter like this.

It’s a moving commercial that touches the heart, portraying two people whose feelings connect despite the distance between them.

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[January 2026] Latest Trending Commercials (91–100)

Mercari ‘Mini-Mel Debut’ VersionDaisuke Sakuma

Mercari “Mini-Meru Debut” version, 15 seconds

This is a commercial featuring Daisuke Sakuma introducing the idea that unexpected things can sell on Mercari.

It gives examples like empty cans, screws of unknown origin, and a single earbud after losing the other one, explaining that even items that seem like junk at first glance can sell on Mercari.

After watching the ad, some viewers may have thought, “Oh, maybe I could sell that too,” as they remembered unused items lying around at home.

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