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Compilation of car commercials: A comprehensive showcase of domestic and international automakers, regardless of brand

When you watch TV or browse the internet, you see car commercials all the time, don’t you? Not only domestic manufacturers but also overseas brands are actively producing ads.

Many of these car commercials are particular about their cast and background music, so you probably have at least one that left a lasting impression on you.

In this article, we’ll showcase a wide range of car commercials from both Japanese and international automakers, old and new.

Since the cast, music, and direction vary by model, enjoy spotting the differences as you watch.

Nissan (1–10)

Nissan X-Trail “St/Xt” Edition

X-Trail Commercial St/Xt + Clean Diesel Edition

The song used in the X-Trail commercial is an early classic by The Chemical Brothers, featuring vocals by Noel Gallagher of Oasis.

It’s often described as a modern version of The Beatles’ “Tomorrow Never Knows.”

Nissan Days: ‘A New Kei Car for a New Japan’ (Version)

[New Days] TV commercial 'A New Kei for a New Japan' Reiwa Edition – 30 seconds

A kei car packed with advanced technology—will it become the new standard for a new era? The commercial features an original track as background music that gives a smart, sophisticated impression.

At the time, the new era name “Reiwa” had just been announced, and Nissan quickly produced a commercial with a forward-looking, new-era theme.

Because it’s an original commercial song, the performing artist hasn’t been disclosed, but the track is a perfect, cool match for the car’s image!

Mazda (1–10)

MAZDA: We want to create the desire to drive. “CX-80” version / “ROADSTER” version

These are two commercials that express Mazda’s slogan, “We want to create cars that make you want to drive.” In the “CX-80” spot, we see a family that has just welcomed a newborn, while the “ROADSTER” spot portrays an older woman spending time by the sea with her grandchild, camera in hand.

The commercials convey Mazda’s straightforward desire to build cars that make every driver feel like they want to get behind the wheel.

MAZDA: We want to create the feeling of “I want to drive.” – Declaration version

MAZDA “We want to create the desire to drive.” Declaration - 30 seconds

This commercial calmly showcases Mazda’s desire to support the driver’s experience embedded in its cars.

Starting with the smiling driver, it portrays the joy of driving and clearly expresses how the brand continues to support the experiences that follow.

It then transitions to factory scenes, highlighting the meticulous manufacturing process to convey a commitment to supporting users.

The visuals also evoke a sense of powerful performance that can carry you through a wide variety of landscapes.

MAZDA AXELA “Be a driver.” edition

Mazda “Axela Be a driver Hybrid” D 20140701

Mazda is an automaker headquartered in Hiroshima Prefecture, and Tamio Okuda is also a singer-songwriter from Hiroshima, right? This song was specially written by Tamio Okuda—connected to Hiroshima—for a Mazda commercial.

It has that signature, pleasantly laid-back Tamio Okuda vibe and uplifting lyrics that feel incredibly comfortable and even refreshing.

The music video features Mazda’s sports car, the Roadster (MX-5), and tells the story of a crash-test dummy preparing for a collision test.

MAZDA CX-8 “Debut” Version

"'MAZDA CX-8 Debut' version, 30 seconds, from December 2017"

The Mazda CX-8 commercial song features a modern, stylish melody that feels perfect for elevating any drive.

The track was created by Yoshihiro Fujii of Backslash, a team known for producing original music for commercials.

It pairs perfectly with the image of a sleek car gliding gracefully along—something you wouldn’t expect from such a spacious interior.

The melody, which doesn’t fit neatly into any single genre and carries a sense of freshness, can ultimately be summed up as simply “cool.” It’s a track you’ll want to play as a sophisticated driving song.

Daihatsu (1–10)

Daihatsu Atrai ‘Declaration’ Version / ‘Realization’ Version

[Daihatsu Atrai CM] - Kei Car Edition 2021 Daihatsu Japan 'Atrai' TV Commercial -

In Daihatsu’s mini van Atrai commercial, “Declaration,” the focus is on enjoying the Atrai as a space for hobbies.

When you think of a kei van, its appeal is often the large cargo capacity, and many people may have a strong image of it as a work vehicle.

However, this commercial showcases examples of using it as a hobby space—like outfitting it for car camping or setting up a desk to use a computer.

It’s a commercial that highlights the appeal of the new kei van, and some viewers may have found themselves glued to the screen.

The BGM is a track by TENDRE, the solo project of Taro Kawahara, a multi-instrumentalist, and it’s included on his first major album, “IMAGINE.” The scatting-like opening and brass sounds are striking, conveying a message of moving forward just as you are.

With its stylish, pleasant vibe as background music, it’s the kind of song you’ll want to listen to while driving, camping, and in many other situations!