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Compilation of car commercials: A comprehensive showcase of domestic and international automakers, regardless of brand

When you watch TV or browse the internet, you see car commercials all the time, don’t you? Not only domestic manufacturers but also overseas brands are actively producing ads.

Many of these car commercials are particular about their cast and background music, so you probably have at least one that left a lasting impression on you.

In this article, we’ll showcase a wide range of car commercials from both Japanese and international automakers, old and new.

Since the cast, music, and direction vary by model, enjoy spotting the differences as you watch.

Daihatsu (1–10)

Daihatsu Move Canbus “COLORING LIFE: Sea” Version

[Daihatsu Move Canbus CM] - 2020 Daihatsu Japan 'Move CANBUS' TV Commercial -

The BGM for Daihatsu Move Canbus “COLORING LIFE: Sea” is ‘Kimi wa Tennenshoku,’ sung by Sakura Fujiwara.

This song is a cover of Eiichi Ohtaki’s original, which was released in 1981.

It’s a classic that has since been covered by numerous artists.

It’s frustrating that you only get to hear a snippet in the commercial—you’re left wanting to hear the whole thing—and it leaves you with a refreshing feeling.

It’s a track that perfectly suits the ad’s vibe and even carries a touch of nostalgia.

Daihatsu Rocky: The Door to Another World

[Daihatsu Rocky Commercial] - Japan Edition 2020 (Part 2) Daihatsu Japan 'ROCKY' TV Commercial -

This track that played in Daihatsu’s compact SUV Rocky “Door to Another World” commercial comes from Tomoyasu Hotei’s collaboration album “Soul to Soul”—a cool song featuring GLIM SPANKY, purveyors of bluesy next‑gen rock! The guitar call-and-response between Hotei and GLIM SPANKY’s Kamemoto speaks volumes, and Remi Matsuo’s husky, profound vocals are incredibly cool.

It was reportedly recorded remotely, yet the seamless cohesion and groove never give that away and feel wonderfully tight.

Mitsubishi Motors (1–10)

Delica Mini “Super Popular!” version / “The Inside Is Amazing Too!” versionNEW!Asami Mizukawa

This is a commercial conveying the growing popularity of the Delica Mini’s active image.

Through Asami Mizukawa going out with her family, the appeal of the Delica Mini is reintroduced.

In this CM, the seat arrangements and drive modes are particularly highlighted, effectively showcasing its comfort and off-road performance.

Mitsubishi Motors: “We Like People Who Adventure” – Future / Inheritance / Challenge editions

This commercial showcases Mitsubishi Motors’ commitment to supporting adventure, depicted through cars racing across different eras and landscapes.

It conveys that achieving performance that supports adventure requires bold challenges on the development side as well, and that the overlap of these two efforts results in a comfortable yet powerful drive.

The music that further accentuates the strength expressed in the visuals is “Layla” by Derek and the Dominos.

With its guitar phrases and rhythms, the song conveys an overall wild atmosphere and evokes a sense of determination to push forward.

Mitsubishi Motors New eK Space ‘NEW style’ Edition

New eK Space 'NEW style' version, 15 seconds

This is a commercial that introduces the new eK Space briefly yet thoroughly.

The video highlights the color lineup, the interior, and the large sliding rear doors.

It’s a CM that tightly packs and showcases the appeal of the eK Space.

Mitsubishi Motors “Enchanted Staff” VersionSeina Nakata

"Enraptured Staff" Version, 15 seconds

This commercial conveys the variety and excitement of Mitsubishi’s lineup through scenes of customers choosing cars at a Mitsubishi dealership and staff member Seina Nakata assisting them.

It highlights the unique appeal of each model—such as the Delica Mini and Outlander—clearly showcasing their strengths.

Even the expressions during the introductions convey how satisfying and well-equipped the features are.

With dreamy looks and phrases like “the beginning of an adventure,” the visuals depict a positive attitude toward cars.

Volkswagen (1–10)

Volkswagen New Golf “Finally Here” Version

[Volkswagen Golf CM] - Japan Edition 2021 (1) Volkswagen Japan 'Golf' TV Commercial

The commercial aired in 2022, titled “The All-New Golf Is Finally Here.” The piece that was used and quickly spread by word of mouth was “Stop Motion.” Even if you don’t immediately remember it, you’ll recognize it when you hear it and think, “Oh, that song.” It’s a track by the rock band Polkadot Stingray.

Its beautiful lyrics, which liken life to stop motion, and its driving melody perfectly matched the vibe of the commercial.

Another reason it drew attention was the overwhelming vocal prowess of Shizuku, the band’s lead singer.