Love songs used in commercials. Popular commercial tunes, jingle songs.
Haven’t you ever wanted to hear that song from the commercial again? A love song you happened to catch in a fleeting moment lingers in your heart and you just can’t stop thinking about it—many of us have had that experience.
The beautiful melody that plays alongside the visuals leaves a stronger impression precisely because it’s so brief.
In this article, we introduce love songs that became popular after being used in commercials.
If you want to revisit those nostalgic lines, or if you’ve been frustrated not knowing a song’s title, this is for you!
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Love songs used in commercials. Popular CM tracks and commercial songs (11–20)
Yui (YOU)Kamikawa Yuuna
Yuna Kamikawa’s “Yui” was released in 2023 and is also included on the album DIZZY.
While centered around acoustic sounds, its rhythm has a light feel with elements of Black music, conveying a sense of uplift.
The lyrics, which seem to depict the happiness of spending time together as a couple, are striking, and the song as a whole expresses the fulfillment of everyday life.
This track is used in a commercial for Zojirushi’s stainless steel bottles.
The ad portrays people rehydrating with stainless bottles after stretching or sports, conveying a forward-looking, positive feeling.
Tearful KissSazan Ōrusutāzu
Southern All Stars’ “Namida no Kiss” was released in 1992 and is also included on the album “Yoni Manyo no Hana ga Saku Nari.” Its gentle, soothing atmosphere—like someone softly speaking their feelings—leaves a calming impression on listeners.
The lyrics depict love for someone who is leaving, conveying a poignant sense of regret and heartache.
The song was featured in a UNIQLO commercial starring Haruka Ayase, Kohei Matsushita, and Yumi Kawai, where the tender feel of merino wool is expressed in parallel with a drama portraying human kindness.
RhetoricMeruto Taimā
Melt Timer’s “Rhetoric,” set for release in 2025, is a song that frankly expresses affection for a loved one.
Its straightforward band sound is striking, and its refreshing development evokes a sense of hope for the future.
A key point is the uncompromising stance on one’s feelings, which also conveys just how strong that affection is.
The song is featured in a commercial for Zojirushi’s stainless steel bottles.
The ad is a drama portraying someone taking on their first presentation, expressing a positive emotion that turns a warm drink into courage.
I’ve always liked you.Saitō Kazuyoshi
Kazuyoshi Saito’s “Zutto Suki Datta” was released in 2010 and is a song that portrays unforgettable feelings for a beloved person.
The wild, classic rock–inspired guitar sound is striking and highlights the lyrics’ worldview of reminiscing about the past while still trying to move forward.
The song is featured in a Sapporo Ichiban commercial starring Hiroiki Ariyoshi and Nicole Fujita, which shows people making ramen with their own recipes and cheerfully conveys the unchanging deliciousness that’s been loved since long ago.
Fated OneSoala
Soala’s “Unmei no Hito” (Fated Person) is a track released in 2025 and included on the album “To my 17.” The sound aims for R&B with a prominent rhythmic feel, building gradually toward the chorus to create a sense of brilliance.
The lyrics express ideals about a destined partner while also portraying the gap with reality, which in turn accentuates the feeling of love.
The song was also used in a Tapple commercial, where a drama depicts a man and woman’s meeting, the development of their relationship, and the emotions woven into it.
Miyojimoon drop
This is an introduction commercial for Wedding Park, a wedding information site that shares content about weddings, including reviews.
The video shows people’s reactions when a couple announces their marriage, and it’s truly wonderful to see everyone celebrating as if it were their own.
The touching, heartwarming commercial is accompanied by the song “Miyoji” by the rock band moon drop.
It’s a heartfelt wedding song that the band said they had “always wanted to write someday,” with a warm atmosphere themed around the family name of the couple getting married.
Love songs used in commercials. Popular CM tracks, commercial songs (21–30)
seesawtuki.
A Spotify commercial shows a family of three—a father, mother, and daughter—driving together.
The mother tells the daughter she’s in charge of today’s BGM, and the daughter plays Tuki.’s “Seesaw.” The song is included on the album “15,” released in January 2025, and layers band sounds over a flowing piano accompaniment.
It portrays the complexity of a love that isn’t straightforward: when you move closer, the other person pulls away; when they approach, you find yourself retreating.
In the lyrics, they wish they could meet each other at the same pace, and it depicts the resolve to start by loving oneself.
For anyone currently in love, this is a track that will resonate especially deeply.