Love songs used in commercials. Popular commercial tunes, jingle songs.
Haven’t you ever wanted to hear that song from the commercial again? A love song you happened to catch in a fleeting moment lingers in your heart and you just can’t stop thinking about it—many of us have had that experience.
The beautiful melody that plays alongside the visuals leaves a stronger impression precisely because it’s so brief.
In this article, we introduce love songs that became popular after being used in commercials.
If you want to revisit those nostalgic lines, or if you’ve been frustrated not knowing a song’s title, this is for you!
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Love songs used in commercials. Popular CM tracks, commercial songs (21–30)
Don’t cheat on me.Koresawa


A Nissin Honmen commercial featuring singer-songwriter Koresawa, who handled the music.
The mascot characters, Reko-chan and Inu-kun, appear and show off a dance, with Reko-chan urging Inu-kun to try Nissin Honmen.
Through the cute, catchy animation, the deliciousness of Nissin Honmen really comes across.
The background music is a parody of Koresawa’s “Uwaki Shitara Akan de.” Like the original, the Kansai-dialect lyrics are striking and leave a strong impression.
Young PlazaKuwata Keisuke


Keisuke Kuwata’s “Wakai Hiroba” was released in 2017 and is included on the album “Garakuta.” With a sound that evokes a retro feel inspired by kayōkyoku (Japanese pop of past eras), the song proceeds with a gentle tone throughout.
The lyrics are sprinkled with retro words that reflect the times, giving the impression of a passionate romance being expressed.
As a commercial song, it was used in a UNIQLO ad promoting jeans, brightly conveying how attractive the jeans are through Haruka Ayase’s “binge buying” portrayal.
I wanna see youAbe Mao


This is a commercial featuring Kingo Uchida, Soma Abe, and Haruto Oki from “Today, I Fell in Love,” showing each of them handmaking Valentine’s chocolates for their respective partners.
It’s lovely to see the three of them happily crafting the chocolates while thinking of their partners.
In the latter half of the commercial, each of them is shown handing the chocolates to their partner—the joy of receiving them, and the relief and happiness of giving them, leave a lasting impression.
Surely more than anyone else in the worldTokunaga Hideaki


This commercial portrays a man and a woman living apart exchanging words, expressing how ANA bridges the distance between them.
It conveys the idea that even the small moments of loneliness felt in their separate lives can be eased with ANA, and that ANA hopes to support the bond between their hearts.
Further highlighting the emotional core of the story and its warm sense of connection is Hideaki Tokunaga’s rendition of “Surely More Than Anyone in the World.” Its quieter sound compared to WANDS’ original is striking, and combined with Tokunaga’s gentle vocals, the feeling of love comes through even more strongly.
Winter,againGLAY


This commercial promotes the idea that using Car Sensor might help you find your ideal car, set against a snowy landscape.
The version featuring only Nanao conveys a wintry mood, while the version that also includes Ryuji Akiyama and Kotaro Yoshida adds a touch of comedy in the finer details.
The song that accentuates the snowy atmosphere is GLAY’s “Winter, again.” Although the music video imagery recreated in the commercial strongly evokes the cold of winter, the sound and vocals are intense, leaving the impression of a burning passion that persists in the cold.
Reach it, all of it.Oni-chan


From au’s Santarō series, the song used in the 2026 New Year’s commercial is “Todoke, Zenbu.” sung by Oni-chan, played by Masaki Suda.
The structure is striking: it starts with a gentle, conversational tone and gradually gains strength toward the chorus, conveying a rising swell of emotion.
The lyrics seem to depict feelings for a loved one, imbued with hope for the future and tenderness—the desire to share happiness with someone important.
The commercial itself portrays Santarō trying to convey his own sense of wonder to someone dear to him, and each character’s smile serves as an important point that communicates warmth.
His SugarKubota Toshinobu

This is a song that was featured in Pantene commercials from 2000 to 2001.
It’s a track from the 2000 album “As One,” and it’s a quintessential Toshinobu Kubota piece—mellow and sophisticated, leaving a strong impression.
The lyrics portray an aching, unfulfilled love.
That’s because the person the narrator has feelings for already has a partner.
They want that person to come to them, but they know it wouldn’t be allowed.
Many listeners may find themselves empathizing with such complex, heartrending emotions and feeling a tightness in their chest.


