Nissin Cup Noodles commercials: A roundup of buzzworthy ads featuring outlandish, over-the-top direction.
Nissin Cup Noodles, a classic product that’s practically synonymous with instant ramen, is something many people have probably tried at least once.
In this article, we’ll be introducing some of those familiar Cup Noodles commercials!
When it comes to Nissin Cup Noodles ads, their defining feature is definitely their over-the-top, outlandish direction.
Sometimes you might even think, “Isn’t this going a bit too far?”—but that bold approach is what makes them so entertaining, and they’ve got lots of fans.
We’ve gathered a bunch of commercials that have aired over the years, so take this opportunity to check them out again.
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Nissin Cup Noodles commercials: A roundup of the buzzworthy ads with outlandish direction (41–50)
Nissin Foods Cup Noodles “Work-From-Home Sea Dance” Version
The song used in the eye-catching “At-Home Sea Dance” commercial is an original track.
It was also used in the 2021 “Squid-Repelling Dance” commercial, so some viewers may have been curious about it.
The commercial features dancer Yuiya Igarashi, known for his fundoshi performances, and actor Arata Sato.
Igarashi’s choreography is sure to stick in your memory.
With its comical lyrics expressing the urge to play at the beach and its intricate rhythms, the song evokes a curious sensation as it suddenly overflows with an “Indian” mood.
Nissin Cup Noodles commercial. A roundup of buzzworthy, outlandish commercials drawing attention (51–60)
Nissin Foods Cup Noodles “I Want to Eat Delicious Stuff: Kansai” Version
This pixel-art illustration, reminiscent of 1990s video games, is an ad introducing Chili Tomato Noodles.
This particular spot is titled the Kansai Edition, and the characters speaking in the Kansai dialect make a strong impression.
Along with the pixel art, the color palette heightens the visual impact, making it a memorable commercial you won’t forget after seeing it once.
Nissin Foods World Cup Noodles ‘So What Is It, Really? Laksa’ EditionMAX
This commercial introduces Singapore-style laksa, one of the most popular flavors in the global Cup Noodles lineup.
The CM uses MAX’s song “Tacata’,” swapping the titular word with “laksa” while explaining the dish.
By comparing it to familiar things, the ad conveys what it tastes like, yet never quite tells you exactly what laksa is—which is part of its appeal.
The flashy vibe, with dance by MAX and photo-like composites, makes it a unique spot that straightforwardly communicates the idea of “the unknown.”
Nissin Foods Cup Noodles ‘The New Prince of Tennis: Off to the Grand Slam’ Edition
This commercial features Kei Nishikori and Naomi Osaka appearing in the world of the anime The Prince of Tennis, depicting their training as they aim for a Grand Slam.
After overcoming various trials, Nishikori and Osaka each reach their own state of mastery and move closer to their goals—that’s the storyline.
There’s also a comedic touch as onlookers explain that they’ve mastered techniques like “The Pinnacle of Daily Progress” and “Naomi Champion,” though it’s not exactly clear what those are.
Including the scene where the characters and the players shake hands, the spot conveys a distinctly positive atmosphere.
Nissin Cup Noodles ‘The Prince of Tennis II: Training Begins’ Edition
In this commercial set in the world of the anime The Prince of Tennis, Kei Nishikori and Naomi Osaka appear, and it depicts the beginning of their training as they aim for the Grand Slams.
While the two are relaxing on a ship headed for their destination alongside the characters, Coach Mifune Nyūdō appears and powerfully announces the start of their training.
He presses a switch, the ship transforms, and they head into special training—conveying the sense that the story is just beginning.
Although neither of them speaks, their expressions clearly communicate their confusion, which is a fun touch.
Nissin Foods Cup Noodles SURVIVE: Battle with the Real Beasts
The SURVUVE series episode “Battle with the Real-Beast” depicts facing difficulties with a comedic touch.
It plays on the slang riajuu—short for “having a fulfilling real life,” meaning someone with a rich private life—by portraying them as “real beasts.” In the commercial, the real beast is a shark reminiscent of Jaws, depicted as an obnoxious riajuu who flaunts how great their personal life is.
The sharply cynical tone is highly relatable and is sure to make you chuckle.
Nissin Foods Cup Noodles: ‘The Green Onion Salt Aliens Appear’
Both cute and somehow a little pitiful—that’s the vibe of Cup Noodles’ “Negi-Shio Alien Appears” spot.
In this commercial, characters personifying the various Cup Noodles flavors take center stage.
The SIO flavor waves to the others with tears in its eyes, and then the newly launched Negi-Shio flavor kicks him away and strikes a signature pose.
Paired with the laid-back original song, the whole thing has a wistful feel.
It’s also amusing how they self-deprecatingly introduce their own product as “not selling well.”
