“Your Mouth’s Lover” — A roundup of Lotte commercials. A parade of popular snacks.
Lotte, the confectionery maker famous for its catchphrase “A lover for your mouth.”
Lotte’s lineup includes the long-popular stick gum series, chocolate treats like Toppo and Ghana, and ice creams such as Coolish and Sou.
Chances are you’ve tried at least one of their snacks.
Lotte’s commercials are known for their star-studded casts, and recently the ones featuring Ryo Yoshizawa and Minami Hamabe have been creating a buzz.
In this article, we’ll introduce a selection of Lotte commercials all at once—find your favorite one!
- Lotte’s commercial songs: CM themes for Ghana, Sou, Xylitol Gum, and others.
- You've definitely heard it before! The song from the chocolate commercial
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- Pocky commercials: A roundup of memorable ads [Ezaki Glico]
- Compilation of candy commercials: from the latest to nostalgic ones
- [March 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
- Summary of Calbee commercials: Snack and cereal ads featuring star-studded casts
- [March 2026] Roundup of the Latest Trending Commercial Songs
- A roundup of Morinaga commercials. It’s a hot topic with members of Johnny’s groups appearing as well!
- [Chocolate is…] Meiji commercial. A collection of commercials for snacks, ice cream, and dairy products.
- A collection of UHA Mikakuto commercials. Packed with ads for candies and supplements.
- A roundup of KitKat commercials. The catchy presentation that conveys its deliciousness is the charm!
- Bourbon commercials: A collection of familiar snack ads
“Your Mouth’s Sweetheart” Lotte Commercial Compilation: A Parade of Popular Sweets (21–30)
Lotte Lady Borden: “Going Home Together (New Reward Treat)” editionRyo Narita
This commercial, featuring Ryo Narita, is for Lady Borden ice cream.
It opens with Narita getting out of his car to buy ice cream, and when he returns, both of his hands are full of treats.
His innocent smile as he asks, “Did I buy too much?” really leaves an impression.
The ad wraps up with a shot of Narita enjoying the ice cream, accompanied by the catchphrase “fluffy-rich,” which conveys Lady Borden’s flavor.
Lotte Xylitol: “Chew and take it easy—oral care.”Nana Seino, Yuki Morinaga
This spot, which has the vibe of a music segment from an NHK educational program, is a commercial for Lotte Xylitol Gum.
Nana Seino and Yuki Morinaga appear in singer “big sister” and “big brother” roles, with children singing along.
If you listen closely to the lyrics, the message is: “Thank you for always taking care of our mouths.
Mom and Dad, please do your oral care too.” It promotes the idea that you can easily do oral care with Xylitol gum.
Lotte Sou: A refreshing thank-you from Sou! “Student” version / “Working Adult” version / “Work-Ice Balance” versionNana Mori
This is a commercial where Nana Mori pops out from inside Lotte’s Sou ice and delivers messages of support to people who are giving their all.
It gently stands by students working hard at classes and club activities, people devoted to their jobs, and others, while also highlighting the importance of relaxation.
By showing her eating Sou at the end, it conveys the wish for it to be seen as a gentle, refreshing treat—one of the items you can use to relax.
Lotte Lady Borden “At the End of the Day” version / “Tower Buy” version / “Begging Phone Call” version / “Reward Tower” version /Ryo Narita
These are the “At the End of the Day” spot, which shows Ryo Narita slowly savoring ice cream, and three video-call-style spots with Narita: “Tower Buy,” “Begging Call,” and “Reward Tower.” In every commercial, Lady Borden’s delicious “fluffy yet rich” taste is highlighted, surely making many viewers think, “I want to eat it!” It’s also striking how Lady Borden is portrayed as a daily reward.