RAG MusicCM
Lovely commercial jingle

Unforgettable! Memorable commercial jingles. Popular commercial songs.

“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?

In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.

In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!

We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.

See if you can find the ones that left a mark on you.

Memorable Commercials [July 2025] (181–190)

Kewpie Mayonnaise “Magic Mix Mayo” Version

Original songOvall

This commercial promotes the appeal of “maze-mayo,” where you mix Kewpie Mayonnaise with your favorite seasonings or ingredients.

It conveys that combining various things expands the possibilities of flavor, and that Kewpie Mayonnaise pairs well with just about any taste.

The visuals are simple—showing only mayonnaise, seasonings, and the spoon that mixes them—which in itself conveys confidence in the flavor.

The background music is also key: the light, buoyant sound layered with cheerful chorus gives the impression of excitement.

Memorable Commercials [July 2025] (191–200)

Suntory Whisky Kakubin “That little detour leads to happiness.”

You like whisky, don’t you?Noda Yojiro

Suntory Whisky Kakubin – Concept: “That detour leads to happiness.” 30-second version

This commercial portrays a relaxed moment with a bottle of Suntory Whisky Kakubin nearby, captured with a cinematic mood.

True to its title, “That Detour Leads to Happiness,” it conveys the importance of occasionally taking a breather by making a detour—and the wish for Kakubin to be there to support that.

The song that further elevates the relaxed atmosphere and gentle air of the visuals is Yojiro Noda’s “Uisukii ga, Osuki desho” (“You Like Whisky, Don’t You”).

The performance stands out as a stripped-down, singer-with-guitar rendition, and the tenderness is clearly expressed not only in the sound but also in the vocals.

Daiwa House D-ROOM “Freedom” Version

Meadow&Tanabe Gen

[TVCM] D-ROOM: Freedom Version

This D-ROOM commercial focuses on the freedom of rental housing—unlike owning a home, you can move whenever you feel like it.

With “freedom” as the keyword, it promotes a comfortable lifestyle where you can be yourself without pretense.

Playing in the background of the beautifully shot video that portrays this sense of authenticity is a track by Meadow & Gen Tanabe.

Meadow’s warm vocals are especially striking, offering a soothing, healing listening experience.

Townwork “Townwork Song: Posing” Version

When the Saints Go Marching In

Saints’ Parade / When the Saints Go Marchin’ In / American Folk Song / Piano
When the Saints Go Marching In
“Townwork Song” Posing Version

This is a Townwork commercial featuring Mio Imada and FRUITS ZIPPER together.

Set to the melody of “Seija no Koshin” (March of the Saints), Mio Imada sings and dances to the familiar phrase, “If you’re going to get a part-time job, Townwork,” while the members of FRUITS ZIPPER dance and move across the background.

It’s an adorable ad that’s a must-see not only for Imada’s fans but also for fans of FRUITS ZIPPER.

UHA Mikakuto Tokuno Milk 8.2, Rich Day. “Tokuno Milk” version / “Salt Milk” version / “Rich Fragrant Strawberry” version

sparklingME:I

ME:I (Me-I) ⊹ 'Kira Kira' Track Video
sparklingME:I
Extra-Rich Milk 8.2 “Rich Day. Extra-Rich Milk” Version

This commercial promotes the variations of Tokuno Milk 8.2—such as Rich Milk, Salt Milk, and Rich Strawberry—through snapshots of ME:I’s everyday life.

The scenes depict moments waiting for a train or a bus, expressing how the rich taste of Tokuno Milk makes that time feel even richer.

The music that further highlights the fun atmosphere shown in the visuals is ME:I’s “Kira Kira.” Its gentle rhythm conveys a relaxed mood, and when the light vocals layer on top, it evokes positive feelings.

Odakyu Electric Railway - Thread of Feelings: 'Days That Connect and Expand'

coloring; color scheme; hues; decoration; embellishment; added flair (figurative)ikimonogakari

Ikimono-gakari “Irodori” Music Video (Odakyu Group corporate commercial song)
coloring; color scheme; hues; decoration; embellishment; added flair (figurative)ikimonogakari
Odakyu Commercial | Threads of Feelings: “Days That Connect and Expand” (30 seconds)

This commercial portrays Haruna Kawaguchi traveling to various places along the Odakyu railway line, conveying the warmth of people in each locale.

It mainly depicts interactions between station staff and passengers, expressing the Odakyu Group’s philosophy of supporting everyone.

The song that further highlights the warm atmosphere shown in the visuals is Ikimono-gakari’s “Irodori.” With its light rhythm and memorable vocals, the chorus expands beautifully, evoking a refreshing and positive feeling.

Cygames Uma Musume Pretty Derby “Shake The World!!” Version

Shake The World!!Burasuto Wan Pīsu (CV. Shizuki Asusa), Āmondo Ai (CV. Ishihara Kaori), Rakkī Rairakku (CV. Nakajima Yuki), Guran Areguria (CV. Natsume Hina), Ravuzu Onrī Yū (CV. Kubota Miyu), Kurono Jeneshisu (CV. Manase Hiyori), Karen Būkedōru (CV. Oda Anju)

[Uma Musume: Pretty Derby] TV Commercial 'Shake The World!!' Version

This is a commercial for the smartphone game “Uma Musume: Pretty Derby,” produced to coincide with the broadcast of the second cour of the anime “Uma Musume: Cinderella Gray.” The comic book-style visuals are striking, conveying a lively, pop atmosphere.

That same pop vibe also shines through in the BGM track “Shake The World!!” With its up-tempo, memorable melody that keeps replaying in your head, this song is sure to get you hooked after just one listen.