Unforgettable! Memorable commercial jingles. Popular commercial songs.
“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?
In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.
In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!
We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.
See if you can find the ones that left a mark on you.
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Memorable Commercials [July 2025] (231–240)
I want to be with you, not with a bouquetayaka
This commercial expresses Marimo Holdings’ initiatives for the future through the changing scenery seen from a car window.
As Ayaka watches the landscape shift and speaks, the company’s desire to make moments eternal is conveyed.
The song that further amplifies the grand atmosphere depicted in the visuals is Ayaka’s “Not a Bouquet, But I Want to Be with You.” It unfolds from the gentle tones of the piano into a majestic sound as strings build toward the chorus, and her tender yet powerful vocals evoke a sense of hope for the future.
Original songAdo
In the 2025 Year-End Jumbo lottery commercial, the concept is to look back on the moments when people bought lottery tickets throughout the year.
It highlights how the lottery lets us dream, expressing that thanks to the dreams it inspired, this past year shone brightly.
It makes you think that buying a lottery ticket might just fill your days with excitement and fun! The BGM features an original song made for the lottery commercials, and the singer is none other than Ado.
Her powerful, straightforward vocals are incredibly captivating.
Memorable Commercials [July 2025] (241–250)
me me sheRADWIMPS
This is the song used in Universal Music’s “#Let’s Listen to Playlists” campaign commercial, where Ren Nagase and Nanoka Hara recreate the world of Heisei-era love songs.
It’s a calm ballad by RADWIMPS, and its gentle, conversational structure conveys a serene atmosphere.
The lyrics seem to express the regret that follows a love that has ended, depicting a poignant sadness with words that suggest lingering affection smoldering in the heart.
It’s a song that strongly conveys feelings of lingering attachment—being unable to dislike someone even after parting, and feeling your affection only grow larger.
cream sodaoishikuru meronpan
This is a song used in a commercial that depicts how LOWYA’s functional interior items help tidy up a room, where it’s used to emphasize a bright, uplifting mood.
The track is notable for its light tempo and sound, and its bouncy rhythm evokes a rising sense of excitement.
Although the lyrics are bittersweet, portraying passing days and a fading love, the way they’re sung with lightness conveys a feeling of moving forward.
By pairing sorrowful lyrics with a buoyant rhythm, the song seems to express the idea of forgetting unpleasant things and living positively.
a kind of lovechōtokkyū
This is the song used in a commercial where the members of Chotokkyu introduce the effects of Brilliant flora in a bright, cheerful atmosphere.
Its refreshing sound, which evokes a sense of expansive scenery, is striking, and its light tempo conveys a forward-looking attitude.
The vocals blend seamlessly with the sound, enhancing the freshness and expressing a positive feeling throughout.
The lyrics, which depict a journey toward happiness, are also memorable, and the track evokes time spent with smiles.
egg yolkBei Satō
This warm-toned commercial focuses on eggs—the same ones used in Kewpie Mayonnaise—and conveys steps toward the future.
It highlights how important protein is as a nutrient, expressing the hope that its benefits will help many people live energetically.
Accompanying the gentle visuals is the song “Tamago no Kimi” by Bay Sato.
The lyrics play on the double meaning of “kimo”/“kimi,” intertwining egg yolk and “you,” and deliver a heartfelt message encouraging us to live each day with vitality.
Old taleMurakami Motoi
This is the song used in a series of commercials featuring Takayuki Yamada as a demon, who comes to understand the richness of the heart by experiencing the warmth of human kindness.
It begins with a striking saxophone phrase, and in the latter half it impressively incorporates sonorities reminiscent of gagaku, traditional Japanese court music.
The composer is Motoi Murakami, who also plays trumpet with GENTLE FOREST JAZZ BAND and Zainichi Funk.
As a composer, he creates music for commercials, TV programs, and stage productions, so you may well have heard his work somewhere before.