RAG MusicCM
Lovely commercial jingle

Unforgettable! Memorable commercial jingles. Popular commercial songs.

“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?

In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.

In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!

We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.

See if you can find the ones that left a mark on you.

Memorable Commercials [July 2025] (281–290)

Kirin Beer: Hon-Kirin “Cruising” Edition

SeptemberEarth, Wind & Fire

Earth, Wind & Fire – September (Official HD Video)
SeptemberEarth, Wind & Fire

This commercial highlights the excitement that comes from having Hon-Kirin, conveyed through the presence of Alice Hirose and Yosuke Eguchi.

Set during a cruise where they enjoy Hon-Kirin, the two actors’ smiles and the depiction of the breeze effectively communicate a refreshing feeling.

Further enhancing the fresh atmosphere of the visuals is the song “September” by Earth, Wind & Fire.

With its striking blend of light, buoyant instrumentation and vocals, along with a rhythm that makes you want to move, it conveys a sense of positive fun.

Coca-Cola Kettle-Brewed Barley Tea: Another Crayon Shin-chan “The Nohara Family Is on Fire!” Edition

Original song

[Yakan no Mugicha] Another Crayon Shin-chan: 'The Nohara Family Is on Fire!' TV Commercial 30s — YAKAN NO MUGICHA TVCF

This is a commercial for Yakan no Mugicha that became a hot topic for its live-action recreation of the world of the anime Crayon Shin-chan.

It depicts the Nohara family twenty years after the events of the anime, and the grown-up versions of Shin-chan and Himawari leave a strong impression.

Seeing the Nohara family remain close-knit after all these years warms the heart.

The commercial’s background music features an original song written specifically for the ad.

MUJI, Mujirushi Ryohin: Like water and air. “Japan” version / “Italy” version / “Thailand” version / “India” version / “Bulgaria” version / “Greece” version

Original songHatis Noit

Like water or air. Japan Edition | MUJI

This commercial showcases MUJI’s desire to become something as familiar and essential to people as water and air.

It depicts fabric catching the wind in various places—Japan, Italy, Thailand, India, Bulgaria, Greece, and more—conveying the wish to be like that gentle breeze.

What accentuates the film’s unique worldview, its softness and calm, is an original song by Hatis Noit.

Beginning with phrases reminiscent of vocal exercises, the piece unfolds into an expansive, soaring voice, whose transparency creates a floating sensation.

The arrangement featuring only the voice resonating is also a key element in conveying the gentle atmosphere.

Taisho Pharmaceutical Lipovitan D “Fight! College Students” Version

Blue SpringSUPER BEAVER

Lipovitan D 'Fight! University Students' Version

This commercial conveys that even college students—often said to be on a “summer vacation of life”—are each working hard with passion.

The moment of powering up with Lipovitan D is a key touch, highlighting their full-on commitment to part-time jobs, lessons, studying, and more.

The song that underscores the freshness and strength of youth charging ahead is SUPER BEAVER’s “Aoi Haru.” Its band sound, brimming with momentum, is striking, and both the lyrics and vocals evoke the feeling of sprinting through one’s youth.

Asahi Soft Drinks Juroku-cha “16 Charge! Baseball Stadium” Version

Touchano

This is a Juroku-cha commercial featuring a baseball cheering scene that really evokes the feeling of summer.

It shows Yui Aragaki in the stadium stands enjoying a refreshing sip of Juroku-cha, conveying that it’s perfect for staying hydrated.

The BGM is the baseball-cheer staple “Touch,” but the singer here is ano! Her characteristically cute vocal performance really stands out.

The original song, a beloved classic everyone knows, was released in 1985 by Yoshimi Iwasaki.

Shionogi Pharmaceutical: “For the ones you love.” (Version)

Let’s walkikimonogakari

Miki Fujimoto shares what she ‘picked up’ from family life: ‘Suddenly, a weird dance party breaks out…’ Shionogi’s new TV commercial: “For the Ones You Love.”

This commercial uses a grand, forward-looking song by Ikimonogakari—one that encourages us to keep moving ahead—but its message is that COVID-19 is still spreading, so we should stay vigilant about hygiene and seek early diagnosis before conditions worsen.

Miki Fujimoto’s friendly personality really shines through, doesn’t it?

COOP Kyosai “Pre-birth Application Philosophy” Edition

The shape of happinessSon Shigyon

25 TV commercial: Pre-birth application – Philosophy version (30 seconds)

Featuring striking illustrations from the popular manga Kounodori, this commercial announces a coverage plan for babies that you can apply for even before birth.

Whether it’s your first delivery or not, it’s natural to worry about whether your baby will be born healthy and grow well.

This ad reassures viewers by conveying that they can apply before birth.

The background music is Sung Si-kyung’s “Shiawase no Katachi,” whose gentle voice and melody leave you feeling calm and comforted.