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[Recruit Commercials] Popular and All-Time Commercials Compilation [2026]

When people hear “Recruit,” many strongly associate it with job-related services like Townwork and Rikunavi, but in fact, they offer a wide range of services!

Hot Pepper Beauty, SUUMO, AirPAY, Study Sapuri, Car Sensor, and Zexy are all part of Recruit’s services too, right?

With so many services under their umbrella, you often see commercials from the Recruit group on TV, and I think many people recognize the refreshing sound logo at the end of their ads.

In this article, we’ll introduce a whole lineup of Recruit commercials!

Recruit’s commercials often feature humorous direction and have become a hot topic for being entertaining!

Let’s dive right in!

[Recruit Commercials] Popular and Past Commercials Summary [2026] (101–110)

Hot Pepper Beauty Student Discount: “There’s a Reason for Cute” — Library Edition

Heart skip when I lock eyes with Mei Nagano! Hot Pepper Beauty student discount TV commercial “The Reason for Cuteness: Library” version

This is a commercial featuring Mei Nagano for the beauty-focused portal site Hot Pepper Beauty, released in December 2018, specifically promoting student discounts.

It’s clear that it targets students who want to look cute.

The bright, jam session-style BGM that starts from the bass also creates a great vibe.

SUUMO “Sūmo and DA PUMP: Music Program” VersionDA PUMP

DA PUMP perform the “S.U.U.M.O.” dance!! / SUUMO Commercial 30 seconds

This commercial features DA PUMP, who had a resurgence with “U.S.A” and are now known by people of all ages.

It shows DA PUMP with Suumo appearing on a music program.

Suumo, the official SUUMO character, has joined DA PUMP and shows off some sharp dance moves.

Partway through, they even do that famous “U.S.A.” dance.

Suumo can do anything—so cute!

SUUMO: “SUUMO and Yaba-T Live” versionYabai T-Shirts Yasan

Yabai T-Shirts Yasan appears in SUUMO commercial: passionately performs the melocore-arranged “SUUMO March” Yaba-T version — SUUMO’s new CM “SUUMO and YabaT Live” edition

Did SUUMO just join Yabai T-Shirts Yasan as a new member? SUUMO, the official character of SUUMO, took part in a live show as a member of YabaT, showed off some flashy guitar skills, and finally stage-dived into the crowd—well, more like got rolled around by them (lol).

But what really had my eyes glued was the guitar strap digging firmly into SUUMO (lol).

SUUMO: “The Final Screening ‘Road’” VersionMoka Kamishiraishi

On the night before moving, Moka Kamishiraishi reflects on the days she worked hard to become a hairstylist / SUUMO CM Final Screening “Road” (long ver.)

An emotionally moving commercial featuring Mone Kamishiraishi that might bring a tear to your eye.

While packing for a move, she looks through a scrapbook, and memories are projected onto the wall as a narration begins.

The voice reflecting on those memories is the room itself.

The message from the room is quietly heartwarming.

A room that sees you off on a new journey—how lovely.

Rikunabi NEXT “Musical” VersionYo Oizumi

Yo Oizumi belts it out in a musical-style commercial, co-starring with a total of 25 dancers: 'Rikunabi NEXT' TV commercial

This is a TV commercial for Rikunabi NEXT featuring Yo Oizumi.

He’s usually known as a great talker and a funny actor, but as showcased in this ad, he’s actually a fantastic and cool singer too! The 25 dancers performing in the background deliver powerful, perfectly synchronized choreography, making it a real goosebump-inducing commercial.

The red outfit that Oizumi is wearing seems to match Rikunabi’s brand color as well! It’s a commercial that supports career changes, but it’s so cool it makes you want to go see a musical!