Shampoo commercial song. Popular jingle.
The shampoo we use in the bath every day serves very different roles depending not only on gender, but also on generation and hairstyle.
Because of that, a huge variety of products tailored to different needs are released by many companies.
You see tons of shampoo commercials on TV, too.
These shampoo ads often make waves when they feature songs by popular artists, and I’m sure many people have found themselves curious about the music used in a commercial they happened to catch.
In this article, we’ll round up all the songs used in those shampoo commercials.
You might discover a buzzworthy track or finally identify that song you’ve been wondering about!
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Shampoo commercial songs: Popular commercial tunes (21–30)
Original song
This is a commercial where Nanao shares her rainy-day hair woes and introduces Pantene as the solution.
She says that on rainy days her hair wouldn’t stay in place, so she had no choice but to wear it up.
But with Pantene’s care, she can wear any hairstyle she likes no matter the weather—she lets down her beautiful long hair and smiles.
An original song for the commercial plays in the background, adding to the sense of freedom.
It’s an upbeat, bright track with a melody that lifts your spirits as you listen.
New BreathYA-KYIM
The song by YA-KYIM, a three-woman unit whose music is rooted in R&B and hip-hop, was featured in a Pantene commercial in 2008.
Released the same year the commercial aired, this track expresses gratitude to a cherished person for helping the singer discover her own sense of worth.
Its lyrics are compelling, offering gentle encouragement when you’re caught in self-loathing—when you think, “I’m no good,” they whisper, “That’s not true, let’s take it slow.” When you feel stuck and can’t move forward, lend an ear to this song.
Shampoo commercial songs. Popular commercial songs (31–40)
Wisheschay
The Pantene commercial that aired in 2014 featured the song “Wishes” by singer-songwriter chay.
It was her second song used after “Twinkle Days.” Released in 2014, the track showcases chay’s bright, charming vocals.
Reading the lyrics—depicting the pursuit of hope and moving forward—will surely lift your spirits and fill you with positivity.
Growin’ UpIde Ayaka
This song, used in a Pantene commercial that aired in the fall of 2012, is by singer-songwriter Ayaka Ide.
“Growin’ Up” was released in September 2012.
It carries a positive and powerful message about accepting change, growing, and seizing a better tomorrow than today.
When you’re feeling down or hesitating to take a new step, it’s a track that will surely support your heart.
little by littleIde Ayaka
Released in November 2011, this song was featured in the Pantene Cinderella Project web movie “Winter Song,” starring Riko Narumi and Haruna Kawaguchi.
In the video, there’s a scene where Kawaguchi sings along to the piano played by Narumi.
The lyrics convey a message about steadily building toward the future.
When you’re working hard toward a goal, listening to this song will give you the strength to keep moving forward step by step.
White bouquetIde Ayaka
This is the song used in the Pantene Cinderella Project web movie titled “Real Partner,” which starred Kaho.
It’s sung by singer-songwriter Ayaka Ide and was released in 2012.
The song is a wedding tune that expresses the feeling of celebrating a woman whose life you’ve known well since childhood.
While the lyrics alone may not let you pinpoint it exactly, it’s a piece you’d want to give to a childhood friend or family member when they get married.
Combined with her expansive, beautiful vocals and the flowing melodic line, listening to it makes you feel as if your heart has been cleansed.
Aura LeeGeorge R. Poulton
This is a memorable commercial in which Tetsuko Kuroyanagi talks about how happy it is to achieve one’s ideal hair.
In addition to Kuroyanagi, Kasumi Arimura, Mio Imada, and Ryuchell also appear, all showing dazzling smiles.
Pantene offers a lineup that addresses various hair concerns, promoting itself as a brand that helps you achieve hair you can truly love.
The BGM for this commercial is the famous American folk song “Aura Lee,” arranged in a more glamorous and bright style that perfectly matches the smile-filled visuals.