RAG MusicCM
Lovely commercial jingle

Shampoo commercial song. Popular jingle.

The shampoo we use in the bath every day serves very different roles depending not only on gender, but also on generation and hairstyle.

Because of that, a huge variety of products tailored to different needs are released by many companies.

You see tons of shampoo commercials on TV, too.

These shampoo ads often make waves when they feature songs by popular artists, and I’m sure many people have found themselves curious about the music used in a commercial they happened to catch.

In this article, we’ll round up all the songs used in those shampoo commercials.

You might discover a buzzworthy track or finally identify that song you’ve been wondering about!

Shampoo commercial songs: Popular commercial tunes (21–30)

P&G Pantene Micellar: “With Micellar, Mio Imada gets refreshingly smooth, silky hair.”

Symphony No. 9Ludwig van Beethoven

Daiku for 10,000 People 2020 🎹 | A moving chorus! Beethoven’s Symphony No. 9, Fourth Movement
Symphony No. 9Ludwig van Beethoven
P&G PANTENE Mio Imada 15-second version 05

A commercial featuring Mio Imada opens with the striking line, “Come on, let’s get messy!” Imada takes dance lessons, eats yakiniku, and gets caught in the rain—activities that make you sweat and pick up odors.

Yet she doesn’t seem to mind at all, fully enjoying each moment.

The ad explains that she isn’t worried about dirt or smells because she can reset her hair with Pantene Micellar.

The tune she hums as the BGM is Beethoven’s Symphony No.

9.

Also known as the Ninth, this piece is beloved as a year-end concert classic.

P&G Pantene Micellar “Summer, 5 p.m. Evening. Hair, silky-smooth!” Version

Symphony No. 9Ludwig van Beethoven

Daiku for 10,000 People 2020 🎹 | A moving chorus! Beethoven’s Symphony No. 9, Fourth Movement
Symphony No. 9Ludwig van Beethoven
5 p.m. Both my scalp and hair stay silky—still going. #IAmMicellar 30 seconds PANTENE TV commercial

This commercial highlights that with Pantene Micellar, you can keep your hair silky even in summer when the scalp and hair tend to get greasy.

In the ad, Kasumi Arimura sings “Silky micellar until 5 p.m.” while showcasing the product’s appeal.

The visuals, which bring out both her silky, beautiful hair and her clear, fresh presence, are particularly striking.

The melody Arimura sings in this CM is from one of Beethoven’s most famous works, Symphony No.

9.

Even if you don’t recall the title, many people will likely recognize the tune.

Shampoo commercial songs. Popular commercial songs (31–40)

P&G Pantene “Haruka Ayase” Version / “Yui Aragaki” Version

Mirror Mirror feat.COMA-CHISara Marī

The commercials featuring Haruka Ayase and Yui Aragaki each used a song by Sara Mary, a model who is also active as a singer.

The 2010 track features rapper COMA-CHI, with shimmering production and clear, airy female vocals that leave a strong impression.

The lyrics convey that by living true to yourself, you can steadily gain confidence.

When you’re feeling insecure or stuck in self-loathing, listening to it will surely give you courage.

Kao Essential Damage Care

The Maiden with Flaxen HairShimatani Hitomi

Hitomi Shimatani / "A Maiden with Flaxen Hair" [OFFICIAL MV FULL SIZE]
The Maiden with Flaxen HairShimatani Hitomi

A female singer, Hitomi Shimatani, who excels across a wide range of genres—pop, rock, Latin, R&B, jazz, house, bossa nova, reggae, and enka—and is also active as a commercial model and musical theater actress, released this as her seventh single.

It’s a cover of the Village Singers, a group that thrived in the 1960s, and is also famous for having been composed by Koichi Sugiyama, who passed away in 2021.

The Hawaiian-style arrangement of the original creates a powerful impact, beautifully matching the fine melodies of a bygone era with a contemporary sound.

With its refreshing vibe, it’s the perfect cover song for a shampoo commercial.

Black Wolf: Garage

Black Wolf ThemeNakajima Yasuo

The hair care brand Black Wolf went on sale starting October 1, 2021.

In the teaser commercial that began airing on September 24, two men dressed as wolves make an appearance at a party.

Ever since then, people online have been buzzing, asking, “Who are they?!” And finally, on October 1, with the release of the new commercial, it was revealed that the two are Ryuhei Matsuda and Soshina! Just like the previous ad, they appear to the familiar “Black Wolf Theme,” a wild track that perfectly matches the wolf image.

Ichikami: "Happy every time you use it" edition

BE MY BABYCOMPLEX

Great East Japan Earthquake: Support for Disaster Area Reconstruction [BE MY BABY]
BE MY BABYCOMPLEX
Haruna Kawaguchi gets hyped to COMPLEX's 'BE MY BABY' after a bath! New Ichikami commercials: 'Happy Every Time You Use It' and 'Everyone's Happy Every Time You Use It'

In the Ichikami commercial featuring Haruna Kawaguchi, the product is introduced to the rhythm of the famous intro to “BE MY BABY.” The song is by COMPLEX, a duo consisting of singer Koji Kikkawa and guitarist Tomoyasu Hotei.

Although it was released in 1989, many people may have heard it through the Ichikami commercial and other media.

From the first verse onward, Koji Kikkawa’s beautiful vibrato is on full display.

It’s a powerful, masculine track.

LUX Super Rich Shine 'I recommend myself.' Version

AliveSia

Sia – Alive (Official Video)
AliveSia

This is “Alive,” released in 2015 by Sia, the world-renowned singer from Australia.

It became a familiar tune for many after being featured as the song in the LUX Super Rich Shine “I Recommend Myself” commercial.

Following the lyrics reveals a story of surviving harsh circumstances.

Sia’s powerful, soul-baring vocals make you truly feel what it means to be alive.