SoftBank’s commercial songs: from timeless classics to buzzworthy hits, all introduced at once!
SoftBank commercials are popular for their various series, starting with the Shirato Family, featuring the white dog father as the mascot.
The star-studded casts—popular actors, athletes, and comedians—always become a hot topic.
The music used also draws attention: in addition to classic pieces commonly heard in commercials and popular Western songs, tracks by well-known Japanese artists are featured as well.
In this article, we’ll introduce the songs used in SoftBank’s commercials.
If there’s a tune you heard in a CM and want to know the title or who sings it, be sure to check it out!
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SoftBank’s commercial songs: From classic staples to trending hits, all introduced at once! (11–20)
TreasureHirai Dai
A medium-tempo number by Dai Hirai whose lyrics really sink in.
Chosen as the theme song for SoftBank’s web drama commercial “Treasure, Forever,” it was the first track of 2021 delivered in the Sunday serial release series under the banner “Sunday Goods.” The rhythmic, laid-back acoustic sound and rap-style vocals feel so good, and the lyrics are simply wonderful.
They make you realize the importance of everyday moments.
Sipping your favorite drink and unwinding, or having a casual chat with someone special—this song makes you want to savor those small happinesses.
Alongside your favorite tunes.
What are the moments that feel like “treasures” to you?
Dance of the Reed Flutes (from The Nutcracker)Pyotr Tchaikovsky
This commercial promotes how SoftBank’s Paytoku Unlimited makes everyday shopping more rewarding, told through the Shirato family.
In it, Aya Ueto uses accumulated points to buy sunglasses for the father, humorously showing how he can affordably edge closer to a star-like look.
The music that highlights the everyday fun depicted on screen is “Dance of the Mirlitons” from The Nutcracker.
The light flute tones resonate memorably, conveying brightness along with a sense of relaxation.
Piano Sonata No. 11 in A major, Op. 311, Third Movement “Turkish March”Wolfgang Amadeus Mozart
This is a commercial introducing Security Pack Plus, one of SoftBank’s optional services.
There are three versions of the commercial, each highlighting features that detect spam emails, nuisance calls, and scam websites.
The background music is Mozart’s Turkish March.
As one of Mozart’s most famous works, many people have likely heard its phrases before.
Don’t Worry!!naniwa danshi
This is a commercial for Tobideru, 3D video content for smartphones that you can enjoy without 3D goggles.
The ad features the group Naniwa Danshi.
When Shunsuke Michieda tells the members, “There’s some cool 3D content,” they’re all waiting with their 3D goggles on.
But Michieda proudly adds, “You don’t need glasses.” Many viewers probably felt excited about content that offers an experience unlike anything before.
The CM’s background music is their song “Don’t Worry!!” Its bright, Naniwa Danshi–style vibe and forward-looking lyrics—encouraging you to believe in your own path and keep moving forward—leave a strong impression and lift your spirits as you listen.
Let’s become a familyFukuyama Masaharu
This content features Masaharu Fukuyama and the AI “Masha-haru” reflecting on social issues we notice in everyday moments.
From there, it shifts to SoftBank’s initiatives, expressing how Sakimiru, an AI demand-forecasting service, can help solve food loss.
What further highlights the warmth of these future-focused efforts is Masaharu Fukuyama’s song “Kazoku ni Narou yo.” With its gentle, family-themed atmosphere, the song strongly conveys a warmth that leads toward happiness.
I can’t forget it.Sakanakushon
In this commercial featuring Hisaku Shimada as Speed-Limit Man, the frustration of not being able to watch a video due to slow loading is humorously portrayed.
Sakanaction’s song “Wasurerarenai no,” created for the CM, centers on the theme of starting a new life and is included on their 2019 album 834.194.
At the end of the commercial, Ichiro Yamaguchi, the band’s vocalist, appears in a role that thwarts Speed-Limit Man’s interference.
SoftBank’s commercial songs: a roundup from timeless classics to trending hits (21–30)
Main Theme of the Film ‘Mélodie en sous-sol’ (Any Number Can Win)Michel Magne
This piece is famous as the main theme of the 1963 French film “Any Number Can Win” (a.k.a.
“Mélodie en sous-sol”).
If you’re of a certain generation, you might also know it from the Honda Prelude.
SoftBank used it in their “SPY Infiltration” commercial featuring Hidetoshi Nishijima, Taiga Nakano, and others.
Disguised as delivery workers, they sneak in to uncover the secret behind the Shirato family’s happiness (with Aya Ueto and co.), but it’s totally obvious and hilariously comedic.
The melody builds as if the real action is just about to begin, perfectly matching the fun vibe of the commercial.