Compilation of in-store supermarket BGM: from the Call-In-kun jingle to original tracks, all in one place
Supermarkets are indispensable for our day-to-day shopping.
You probably have a few regular stores you visit, and among the background music they play, aren’t there some tunes that stick in your head?
Sometimes you’ll hear in-store arrangements of popular J-pop songs, but there are also original tracks made just for that supermarket, or that distinctive “po po—po po po po” melody—there’s a wide variety of in-store BGM out there.
In this article, we’ll introduce a bunch of supermarket in-store BGM tracks that will make you think, “I’ve heard this before!” and bring a little smile to your face.
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Compilation of in-store supermarket BGM: from the Call-to-Store Jingle to original tracks (1–10)
Mokkun of Daiei, the Song
Daiei, known as a company that helped develop Japan’s retail industry in the 20th century.
“Daiei Mokkun no Uta” is the theme song for the company’s mascot character and was also used as in-store BGM at their supermarkets.
The lyrics that promote the great deals of “Thursday Market” match perfectly with its catchy melody.
Its buoyant synth sound and light rhythm are sure to lift your spirits.
It’s a cheerful number that will make you want to head straight to the sales floor.
It could be fun to sing along with your kids or friends, too.
Super Savings City Theme Song
This is the theme song for the “Sugotoku-ichi” held on Wednesdays at Okuwa, a supermarket chain centered in Wakayama Prefecture.
It straightforwardly portrays the arrival of Wednesday and the fun of getting great deals while shopping, conveying a sense of excitement throughout.
The sound is simple yet sparkling in tone, and the overlapping bouncy rhythm enhances the feeling of fun.
It really builds anticipation about what bargains you can snag today.
Everyone is happy MatsubayaSandyTrip
This is a theme song that conveys the familiarity of Super Matsubaya, which operates stores in northern Nagasaki Prefecture and western Saga Prefecture.
It lightly introduces items like vegetables and meat, and its simple wording lets the excitement about food come through directly.
Along with the joy of eating, it also highlights the fun of shopping—another key point—expressing everyday happiness throughout.
The sound is simple as well, with a buoyant rhythm that brings out a sense of fun.
Compilation of Supermarket In-Store BGM: From Yobikomi-kun to Original Songs (11–20)
Fish HeavenShibaya Hiromi
At the fresh fish section of the supermarket, a variety of fish are lined up, and that range really highlights the fun of choosing, doesn’t it? A song that seems to capture the enjoyment of walking around that seafood section and the joy of eating fish is “Osakana Tengoku” (“Fish Heaven”).
It was created as a campaign song by the Central Seafood Center of the National Federation of Fisheries Cooperative Associations, and it became a hit after being played in supermarkets nationwide.
While incorporating the names of various fish, it’s a song that expresses the fun of eating fish.
Just for Your Life
Here is the theme song of Belc, a supermarket headquartered in Saitama Prefecture and operating in the Kanto region: “Just for Your Life.” The fresh, uplifting melody pairs well with the relaxed, expressive vocals.
It’s the kind of song you’ll find yourself humming while shopping.
Many people say it fills them with a sense of nostalgia when they hear it.
By the way, the singer is Ai Maeda, a voice actress known for playing Mimi Tachikawa in the anime Digimon Adventure and Megumi Oumi in Zatch Bell!
You’re welcome to come again.
Bottle World OK, a chain mainly operating in western Japan.
The catchy store name comes from the idea that “when it comes to alcohol, everything’s OK.” The in-store BGM playing at this supermarket is called “Mata Kite OK” (“Come Again, OK”).
It’s a song with heartwarming lyrics tied to the word “OK” and a light, breezy melody.
The repeated “OK” phrase in this pop tune is sure to stick in your head.
Pay attention to the lyrics too, filled with gentle sentiments centered around the theme of alcohol.
It’s the kind of song you’ll want to listen to while sipping a drink and unwinding after a long day.
Happy Shopping Fuji
Fuji is a supermarket that offers a variety of community-focused services to support customers’ daily lives.
It’s a shopping center chain with stores across Shikoku, starting with Ehime Prefecture.
The in-store BGM essential for a fun shopping experience is “Happy Shopping Fuji.” Its refreshing, tropical-inspired sound pairs perfectly with heartfelt lyrics.
The song is melodious with a genre-crossing appeal.
Try singing along with the bright, feminine vocals!