Compilation of in-store supermarket BGM: from the Call-In-kun jingle to original tracks, all in one place
Supermarkets are indispensable for our day-to-day shopping.
You probably have a few regular stores you visit, and among the background music they play, aren’t there some tunes that stick in your head?
Sometimes you’ll hear in-store arrangements of popular J-pop songs, but there are also original tracks made just for that supermarket, or that distinctive “po po—po po po po” melody—there’s a wide variety of in-store BGM out there.
In this article, we’ll introduce a bunch of supermarket in-store BGM tracks that will make you think, “I’ve heard this before!” and bring a little smile to your face.
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Compilation of in-store supermarket BGM: From Yobikomi-kun to original tracks all in one place (41–50)
I’m very happy.
The song “Totemo Shiawase.” (“So Very Happy.”) belongs to Universe, a supermarket chain headquartered in Aomori Prefecture with stores in Aomori, Iwate, and Akita.
With a buoyant yet gentle melody, it portrays the small, everyday lives of people and the presence of the supermarket that supports them.
The lyrics depict essentials like meat and fish, conveying Universe’s commitment to supporting daily living.
Including the vocals, the song has a tender atmosphere and clearly evokes positive emotions.
Compilation of in-store supermarket BGM: from the “Yobikomi-kun” jingle to original tracks (51–60)
An elephant was flying.
The image song for Elena, a supermarket chain mainly operating in Nagasaki and Saga prefectures, is “Elephants Were Flying.” Just from the title it doesn’t seem related to a supermarket, but it comes from Elena’s elephant logo, and the lyrics tell a story about shopping.
The gentle yet lively rhythm is striking, and the buoyant sound conveys the fun of shopping and the small happiness found in everyday life.
It gives the impression of expressing the joy of the time spent wandering around wondering what to buy, rather than just purchasing what you came for.
Way Home
This is the in-store BGM of Sunny Mart, a local supermarket chain in Kochi and Ehime Prefectures.
The singers are Superband, a female acoustic duo from Kochi.
The gentle acoustic guitar accompaniment and the lively harmony of the female vocals leave a very positive impression.
The lyrics depict a happy family, and listening to it makes you want to hurry home and see your loved ones.
It’s a heartwarming song that makes you think, “It’s too good to be just background music in a supermarket!”
Hooray for deli side dishes!Fujii Kimiko
When it comes to what gives a supermarket its character, the differences in their prepared foods come to mind—and many people might even choose a supermarket based on that.
“Hooray for Prepared Foods!” is a song that captures the fun and joy of picking out those deli items, one of the simple pleasures of shopping.
Its light, breezy sound is striking, and that refreshing vibe really conveys the sense of fun.
The lyrics depict the variety of dishes available and the dilemma of choosing among them, making it an entertaining piece that sings about all sorts of menu items.
Song of the Mokkun Family
This is the song by Mokkun, who served as Daiei’s Special PR Director and appeared as the image character for Thursday Market.
The track, which also plays inside Daiei stores, is a super catchy number: an uptempo tune with lyrics full of repeated phrases that stick in your head.
The composer is Hiroshi Fujimaki, and at the end of the song there’s a guitar solo by Yosuke Fukuba, who performs with Fujimaki as the duo OtoneZ.
The fact that a supermarket’s in-store BGM features a full-fledged guitar solo became a hot topic among music fans.
Gyo! Gyo! Gyo! Gyoza!MADOKA
Not only are there all sorts of frozen products on the market, but gyoza you make yourself is also a household staple.
The song “Gyo! Gyo! Gyo! Gyoza!” takes a close look at what exactly makes gyoza so appealing and talks about it in detail.
Created to promote the sale of Utsunomiya’s famous gyoza, the track expresses a deep love for gyoza with a light touch.
The combination of bleepy, digital sounds layered with a powerful vocal performance also adds to the fun.
Kasumi has a big bento box.
This is the in-store BGM for Kasumi, a chain mainly operating in Ibaraki Prefecture.
The lyrics, which liken the store interior to a big bento box, are memorable and highlight the wide variety of foods on offer, from fresh ingredients to prepared dishes.
The soft, cute singing voice—reminiscent of a children’s TV theme song—also leaves an impression.
It’s a tune that warms the heart and soothes the mind, yet it has a strangely addictive quality that sticks in your head after just one listen.