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A roundup of Suzuki commercials: introducing catchy ads focused on kei cars!

Suzuki primarily offers a lineup centered on kei cars and compact cars.

In particular, many of their commercials for kei cars feature catchy presentations aimed at young people and families.

On the other hand, for certain models—such as crossover SUVs and sporty compact cars—they also produce commercials with a cool, stylish tone.

In this article, we’ll showcase a comprehensive selection of Suzuki commercials that have aired so far.

There’s also a wide variety of background music, so be sure to check that out as well.

Suzuki commercial roundup: Introducing catchy ads focused on kei cars! (11–20)

SUZUKI FRONX “An option to bring beauty to SUVs.”

FRONX TV commercial: “FRONX — adding beauty as a choice to SUVs.”

A commercial that introduces the appeal of the Fronx’s design from the perspective of a furniture craftsman.

Alongside narration about how the combination of straight and curved lines creates a beautiful design, the Fronx’s exterior is shown extensively.

It’s a striking ad that matches the tagline, “An option for beauty in an SUV.” The familiar background music is Erik Satie’s “Je te veux.” Many people might recognize the tune without knowing its title.

SUZUKI Swift “Father and Daughter Car Wash” Edition

Anna Yamada Suzuki Swift “Father and Daughter Car Wash” TV Commercial

The commercial song chosen for Suzuki’s Swift “Father and Daughter Car Wash” episode featuring Anna Yamada is Dai Hirai’s “Malibu Girl.” Released as a digital single in 2021, it’s a fast-paced summer tune packed with Hirai’s charm.

The lyric video on YouTube features surfing and beach scenes that perfectly match the song’s vibe.

Be sure to give “Malibu Girl” a listen on your next drive to the ocean!

SUZUKI Solio Bandit “Shiritori Drive” VersionKanna Hashimoto, Fuju Kamio

SUZUKI SOLIO BANDIT HYBRID Commercial: 'Shiritori Drive' Version (15 seconds)

This commercial showcases the beauty and comfortable ride of the Solio Bandit through a driving scene featuring Kanna Hashimoto and Fuju Kamio.

It highlights the car’s power as it cuts through the rain and its beauty across various landscapes, depicted in step with changes in the shiritori word game.

The song used is Ayaka’s “To The Moon”: its strong rhythm underscores the car’s stable performance, while her soaring vocals emphasize a beauty that shines even in the rain.

SUZUKI Swift “Two People’s Conversation” Version

Anna Yamada Suzuki Swift “Two People’s Conversation” TV commercial

Released in 2019, the Swift commercial features the song “Tabi wa Michizure” by Official HIGE DANDism.

The ad was created around the concepts of the Swift’s refined design and the fun, exhilarating driving experience.

Paired with the theme song, it really highlights the Swift’s cool appeal and how great it feels to drive, doesn’t it?

Suzuki Wagon R Preventive Safety: “Start Notification Function (Traffic Light Change)” Edition / “Lane Departure Prevention Function” Edition

This is a commercial for the Wagon R featuring a woman named Ms.

Atarimaeko, who tends to worry a lot.

It introduces driver-assistance features that even Ms.

Atarimaeko, who finds it stressful to think about so many things while driving, can feel secure using.

The ad shows functions that let you know when the traffic light changes and help prevent lane departure, enabling safer, more relaxed driving.

From Ms.

Atarimaeko’s relieved expression at the end, you can sense the convenience and peace of mind these features provide.

Suzuki Wagon R Highlights: “Great Operability” / “Thoughtful Attention to Detail” / “Comfortable Interior” / “Easy to Drive”

In this commercial, people who drive the Wagon R talk about its appeal.

From how easy it is to drive, to the comfort of the interior, and its practicality, you can hear opinions from actual users’ perspectives—something that should be very helpful for anyone considering a purchase.

Even just watching this commercial clearly conveys the charm of the Wagon R.

Suzuki commercial roundup: Catchy ads featuring mainly kei cars! (21–30)

Suzuki Wagon R: “Wagon R — Suzuki’s pride.”

Wagon R Web CM: “Wagon R, Suzuki’s Pride.” 60-second version

Since its debut in 1993, Suzuki’s Wagon R has been loved as a flagship kei car.

This piece looks back on the Wagon R’s history while introducing the meticulous attention to detail behind it, and it concludes with a presentation of the new 2025 model.

Seeing past models may have stirred nostalgia in many viewers—“I used to drive that one!”