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A roundup of Suzuki commercials: introducing catchy ads focused on kei cars!

Suzuki primarily offers a lineup centered on kei cars and compact cars.

In particular, many of their commercials for kei cars feature catchy presentations aimed at young people and families.

On the other hand, for certain models—such as crossover SUVs and sporty compact cars—they also produce commercials with a cool, stylish tone.

In this article, we’ll showcase a comprehensive selection of Suzuki commercials that have aired so far.

There’s also a wide variety of background music, so be sure to check that out as well.

Suzuki commercial roundup: Introducing catchy ads focused on kei cars! (1–10)

SUZUKI Escudo “The whole Earth is our stage” Version

SUZUKI ESCUDO Commercial: “The Whole Earth Is the Stage” 15-second version

In Suzuki’s commercial for the Escudo SUV, titled “The Whole Earth Is a Stage,” Toshinobu Kubota appears, and his own song “Boogie Ride” plays.

When you think of SUVs, you might first picture something solid, powerful, and rugged.

In fact, the commercial shows the Escudo powerfully advancing over rough terrain.

However, SUVs have recently become popular across a wide range of age groups, combining not only strength but also a refined sense of style.

This track is a perfectly stylish song to promote that new image of SUVs.

SUZUKI Solio Bandit “Countdown Sun-dappled Light” Version

SUZUKI SOLIO BANDIT HYBRID TV commercial “Countdown Dappled Sunlight” version 30 seconds

A song by Ryokuoushoku Shakai, a four-piece pop-rock band affectionately known as Ryokushaka, whose richly varied tracks—born of their unique pop sensibility—are especially popular among younger listeners.

Written specifically for the Suzuki Solio Bandit commercial “Countdown: Sun-dappled Light,” the track’s chorus delivers a liberating rush that feels wonderfully refreshing.

The driving beat, the memorable chord progression, and the powerful, crystalline vocals layered on top make it a song you’ll want to listen to while on the road.

Its breezy feel makes it a perfect car-commercial anthem—one you’ll want to keep on repeat.

SUZUKI Solio Bandit “Countdown Drive” Version

SUZUKI SOLIO BANDIT HYBRID CM “Countdown Drive” Version 15 Seconds

Morisaki Win’s debut song “Parade – PARADE,” which played in the Solio Bandit “Countdown Drive” commercial, has a vibe that blends Toshinobu Kubota and Daichi Miura—nice groove with a touch of romance, a feel-good number.

It’s so comfortable you’ll find your body swaying the whole time, and the instrumental break is fantastic too! It’s a refreshing track that makes you want to take off running—truly a driving song—and a perfect match as BGM for a day off, don’t you think? Looks like it’s going to be a fun day!

Suzuki commercial roundup: Introducing catchy ads focused on kei cars! (11–20)

SUZUKI Hustler Tough Wild “Play tough!” version

Hustler Tough Wild Web Movie “Play Tough!” Version

This is a commercial for the Hustler Tough Wild, which mainly differs from the standard grade in its exterior, giving it a tougher impression.

It highlights a stylish design that suits not only outdoor scenes but also city driving.

The background music is ‘Let’s Go’ by Palm City.

Its upbeat vibe that makes you want to dance and its pleasant, poppy sound are memorable.

It’s a perfect track for driving or taking a walk.

SUZUKI Spacia Custom “Refinement and Birth” Chapter

Spacia Custom TV Commercial “Sophistication and Birth” Edition

A stylish commercial introducing the allure of the new Spacia Custom, titled “Refinement Is Born.” An original track by Fumitake Igarashi, which evokes an urban vibe, is used as the BGM and pairs perfectly with the Spacia Custom’s sophisticated atmosphere.

SUZUKI Spacia: “The Family – Ukulele by the Seaside / Daytime” Version

The new Suzuki Spacia commercial, “The Family: Ukulele by the Seaside/Daytime,” has been released, featuring Mana Ashida, Kokoro Terada, Jiro Sato, and Noriko Nakagoshi.

In the Spacia commercial “The Family: Ukulele by the Seaside/Evening” featuring Mana Ashida, Kokoro Terada, Jiro Sato, and Noriko Nakagoshi as a family, the song playing is a parody of the well-known Major League Baseball tune “Take Me Out to the Ball Game,” covered by singer-songwriter Hana Sekitori.

In the original, the Japanese title “Watashi o Yakyū ni Tsurete tte” (Take Me Out to the Ball Game) directly expresses the protagonist’s feelings in the lyrics.

Mirroring that, the commercial’s version conveys the sentiment, “Let’s ride in the Spacia and go to all kinds of places.” It’s a song that stirs the excitement of going out by car, with lines like “Where should we go next?” and “I’m looking forward to going there today.”

SUZUKI Swift “Father and Daughter Car Wash” Edition

[Suzuki Swift CM] - Japan Edition 2022 SUZUKI 'SWIFT' TV Commercial -

In the commercial “Father and Daughter Car Wash” for the Swift, a compact car with an appealing sporty look, Anna Yamada is shown washing a car.

Yamada is washing an orange Swift, but next to her, her father is washing a blue Swift; the way they playfully argue over which Swift looks cooler is quite heartwarming! The background music features Dai Hirai’s “Greatest Journey,” an upbeat, bright, fast-paced track that perfectly suits a driving soundtrack.