Lovely commercial jingle

Memorable Commercials [April 2025]

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Have you ever found yourself captivated by a melody that lingers in your ears while watching a commercial? The new commercials for spring 2025 are packed with memorable songs that you can’t help but hum along to.

Charming melodies, exhilarating rhythms, and vocals that tug at the heartstrings.

We’ll be showcasing a rich selection of CM songs whose music makes the products shine even brighter—from the latest commercials currently on air to the most talked-about tracks.

Memorable Commercials [April 2025] (91–100)

SoftBank “You don’t have to debut” Version

Original songSugimori Jakku

When spring comes and life in a new environment begins, we sometimes tense up thinking, “I’ll do my best as a new me!” That kind of overreaching is often called an ‘XX debut,’ like a high school debut or a college debut.

In this SoftBank commercial, a warm message—‘you don’t have to make that kind of debut’—is conveyed through an original song.

The vocals for this BGM are by Jack Sugimori from the rock band THIS IS JAPAN.

His passionate, powerful voice is truly captivating.

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Yotsuba Dairy Industry: “Together with Dairy Farmers, Now and Always”

Thread of LightIkeda Ayako

Yotsuba Dairy Industry brand commercial, “Together with Dairy Farmers, Now and Always” (30 seconds)

Thread of LightIkeda Ayako

This commercial shows the scenery of Hokkaido, where Yotsuba Milk was born, conveying love and gratitude toward its hometown.

It mainly features scenes of dairy farmers, and through depictions like sunlight in the snow and rising steam, it clearly delivers a warm feeling.

The song that further accentuates the gentle atmosphere of the footage is Ayako Ikeda’s “Hikari no Ito.” Built on a calm, piano-centered sound with a soaring vocal layered on top, it also conjures the image of Hokkaido’s vast land, doesn’t it?

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Memorable Commercials [April 2025] (101–110)

Ootoya: “When you’re hungry, let’s come home to Ootoya♪” (version)

Original songHanae Natsuki

Natsuki Hanae sings! Ootoya’s new commercial “When you’re hungry, let’s go back to Ootoya♪” begins airing on April 6. (15-second version)

Original songHanae Natsuki

This commercial depicts various dining scenes at Ootoya, clearly conveying a commitment to being close to everyday life and the importance of meals.

With the theme “When you’re hungry, come home to Ootoya,” the word “come home” and everyone’s smiles evoke a homelike warmth.

The song, sung by Natsuki Hanae, emphasizes the gentle, relaxed atmosphere of the visuals.

With a light rhythm, it sings the theme “Come home to Ootoya,” giving the impression of expressing the happiness that comes from delicious food and the comforting warmth that stays close to everyday life.

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McDonald’s Bacon Potato Pie “Spring Has Come♪” Version

Spring has come.

Spring Has Come [Children's Song] Spring has come ♪ Where has it come? ♪

Spring has come.

This is a commercial that introduces the limited spring menu item, the Bacon Potato Pie, set to the children’s song “Haru ga Kita.” The actress Haru is shown smiling while holding the Bacon Potato Pie, clearly conveying her delight at the arrival of this limited-time offering.

The BGM starts as a calm choral piece, then shifts to a rock style in the middle, effectively expressing a rise in tempo and excitement.

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Otsuka Pharmaceutical SOYJOY “Aromatic Black Sesame” Version

Theme of the Beard

Theme of the Beard

Theme of the Beard

This is the commercial titled “Aromatic Black Sesame,” in which Sawa Nimura holds a black-sesame-flavored SOYJOY under her nose and performs a dance.

While introducing the newly released product, the scene of her dancing to the BGM “Theme of the Mustache” is truly memorable.

Incidentally, this song is known as the music for the Mustache Dance performed on the show “It’s 8 O’Clock! Everybody Assemble!”

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Mitsubishi Motors Lancer 1990

Moanin′Art Blakey

Moanin’ (Remastered 2013)

Moanin′Art Blakey

Many of you might recognize the melody of this song, which was featured in a 1990 Mitsubishi Lancer commercial.

The piece is “Moanin’,” released in 1958 by American jazz drummer Art Blakey.

Its striking theme carries a somewhat eerie atmosphere.

Japanese artists such as The Peanuts and TRI4TH have also covered it.

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au Xperia acro IS11S “EZweb Mail Support” Version

DrifterBOOM BOOM SATELLITES

Boom Boom Satellites – Drifter

DrifterBOOM BOOM SATELLITES

It’s the commercial from 2011 that conveyed how Xperia phones offered by au supported EZweb Mail.

The footage shows various colored Xperias moving around, and its unique worldview gives a sense of diving into an unknown experience.

Emphasizing that distinctive atmosphere is BOOM BOOM SATELLITES’ “Drifter.” With its intense, urgent digital sound, it conveys a powerful feeling of charging forward into the unknown.

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