Lovely commercial jingle

[September 2025] Trending Latest Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

You know how you sometimes catch yourself getting drawn into commercials on TV or online without even realizing it? September 2025 is packed with buzzworthy new ads, featuring striking visuals, catchy music, and star-studded casts—there’s so much to enjoy.

I’m sure you’ve had that moment where you catch a glimpse of a commercial and think, “Hey, that person’s in it!” or “This song is great,” and you can’t help but take a second look at the screen.

In this article, we’ll showcase all the latest commercials that everyone’s talking about right now!

[September 2025] Trending Latest Commercials (21–30)

Kao Primavista: “With the zero-tech concept cushion, enjoy subtly radiant skin that lasts all day.”Kasumi Arimura

Primavista “With the zero-tech concept cushion, a subtly luminous glow that lasts all day.” TV commercial

Featuring Kasumi Arimura as the commercial’s on-screen personality and narrator, this is an ad for a foundation called Glow Cover Cushion.

It highlights the product’s appeal: no special techniques or tricks are needed, and anyone can easily achieve an even, seamless finish.

If you value convenience, this commercial likely piqued your interest.

Raise the rankinglower

Report a problem

Taisho Pharmaceutical Pabron S Gold W “I was just about to do it” VersionNanako Matsushima, Sarasa Ayuha

Pabron S Gold W TV commercial “I was just about to do it” version, 30 seconds (Autumn)

In this commercial featuring Nanako Matsushima and Sarasa Ayuha as a mother-daughter duo, it depicts a line you’ve probably heard in any household.

That familiar line is, “I was just about to do it.” In response to “Go do X,” comes “I was just about to do it.” Many adults have heard it, and many children have said it, haven’t they? This everyday “relatable moment” is portrayed in a warm and gentle way.

The daughter keeps repeating “I was just about to do it,” yet she immediately worries about her mother, whose throat seems to be bothering her, and it warms the hearts of viewers.

Raise the rankinglower

Report a problem

Rakuten Mobile: “iPhone 17 Pro is the cheapest” Edition

[Rakuten Mobile] iPhone 17 Pro – Lowest Price Edition

This is a commercial introducing the iPhone 17 Pro, which is also available from Rakuten Mobile, highlighting its excellent features.

A key point is showing the device being assembled, carefully revealing even the finer details to convey the dedication to what’s inside.

It also clearly explains the pricing plans, expressing the wish that consumers include Rakuten Mobile among their options.

Raise the rankinglower

Report a problem

Kirin Beer Killing Good Ale “Ayase’s Feelings” VersionHaruka Ayase

Kiringood Ale Ayase-san’s Feelings Version 30-Second

Haruka Ayase looks back on words her mother often told her and says she’s excited to see people smile when they drink this beer.

Catchy phrases like “a beer like the sun” and “a completely new Kirin beer” follow one after another, building anticipation.

Above all, what’s most striking is how she herself looks more excited than anyone, with a thrilled expression as she looks forward to it.

Raise the rankinglower

Report a problem

KFC Garlic Soy Sauce Chicken Garlic Soy Mayo “Accelerating Appetite” VersionKento Kaku

Garlic Soy Sauce Chicken “Accelerating Appetite Edition” 2025 Version Garlic Soy Mayo | KFC

This is a commercial introducing the limited-time garlic soy sauce chicken, perfect for the autumn appetite.

Watching Kento Kaku enjoy it so deliciously really whets your appetite, doesn’t it? It also mentions that this year a separately sold garlic mayo is available, making a strong appeal to garlic lovers.

Raise the rankinglower

Report a problem

Apple iPhone 17 Pro “Beyond the Limits: Pro” Edition

iPhone 17 Pro | Pro Beyond Limits | Apple

This commercial showcases the features of the iPhone 17 Pro through behind-the-scenes footage of a shoot.

It conveys a balance of toughness and high performance by demonstrating that it can capture beautiful video even in harsh conditions where various things, including mud, are flying around.

The song that further enhances the impact and sense of realism depicted in the footage is Connie Francis’s “Come Rain Or Come Shine.” The strings and brass, arranged to highlight her vocals, add a touch of splendor to the track.

Raise the rankinglower

Report a problem

Nivea Kao Nivea Rich Care & Color Lip Long-Lasting Color Type ‘Color and Moisture That Lasts’ EditionHaruka Fukuhara

Nivea Kao Nivea Rich Care & Color Lip Long-Lasting Color Type — Color and Moisture That Last, 15-second commercial starring Haruka Fukuhara

This commercial conveys through Haruka Fukuhara’s expressions that NIVEA’s Rich Care & Color Lip keeps both color and moisture lasting.

The close-up shots let you really sense the lips’ hydration, and the smile that follows suggests how that leads to confidence.

Amplifying the calm, sunny mood of the visuals is a song by suis, who also performs as the vocalist of Yorushika.

The blend of the gentle-sounding arrangement and her clear, translucent voice is striking, soothing listeners’ hearts with a soft sense of peace.

Raise the rankinglower

Report a problem