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[I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]

You see a lot of beer commercials when you watch TV, don’t you?

Each manufacturer creates commercials with a variety of styles—from fun, youth-oriented spots to sophisticated ads with a premium, adult vibe.

The music used also varies to match each commercial’s mood, and it’s often a hot topic with people asking, “What’s that song?”

In this article, we’ll introduce, all in one place, the songs used in beer commercials from various brands.

You’ll find a wide range here, from trending J-pop to covers of classic jazz standards!

[Want to listen again!] Popular beer commercial songs. Historic CM songs [2026] (241–250)

Asahi Beer Asahi Draft Beer - Cheers to all baseball fans: “Hanshin Tigers” version / “Fukuoka SoftBank Hawks” version / “Hiroshima Toyo Carp” version

Cheer up!Takeuchi Mariya

In the “Otsukare Nama desu” phrase–familiar Maruefu series of commercials, “Baseball fans, otsukare nama desu,” three teams are featured: the Hanshin Tigers, the Fukuoka SoftBank Hawks, and the Hiroshima Toyo Carp.

Each ad offers the words “Otsukare Nama desu” to players, fans, and the people who support baseball games, creating a message that acknowledges and appreciates their efforts and support throughout the season.

The background music also uses the well-known song ‘Genki wo Dashite,’ making it a heartwarming, calming commercial to watch.

Asahi Beer: Asahi Draft Beer “Mom, cheers for your hard work.”

Cheer up!Takeuchi Mariya

This is an Asahi Draft Beer commercial made for Mother’s Day.

The familiar Kohei Matsushita appears, giving his mother a shoulder-massage coupon to express his everyday gratitude.

If your mom enjoys a drink, why not give her Asahi Draft Beer along with the signature line, “Otsukare-nama desu,” to show your appreciation? The background music is “Genki wo Dashite,” another staple from Asahi Draft Beer commercials.

It’s a calm, soothing song that perfectly matches a commercial meant to comfort everyone who’s tired.

Asahi Beer Asahi Draft Beer “Here’s to your smooth, well-earned refreshment” version

Cheer up!Takeuchi Mariya

Popular actor Kohei Matsushita, known for his prominent roles in dramas and films, appears in a commercial for Asahi Draft Beer.

With his gentle, soothing presence, he’s a perfect fit for the relaxed vibe of the ad, where the catchphrase is “Otsukare Nama desu” (cheers to a fresh draft after a hard day!).

Asahi Beer Asahi Draft Beer “To all the cast members, cheers for your hard work.” (Spot/Edition)

Cheer up!Takeuchi Mariya

The Asahi Draft Beer Maruefu commercial has popularized the catchphrase “Otsukare Nama desu.” Its charm lies in a relaxed setup where actress Kyoko Yoshine enjoys a drama at home with a beer in hand.

The BGM features Mariya Takeuchi’s ‘Genki wo Dashite,’ known for lyrics that encourage a heartbroken friend—many fans have surely felt supported by this song over the years.

Asahi Beer Asahi Draft Beer “To everyone in Kyushu, cheers for your hard work – North” version

Cheer up!Takeuchi Mariya

This commercial depicts Asahi Draft Beer traveling around various places and famous spots in Kyushu, showing appreciation for the hard work of the people there.

The scenes of people enjoying Asahi Draft Beer and Kyoko Yoshine’s warm words give you the energy to do your best again the next day.

Another key point is the use of Mariya Takeuchi’s “Genki wo Dashite,” which underscores the warmth of human connections and a sense of vitality for the future.

[I want to listen again!] Popular beer commercial songs. All-time CM songs [2026] (251–260)

Asahi Breweries Asahi Super Dry Dry Crystal: “A new way to enjoy beer, expanding. Ryo Yoshizawa” version / “Ryo Yoshizawa 2024 Declaration” version / “A new way to enjoy beer, expanding. Surprise” version

HappyPharrell Williams

Pharrell Williams – Happy (Official Video)
HappyPharrell Williams

A series of commercials for Asahi Dry Crystal, a slightly lower-alcohol beer released by Asahi Beer.

Titled “A new way to enjoy beer, expanding,” the ads feature actor Ryo Yoshizawa and various people choosing low-alcohol beers to suit each scene.

The familiar CM song for the Asahi Dry series, Pharrell Williams’ “Happy,” fits perfectly with every scene.

Asahi Beer Asahi Zero Asahi Zero The Impact of ZERO “Popup Bar” Edition

IronsideQuincy Jones

Ironside (Theme From “Ironside”)
IronsideQuincy Jones

A commercial for Asahi Zero that lets you enjoy a taste like real beer even though it’s non-alcoholic.

In it, beer lovers are given the drink without being told it’s non-alcoholic and asked for their impressions, and everyone is surprised by Asahi Zero’s authentic flavor.

Seeing those genuine reactions, many people may feel like trying it at least once.