Special feature on Chanel’s latest commercials: the buzzworthy models and their beautiful visual world.
The Chanel commercials you see on TV and video sites always draw attention with their sophisticated visuals and captivating cast, don’t they? These ads are filled with the unique world of a luxury brand and are enchanting to watch.
Many of you may be curious about which models are featured in Chanel’s commercials.
In this article, we’ll introduce the models appearing in Chanel’s ads and the much-talked-about footage.
Take a peek into this glamorous world.
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Special Feature on Chanel’s Latest Commercials: Buzz-Worthy Models and a Beautiful Visual World (71–80)
CHANEL N°5, 1990

Here’s a Chanel No.
5 perfume commercial depicting a summer seaside love story.
It uses Marty Wilde’s version of “Sea of Love,” a song originally released by Phil Phillips in 1959.
The 1989 film of the same name depicted a string of mysterious murders and the love between a lonely detective and a female suspect, so perhaps they wanted to evoke that sense of mystery as well.
The final overhead shot where the pool transforms into a Chanel No.
5 bottle is so stylish, isn’t it?
CHANEL THE FRAGRANCE GABRIELLE CHANEL「THE FILM」

This striking song from the commercial starring Kristen Stewart accompanies Gabrielle, the perfume hailed as the ultimate floral fragrance.
It was produced by Naughty Boy, a music producer and DJ from Watford, UK.
Beyoncé collaborated on the track with British singer-songwriter Arrow Benjamin.
Like in the commercial, the song evokes a liberated feeling—breaking free from constraints after prolonged struggle.
It makes you feel like you might discover a new you!
CHANEL N°5 “Monuments” (1986)

“Monuments – CHANEL N°5” (1986), directed by Ridley Scott, stars French actress Carole Bouquet, who also appeared as a Bond girl.
The commercial features “My Baby Just Cares for Me,” sung by American jazz vocalist Nina Simone, who was ranked 29th on Rolling Stone’s list of the 100 Greatest Singers of All Time.
Originally a jazz standard, the song reached No.
5 on the UK Singles Chart thanks to Simone’s cover.
CHANEL CHANCE「TAKE A NEW CHANCE」

This is the song used in Chanel’s fragrance commercial “TAKE A NEW CHANCE,” which aired starting in January 2019.
The ad shows a scene like an audition in which only four women are chosen from among many, and the word “No” is delivered in time with the rhythm of the track to indicate those who didn’t make it.
The tense vocals and beat leave a strong impression, fitting well with the ad’s peculiar sense of tension.
At the same time, it has a refined allure that aligns closely with Chanel’s luxurious and stylish image.
CHANEL Fragrance, Égoïste (1990)

The commercial for the men’s fragrance Égoïste, released in 1990.
The piece used in this commercial is “Dance of the Knights,” composed by Sergei Prokofiev, the great Russian composer and outstanding pianist who was active from the early to mid-1900s.
This dramatic piece is linked to No.
13, “Dance of the Knights,” in Act I, Scene 2 of Prokofiev’s ballet music Romeo and Juliet, and it evokes a world where the solemn atmosphere harmonizes with the elegant and alluring style of Égoïste.


