Cosmetics commercial song. Popular commercial jingle.
You often see cosmetics commercials when watching TV, and many feature beautifully produced spots with actresses, so they really catch your eye.
You can also sense the care put into the music that builds the commercial’s world alongside the visuals, with songs from various genres and moods chosen to match the brand image and target audience.
In this article, we’ll introduce, all at once, the songs used in cosmetics brand commercials!
Use it to find the tracks you heard on TV that caught your attention.
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Cosmetics commercial songs. Popular commercial songs (41–50)
As Time Goes ByYuga
In the “The East is Beautiful” version, a Japanese woman stands in a river surrounded by great nature, and with the single line “The East is beautiful,” the spot simply yet powerfully highlights the beauty of East Asian people.
In contrast, the “One Line” version emphasizes that, unlike other brands that offer multiple product lines within their ranges, Domohorn Wrinkle provides a single line designed to suit everyone’s skin.
Both commercials convey the brand’s strong conviction and confidence.
The BGM is “As Time Goes By,” gently sung by Yuga.
Since both Japanese and English lyrics are used, be sure to listen closely and compare them.
suis from Yorushika
This is a commercial introducing a facial cleanser that serves two roles in one: a foaming wash and a pack-style wash.
For daily cleansing, use it as a foaming wash; on days when roughness especially bothers you, use it as a pack—it’s great to switch between the two with a single product.
It really conveys the convenience of tailoring your routine to your skin’s condition.
The BGM features vocals by suis, the singer from Yorushika.
Lips, speak passionately of youWatanabe Machiko
This commercial features a moving narration that focuses on the beauty everyone possesses.
Through dynamic scenes of people brimming with vitality and lush nature, Kanebo’s commitment to crafting cosmetics comes through clearly.
The BGM is a choral version of “Kuchibiru yo, Atsuku Kimi wo Katare.” Originally released in 1980 by Machiko Watanabe, the song celebrates radiant women with a focus on the lips.
This commercial depicts Sayuri Yoshinaga using Goto Camellia’s Camellia Yeast Soap, clearly conveying the product’s appeal.
The focus is on how she uses it in her everyday life, highlighting the gentle lather that can be seamlessly incorporated into a daily routine.
As her reflection in the mirror gradually softens into a smile, it also conveys how well the soap hydrates the skin.
The use of a piano arrangement of Yukio Hashi and Sayuri Yoshinaga’s “Itsudemo Yume wo” as the background music further enhances the gentle tone of the visuals.
Beloved SpringKotoringo
This commercial empathizes with the effort of tending to your skin not only when you feel good but also when you’re tired, and conveys the desire for people to use Domohorn Wrinkle especially at those times.
The visuals depict a woman doing her best throughout the day, expressing that no matter how tired you are, you can quickly care for your skin.
The subtle smile when she uses the product is a key point, highlighting both its ease and the sense of fulfillment.
Further accentuating the film’s gentle atmosphere is Kotringo’s “Itoshiki Haru.” The tender sound of piano and strings, paired with her soaring vocals, leaves a strong impression and conveys a warmth that feels close and comforting.
A once-in-a-lifetime meHanbaato Hanbaato
The line “Life is longer after you become an adult” is particularly striking in this commercial, which promotes FANCL’s inside-and-out care.
It tells us that inside-and-out care is essential to maintain the lifelong well-being and beauty of our mind, body, and skin.
The background music features Humbert Humbert’s “Isshomono no Watashi,” written specifically for this CM.
Its calm tone perfectly matches the mood of the commercial and truly soothes the heart as you listen.
The warm lyrics are captivating and may inspire you to reflect on your own outlook on life.
KNOCK KNOCK！DREAMS COME TRUE
This commercial introduces Sofina Primavista under the theme “Live Makeup-Less,” showcasing the realization of beauty through Satomi Ishihara’s presence.
It highlights how the product covers areas of concern and blends seamlessly like bare skin, with that uplifting feeling portrayed through her bright expressions.
Emphasizing the brightness and positive emotions conveyed in the visuals is the song “KNOCK KNOCK!” by DREAMS COME TRUE.
The strong, knock-like rhythm is striking, and when the soaring vocals layer on top, it powerfully conveys a sense of forward momentum.
This is my way of life.PUFFY
Puffy’s “Kore ga Watashi no Ikiru Michi” (“This Is the Way I Live”) is one of the duo’s signature songs and drew attention for being both written and composed by Tamio Okuda.
Its laid-back sound, which evokes a hint of languidness, combined with their relaxed vocals, leaves a strong impression, conveying the simple joys of everyday life.
The song was also used in a Shiseido Tissela commercial, where the two members of Puffy sing in a colorful, whimsical world and interact in conversation, expressing Tissela’s rich fragrance and a sense of relaxation.