Cosmetics commercial song. Popular commercial jingle.
You often see cosmetics commercials when watching TV, and many feature beautifully produced spots with actresses, so they really catch your eye.
You can also sense the care put into the music that builds the commercial’s world alongside the visuals, with songs from various genres and moods chosen to match the brand image and target audience.
In this article, we’ll introduce, all at once, the songs used in cosmetics brand commercials!
Use it to find the tracks you heard on TV that caught your attention.
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Cosmetics commercial songs: Popular commercial songs (61–70)
Red LightThe Wildcardz
This is a collaborative commercial between Kao’s cosmetics brand est and the beauty magazine MAQUIA.
The CM features Yusei Yagi, who also graces MAQUIA’s cover, excitedly sharing how pleasant est’s gel cleanser feels to use.
From Yagi’s expressions and the way he talks, you can easily imagine the great feel.
Overall, the ad has few lines or narration, resulting in a stylish and memorable CM.
With the Wind and a KissAina ji Endo
This commercial, featuring Minami Tanaka in a blue sleeveless dress, introduces a sunscreen gel.
It highlights its effectiveness in preventing even sunspot formation caused by UV exposure.
The background music is “Kaze to Kuchizuketo,” a familiar tune from NIVEA commercials.
It’s a 2024 track by Aina The End, and the lyrics—written by Aina herself—are richly expressive, so be sure to listen while reading the lyrics as well.
With the Wind and a KissAina ji Endo
This commercial features Minami Tanaka introducing Nivea’s sunscreen and dark-spot-prevention products under strong sunlight.
For NIVEA UV Deep Protect & Care Mist, it highlights both its spot-preventing benefits and the ease of use as a mist.
For NIVEA UV Water Gel EX, it emphasizes its high efficacy and how smoothly it blends into the skin.
Her relaxed expression also clearly conveys how easy these products are to use.
The bright mood of the visuals is further enhanced by the song “Kaze to Kuchizuke to” by Aina the End.
As the title suggests, the sound evokes a refreshing breeze, and combined with her gentle, conversational singing, it conjures an image of a positive everyday life.
It’s cute, you know.Koresawa
This commercial promotes CANMAKE’s 40th anniversary and conveys its wish to continue supporting everyone’s idea of “cute.” It portrays makeup in progress—including mistakes—and shows the fun of each situation, expressing the excitement that comes with doing makeup.
Further amplifying the cheerful atmosphere of the visuals is the song “Kawaii Mon” by Koresawa.
Both the sound and the vocals have a distinctive, airy floatiness, whose lightness effectively conveys rising emotions and a happy mood.
cheat dayNogizaka 46
Starting with a narration about how idols often find themselves in situations where their makeup easily smudges—whether from sweat, tears, or getting wet during shoots—this is a commercial for a makeup-setting mist that prevents makeup from wearing off, as well as a sunscreen.
It features members of Nogizaka46 wholeheartedly devoted to their idol activities.
The background music is their 2024 release Cheat Day.
It captures a carefree summer vibe, and combined with its refreshing melody, it’s a song that lifts your spirits as you listen.
Original songKurahashi Yoeko
This commercial introduces Biore Perfect Oil, with the key point being that you can use it in the bath, presented through a distinctive song.
Because we emphasize makeup in every aspect of daily life, it tends to be hard to remove—but the ad conveys that with Perfect Oil, it comes off easily.
While boasting high effectiveness, it’s also gentle on the skin, a quality underscored by Yoeko Kurahashi’s vocals.
The way her singing alone rings out is striking, and the simple composition makes it feel like a hummed tune in the bathroom.
Original songYamashita Hiroaki
This commercial features Fumi Nikaido conveying the feel of Biore UV, which gives your skin a light-diffusing, radiant finish.
It clearly depicts everything from the scene of applying it to the skin to feeling its effects outdoors, and through her expressions—surprise and a bright, refreshed look—you can sense the joy of experiencing the results.
Amplifying that sunlit, radiant atmosphere is Hiroaki Yamashita’s music.
With a brass-centered, glamorous sound, the powerful tones spreading outward convey a positive emotion, as if leaping into a brighter place.