Essential’s commercial jingle. A popular commercial song.

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

The commercial for Kao’s Essential, which you’ve probably been seeing a lot lately on TV and online.

With its refined visuals, memorable music, and attention-grabbing casting, it’s the kind of ad that makes you stop and watch, isn’t it? The world created by the beautiful imagery and music is simply enchanting.

In this article, we’ll introduce all the songs that have been featured in Essential commercials aired so far.

Essential CM songs. Popular commercial songs (41–50)

Kao Essential

milShinozaki Masatsugu

CM-KAO-ESSENTIAL-Kao-Essential

Eriko Kusuda appears in a 1987 TV commercial.

The music is by Masatsugu Shinozaki, a studio musician and violinist.

Mr.

Shinozaki has been active in various fields, including participating in the soundtrack for the game Final Fantasy and serving as a director of the Japan Composers and Arrangers Association.

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