JR commercial roundup. A comprehensive look at commercials where you can see the trains!
You’ve probably often seen JR commercials—JR has a rail network spanning all across Japan—while watching TV or browsing video sites.
They’re full of things that make you want to go out, like announcements about great deals and travel campaigns you can enjoy using JR lines.
What’s more, JR commercials feature all kinds of trains, from the Shinkansen to popular limited express trains, so they’re fun to watch for the visuals alone.
We’ll be introducing JR commercials both old and new, so be sure to check them out.
- A roundup of JR Central commercials. The direction that conveys the allure of travel is captivating, and the music is also a highlight!
- JR East commercial. A compilation of commercials showcasing beautiful scenery.
- JTB commercial. A collection of commercials that make you want to go on a trip.
- JR commercial roundup. A comprehensive look at commercials where you can see the trains!
- [J:COM Commercials] Popular and All-Time Commercials Summary [2026]
- JR’s CM song roundup, including SKISKI and more
- [Famous] Compilation of Local Commercials from Across Japan
- [JAL] A collection of Japan Airlines commercials: ads introducing fun journeys in the sky
- A roundup of commercials featuring enka singers—from ones where you can hear their singing to fun and quirky spots.
- JRA commercial roundup. Cool commercials from the Japan Racing Association featuring racehorses.
- A commercial featuring Yuriko Yoshitaka. From long-running, classic spots she’s appeared in to the latest ads.
- Compilation of commercials featuring Kanjani Eight. Also introducing ads in which individual members appear.
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
JR commercial roundup: A comprehensive introduction to commercials featuring trains! (61–70)
JR East Tomorrow’s DESIGN: ‘Employee Ideas’ EditionMinami Hamabe, Kaito Sakurai
This is a JR East commercial introducing new services born from employees’ ideas, such as renting baby strollers at stations.
In addition to Minami Hamabe, the ad features her future children appearing from the future, and Hamabe’s slightly bewildered reaction to the situation is also a key highlight.
JR East View Card “Gold Card” VersionHidekazu Majima, Anna Yamada
This commercial, which begins with the line “Adults need breathing room,” is JR East’s View Card commercial, the “Gold Card” version.
It promotes how the View Card Gold lets you earn lots of points when booking Green Car seats or Shinkansen tickets.
However, the man who declared “Adults need…” at the beginning ends up getting so carried away by the great deals that he bursts into triumphant laughter.
It’s a memorable ad with humor and a dynamic sense of pacing.
JR East Adult Holiday Club “Fukushima & Aizu” EditionYutaka Takenouchi
“What does it mean to be an adult?” This question opens a commercial for JR East’s membership program for people aged 50 and over, called Otona no Kyujitsu Club (The Adult Holiday Club).
This time, the setting is Aizu in Fukushima Prefecture, showing Yutaka Takenouchi visiting with his wife.
His childlike excitement is striking, making him appear all the more charming.
JR West Japan: “Kiki, Earn Points Quickly” / “Kiki, A Reward Trip with Points” / “I Want to Ask Kiki! Once You Use It, It’s Super Convenient—What Is ‘My Station Registration’?”Wakana Aoi, Asei (Miki)
This commercial introduces WESTER, JR West’s point service, featuring Wakana Aoi as Kiki, the protagonist of the film Kiki’s Delivery Service.
It highlights how you can earn lots of points when shopping around town, use the accumulated points to ride the Shinkansen, and take advantage of convenient features in the WESTER app.
JR West: “Kiki, Earn Points Quickly” / “Kiki, A Reward Trip with Points” / “Limited Time: Nearly 5x Points! WESTER Festa”Wakana Aoi, Asei (Miki)
This is a JR West commercial in which Wakana Aoi, dressed as Kiki from the Studio Ghibli film Kiki’s Delivery Service, introduces how to earn and use WESTER Points.
In the “Kiki: A Reward Trip with Points” version, comedian Asei from the duo Miki also appears, and a black cat that looks just like Jiji from Kiki’s Delivery Service makes an appearance as well.
JR Central: Off to Nara — “The Four Temples of Yamato” EditionRyohei Suzuki
This is a commercial from the “Iza Iza Nara” tourism campaign in Nara Prefecture by JR Central.
In the “Yamato Four Temples” version, Ryohei Suzuki visits Hase-dera in Nara, captured in beautiful visuals.
It’s a spot that makes you rediscover Nara’s charms and think, “I didn’t know there was a place like this in Nara!”
JR Central: Off to Nara – Kofuku-ji Temple EditionRyohei Suzuki
The commercial for “Iza Iza Nara,” JR Central’s tourism campaign for Nara Prefecture.
This time, it focuses on the area around Nara Park, including Kofuku-ji Temple.
It’s memorable to see Ryohei Suzuki fully enjoying Nara—viewing Buddhist statues, eating traditional Japanese sweets while looking out over gardens, and savoring Nara’s surprisingly abundant spice curries.
The beautiful cinematography is wonderful, so be sure to check it out!