JR commercial roundup. A comprehensive look at commercials where you can see the trains!
You’ve probably often seen JR commercials—JR has a rail network spanning all across Japan—while watching TV or browsing video sites.
They’re full of things that make you want to go out, like announcements about great deals and travel campaigns you can enjoy using JR lines.
What’s more, JR commercials feature all kinds of trains, from the Shinkansen to popular limited express trains, so they’re fun to watch for the visuals alone.
We’ll be introducing JR commercials both old and new, so be sure to check them out.
- A roundup of JR Central commercials. The direction that conveys the allure of travel is captivating, and the music is also a highlight!
- JR East commercial. A compilation of commercials showcasing beautiful scenery.
- JTB commercial. A collection of commercials that make you want to go on a trip.
- JR commercial roundup. A comprehensive look at commercials where you can see the trains!
- [J:COM Commercials] Popular and All-Time Commercials Summary [2026]
- JR’s CM song roundup, including SKISKI and more
- [Famous] Compilation of Local Commercials from Across Japan
- [JAL] A collection of Japan Airlines commercials: ads introducing fun journeys in the sky
- A roundup of commercials featuring enka singers—from ones where you can hear their singing to fun and quirky spots.
- JRA commercial roundup. Cool commercials from the Japan Racing Association featuring racehorses.
- A commercial featuring Yuriko Yoshitaka. From long-running, classic spots she’s appeared in to the latest ads.
- Compilation of commercials featuring Kanjani Eight. Also introducing ads in which individual members appear.
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
JR commercial roundup: A comprehensive look at commercials featuring trains! (71–80)
JR Central: Off to Nara, the ‘Asuka’ editionRyohei Suzuki
In the JR Central travel campaign commercial “Iza Iza Nara,” this installment highlights the charms of Asuka Village.
It opens with scenes of the Ishibutai Kofun and the Masuda Iwafune, then Ryohei Suzuki goes on to visit one famous spot after another around Asuka Village.
It ends with a shot of him enjoying delicious-looking dishes at the traditional house restaurant Da terra, leaving a strong impression of someone fully savoring all that Asuka Village has to offer.
Many viewers from outside the prefecture were likely intrigued, thinking, “I had no idea there was a place like this in Nara’s Asuka Village!”
JR Kyushu JQ CARD “It’s Not Just for Show—It’s the JQ CARD” VersionAoi Yamada
This is a promotional commercial for JQ CARD, a credit card offered by the JR Kyushu Group.
In the commercial, the appeal of JQ CARD is showcased to a parody of Akina Nakamori’s signature song “Kazari Janai no yo Namida wa.” It features Aoi Yamada—who is also active as a dancer and model—delivering a striking dance performance in sync with the music.
JR East ‘Shinkansen YEAR 2017’ – Shinkansen Made by Everyone, Aomori Edition (Project Movie)
DE DE MOUSE shot to prominence after performing at the legendary RAW LIFE party held in Tokyo in 2006.
He’s a multi-player who handles everything from programming and mixing to visuals.
He chops and deconstructs sampled vocal snippets, then reconstructs them into mysterious melodies that sound as if sung by aliens.
When these are intertwined with vividly shimmering synths, a floating sensation, and euphoric, uplifting drums, the result is the one-and-only DE DE MOUSE world—definitely worth checking out.
JR East JR SKISKI White and Heat. “Boys” Version / “Girls” VersionYuzu Aoki, Natsuki Deguchi
This is the 2025 version of JR East’s annual ski trip campaign, JR SKISKI.
This time, Yuzu Aoki and Natsuki Deguchi appear, and the ad shows them enjoying their first time snowboarding.
Most of the scenes feature the group having fun together, but there’s a fleeting moment when Aoki and Deguchi lock eyes that really makes your heart skip a beat.
The BGM is “you’re my” by the three-piece band Pablo Haiku, an upbeat, refreshing track written specifically for this commercial.
JR East ‘Shinkansen YEAR 2017’ — Shinkansen Running Through the Four Seasons (version)
This song, used in JR East’s “Shinkansen YEAR 2017” commercial (The Shinkansen Running Through the Four Seasons), is an original track by composer fu_mou, who produces and writes songs for anime and idol groups such as Shiritsu Ebisu Chugaku and Up Up Girls (Kari).
He is also known for his remixes of Yuzu’s “Irotoridori” and Porter Robinson’s “Flicker.” While he specializes in electronica and rock, this CM track stands out for its delicate sound that evokes “wa” and Japan’s distinct four seasons.
It combines a sense of speed with a relaxing comfort—something that would feel right at home playing in a ryokan.
JR Smart EX “Easy! Change Reservation” version
This is a commercial introducing the convenience of Smart EX, the Shinkansen’s online reservation service.
In the new “Easy! Change Reservations” edition, it highlights how you can easily and freely modify your reserved Shinkansen tickets right on your smartphone.
Since travel often comes with sudden plan changes, it’s a truly welcome feature.
The background music is “Love Later” by sumika, included on their 2025 album “Vermillion’s.” With its mellow vibe, the song charmingly portrays love through letters.
JR East ‘JR SKISKI 2018-19’
This is a commercial featuring a song by sumika, a four-piece pop-rock band from Kanagawa Prefecture.
Don’t you ever feel like ditching work and just going somewhere? If you’re a working adult, you probably get it.
Maybe it’s the exhilarating sound, but that feeling gets even stronger.
The song is included on their mini album “Chime,” released in 2019, so if you’re interested, be sure to pick up a copy.
