Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.
“I want to hear that commercial jingle again!” Why not start a little journey to rediscover those memories? The melodies from the TV commercials we watched as kids have a way of suddenly resurfacing in our hearts.
Even if you’ve forgotten the product or the storyline, those catchy, nostalgic phrases are surely still etched in your memory.
In this article, we’ll introduce plenty of classic commercial songs that you’ll find yourself humming along to.
Enjoy these heartwarming melodies along with the memories of those days.
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Heart-warmed by nostalgic commercial jingles. A special collection of classic hits that bring back those days (1–10)
Joyfulikimonogakari
Ikimono-gakari’s “Joyful” was released in 2009 as their 15th single, a song that expresses a sense of fun throughout.
Layered over its light, joy-conveying sound, the lyrics also emphasize the resonance of the words, showcasing an irresistible, sing-along kind of delight.
The track was created by request as a commercial song for Ezaki Glico’s Pocky, and the lively mood of the footage it accompanied became a focal point that drew attention.
Because the wording is so light and buoyant, the dancing in the video really stands out, vividly conveying the shared excitement and the thrill of everyone getting hyped together.
Tonight is Boogie BackOzawa Kenji
Kenji Ozawa and Schadaraparr’s “Konya wa Boogie Back” is a track notable for its refreshing vocals layered with laid-back rap.
Including the sound and rhythm, it gives a strong impression of relaxed ease, conveying a sense of fun that comes from being at ease.
The song is used in a commercial promoting the opening of Ikebukuro P’PARCO, and the sight of Kenji Ozawa and Schadaraparr bursting out of a colorful room suggests the fun that awaits there.
Winter,againGLAY
GLAY’s “Winter, again” was released in 1999 as their 16th single, and it’s a signature song for the band that’s cherished as a winter classic.
Its structure is striking, moving from a poignant mood that evokes the chill of winter to a gradual build in intensity toward the chorus, conveying a sense of strength to get through the season.
The song was used in JR East’s “JR SKI SKI” commercials, which was one of the factors that helped it become a well-known winter staple.
Because it overlaps so well with the feelings of winter’s cold and the sparkle of snow, it vividly highlights the excitement of heading into snowy landscapes.
Heart-warmed by nostalgic commercial jingles. A special feature of classic songs that bring back those days (11–20)
SHAKESMAP
SMAP’s “SHAKE” is the group’s 23rd single, released in 1996.
It was used as the theme song for their TV show and performed frequently at concerts, making it known as one of the group’s signature tracks.
With its light, dance-forward sound and vocals, along with the song’s lyrical worldview, it conveys a strong sense of fun.
The song was also featured in an NTT East Japan commercial in which the members appeared, lightly delivering the big news of reduced long-distance call rates.
Because it meshes with the buoyant track, the ad gives an impression that emphasizes enjoyment, exhilaration, and positive feelings.
Midsummer FruitSazan Ōrusutāzu
Southern All Stars’ “Manatsu no Kajitsu” (Midsummer Fruit) is a song released in 1990 as the theme for the film Inamura Jane.
Its gentle acoustic sound is striking, and the lyrics portray poignant summer scenes.
Among Southern All Stars’ many hits, it could be considered a signature ballad.
As for commercial use, it was featured in a Recruit TV ad for Weekly B-ing starring Keisuke Kuwata; the contrast between the sorrowful song playing and Kuwata’s rapid speech in the commercial left a memorable impression.
The Maiden with Flaxen HairShimatani Hitomi
Hitomi Shimatani appeared in a 2002 commercial for Kao Essential Damage Care, where she performed an a cappella rendition of “Amairo no Kami no Otome.” The song originally came out in 1968 by the Village Singers, and Shimatani’s cover version was released in 2002.
This commercial sparked her breakthrough, and the song has remained beloved as one of her signature tracks across generations.
The original version she sings is an up-tempo track with a memorable, danceable beat, making it a song that fully showcases her refreshing vocals.
EZ DO DANCETRF
This is the SHISEIDO SEA BREEZE commercial, the “EZ DO DANCE” version.
TRF’s massive hit was used as the CM song, and the members themselves also appear.
Their sun-kissed skin and toned bodies give off a healthy, summery vibe.
The scene where the members emerge from the bubbles is especially striking.