RAG MusicCM
Lovely commercial jingle

Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.

“I want to hear that commercial jingle again!” Why not start a little journey to rediscover those memories? The melodies from the TV commercials we watched as kids have a way of suddenly resurfacing in our hearts.

Even if you’ve forgotten the product or the storyline, those catchy, nostalgic phrases are surely still etched in your memory.

In this article, we’ll introduce plenty of classic commercial songs that you’ll find yourself humming along to.

Enjoy these heartwarming melodies along with the memories of those days.

Heart-warming nostalgic commercial jingles: A collection of memorable classics that take you back (21–30)

Zespri Gold Kiwi

BLUE BIRDHamasaki Ayumi

Yuri Ebihara: Zespri Gold Kiwi (200605)

In the Zespri commercial that aired in 2006, the featured performers were Kenji Sakaguchi and Yuri Ebihara.

The BGM was Ayumi Hamasaki’s “BLUE BIRD,” making it a commercial that truly encapsulated the 2000s.

It’s a CM packed with the atmosphere of that time, and watching it now brings back a strong sense of nostalgia.

au 2005 TV commercial

telepathyORANGE RANGE

ORANGE RANGE - A Heartfelt Telepathy
telepathyORANGE RANGE
2005 commercial, au, Chaku-Uta Full, Satoshi Tsumabuki, 30 seconds

A song by Macaroni Enpitsu was used in a McDonald’s commercial that aired in 2019.

It’s a youth-themed track that perfectly matches the ad depicting students after school.

As the title suggests, it carries the message: “Youth passes in an instant, so enjoy those precious moments to the fullest!” Reading the lyrics—which will resonate not only with students in the midst of their youth but also with adults—will surely make you want to meet your dear friends right away.

Kirin Beverage: “Joy That Connects—Smiles Linked by Soccer”

SummerHisaishi Joe

Kirin: Joy Connects Us – Smiles Brought Together by Soccer (60 seconds)

Joe Hisaishi’s “Summer” was released in 1999 and composed as the main theme for the film “Kikujiro,” directed by Takeshi Kitano.

Centered on a light and gentle piano timbre, the orchestral colors softly layer in to create a tender atmosphere.

The structure—where phrases are repeated across various instrumental tones—is striking, and its playful spirit conveys a sense of joy.

As a commercial song, it has been used for Kirin Beverage’s functional drinks and corporate ads, with visuals expressing the desire to support everyone’s smiles.

LOVE LETTERMakihara Noriyuki

Do you know the hidden gem by Noriyuki Makihara that portrays a faint, letter-bound first love? Centered around an undelivered love letter, it delicately captures the emotions of a protagonist seeing off someone dear who is leaving for a distant job.

The imagery—twilight at the station and scenes along the tracks—feels so vivid it tightens the listener’s chest with a poignant ache.

The song was included on the album UNDERWEAR, released in October 1996, and was later used as the theme for NTT East’s corporate commercial “Mother,” featuring Yui Aragaki.

This piece rekindles the unspoken kindness we couldn’t put into words and the bittersweet memories of youth.

It’s a song to savor, especially for those who’ve experienced a springtime parting or who carry unspoken feelings in their hearts.

Season of LoveNaoto Intiraymi

Naoto Inti Raymi “Koisuru Kisetsu” Music Video
Season of LoveNaoto Intiraymi

A J-POP number that portrays the budding feelings of love that come with the arrival of spring, brimming with dazzling freshness.

Written specifically for Kirin Beer’s “Hyoketsu” commercial, the song was released in April 2013 and reached No.

1 on the Billboard JAPAN HOT 100 weekly chart.

It captures the excitement and flutter brought by a new season with a crisp sound that blends a lively rhythm, strings, and synths.

The melody is designed to open up your field of vision from the very start of the chorus, with Naoto Inti Raymi himself writing and composing the song, and Shingo Kubota (Jazzin’park) handling the arrangement.

The lyrics, which balance wistfulness and warmth, are truly moving.

Included on the album “Nice catch the moment !” and certified double platinum for downloads, this hopeful track is one you’ll want to hear if your heart is dancing at the prospect of new encounters.

blackoutASIAN KUNG-FU GENERATION

It was used in 2005 as the commercial song for au by KDDI’s “Chaku-Uta Full.” The repeatedly looping guitar riff from the intro is striking, and the languid vocals have a certain cool vibe.

The track itself is an album song that wasn’t released as a single.

Suntory Pepsi Nex 2010 Commercial

LovefoolPerfume

Perfume – Lovefool [FULL VERSION]
LovefoolPerfume
Perfume Lovefool (PEPSI NEX CM)

This commercial showcases the delicious taste and refreshing feel of Pepsi through Perfume’s stylish dance and bright expressions.

With a structure that repeats similar shots—signature looks and poses—the unique progression further elevates the stylish atmosphere.

The song that underscores this breezy vibe is Lovefool, performed by Perfume, a cover of The Cardigans’ 1996 track.

The repeated phrase before the vocals begin and the gentle singing that follows create a distinctive sense of weightlessness.

It’s a track that conveys fun while maintaining a cool, stylish image.