RAG MusicCM
Lovely commercial jingle

Spring Song Roundup of TV and Web Commercial Tie-ins

When you hear “spring songs,” what kind of tracks come to mind?

Songs about cherry blossoms, graduation tunes that portray departures and farewells, and even songs that evoke the start of a new life—there are so many that pop into your head, right?

In this article, we’ll showcase, all at once, spring songs that have been used in TV and web commercials so far!

There are plenty of tracks that capture a fresh, spring-like vibe, so be sure to read to the end.

You just might find the song you’ve been looking for.

[TV/Web] Compilation of Spring Song Tie-ins from Commercials (21–30)

Kirin Tanrei Green Label “GREEN JUKEBOX: Journey” Version

Spring Dayaimyon

Aimyon – Harunohi [OFFICIAL MUSIC VIDEO]
Spring Dayaimyon
Kirin Beer Tanrei Green Label GREEN JUKEBOX Travel Edition 60 seconds

Although Aimyon is thought to have many fans among women of her generation, her melodies carry a certain nostalgia that actually earns her support from a wide range of age groups.

Her song Harunohi was also the theme song for the film Crayon Shin-chan: Honeymoon Hurricane ~The Lost Hiroshi~, so it’s well known among children too.

It’s said that the song links to the movie and portrays the romance era of Shin-chan’s parents, Hiroshi and Misae, and when you listen with that in mind, it really clicks.

It also hits hard as a straightforward love song.

Ito En Oi Ocha “Spring in Japan” Edition

The City Where Flowers Bloomyuzu

Yuzu “The City Where Flowers Bloom” Music Video (FULL ver.)
The City Where Flowers Bloomyuzu
Kasumi Arimura Ito En Oi Ocha “Spring in Japan 2020” TV commercial

This song, Yuzu’s “Hanasaku Machi,” is featured as the CM song for Ito En’s Oi Ocha “Spring in Japan” commercial.

It’s a track brimming with the feeling of spring; listening to it in winter makes you long for the season to come—it’s a dazzling song that makes you think, “I can’t wait for spring!” The song is included on Yuzu’s 15th album, YUZUTOWN, released in 2020.

With a melody that carries a hint of traditional Japanese flavor and lyrics that evoke a distinctly Japanese sensibility, it’s a number that spreads the beauty of Japan’s four seasons and landscapes in your heart.

Taisei Corporation 'Myanmar' Edition

Spring ThiefYorushika

Yorushika – Spring Thief (OFFICIAL VIDEO)
Spring ThiefYorushika
TAISEI Corporation Commercial “Myanmar” Version 30 Seconds

Yorushika’s masterpiece that likens life to cherry blossoms.

It’s been airing as a Taisei Corporation commercial song since March 2020, and many people had been eagerly waiting for an official release.

It’s included on the January 2021 EP “Sōsaku.” The melody is calm yet richly expressive and truly beautiful, evoking a distinctly Japanese sense of wa.

Am I the only one who gets excited by the rising tones before the chorus and the overall atmosphere of the song? It feels fleeting yet uplifting.

It’s perfect for a springtime walk.

Don’t miss the wonderful music video directed by Kota Morie, who also worked on “Nautilus.”

radiko 2023 CM

the first strong spring windnishina

nishina – First Spring Storm [Official Video]
the first strong spring windnishina

Nishina’s “Haru Ichiban,” released in 2023, is a wistful song that looks back on past memories while pondering what we once loved.

Its sound is gentle, with a relaxed, spacious tone that accentuates the melancholy mood.

Nishina’s strained, poured-out vocals also heighten the sense of sorrow, and the way she revisits emotions alongside concrete scenes conveys a palpable ache.

Chosen for radiko’s 2023 commercial, the track pairs perfectly with radio—the medium that brings so many colors to everyday life—and its calm, bittersweet atmosphere.

JR Hokkaido “Spring Strait Story”

Early summer rainEvery Little Thing

Samidare – Every Little Thing. (Catholic Church).
Early summer rainEvery Little Thing

Every Little Thing’s “Samidare” soothes the heart with vocalist Kaori Mochida’s gentle, whisper-like singing.

Included on the 2004 album “commonplace,” the song was featured in JR Hokkaido’s commercials “Spring Strait Story” and “Summer Sapporo Story.” It is said to have been written like a letter to a devoted ELT fan who was battling illness.

It conveys the idea of transforming the warmth you gave into the strength to sing—and then returning that warmth to you.

For those starting a new chapter this spring, let this song inspire you to turn the support you’ve received into strength and do your best!

AOKI

sakura colorGReeeeN

GReeeeN – Cherry Blossom Color
sakura colorGReeeeN

The song chosen for AOKI’s commercial—a brand that sells suits, a must-have for many new members of society—is GReeeeN’s “Sakura color.” True to GReeeeN’s fresh image, the melody evokes a gentle spring breeze—perfect for a suit commercial! The lyrics depict leaving one’s hometown and starting a new life in a new place.

Although the loneliness hits hard right after arriving, you can feel the resolve to push forward for a brighter future.

It’s a song that cheers on anyone beginning a new chapter in life.

cherrysupittsu

When it comes to Spitz’s signature songs about parting and setting out on a new journey, this classic surely comes to mind.

Released in April 1996, it became a massive hit single, selling over 1.613 million copies.

With memories of a loved one held close, it portrays the moment of taking a step toward a hope-filled future, and its fresh yet slightly bittersweet melody feels like a pleasant spring breeze.

Many listeners were likely moved by the straightforward lyric about feeling stronger just from the sound of words of love.

The song is also included on the acclaimed album Indigo Chiheisen, and in recent years it was featured in an NTT East commercial.

It’s a popular pick for picnics and is sure to make the start of a new season all the more wonderful.