Spring Song Roundup of TV and Web Commercial Tie-ins
When you hear “spring songs,” what kind of tracks come to mind?
Songs about cherry blossoms, graduation tunes that portray departures and farewells, and even songs that evoke the start of a new life—there are so many that pop into your head, right?
In this article, we’ll showcase, all at once, spring songs that have been used in TV and web commercials so far!
There are plenty of tracks that capture a fresh, spring-like vibe, so be sure to read to the end.
You just might find the song you’ve been looking for.
[TV/Web] A roundup of spring songs from commercial tie-ins (1–10)
CHE.R.RYNEW!YUI
When you feel the gentle warmth of spring, it brings on that bittersweet feeling that makes you want to fall in love, doesn’t it? The perfect song for such a season is this spring classic sung by YUI.
Released in March 2007 as her eighth single, it became a hot topic as the CM song for au by KDDI’s “LISMO!”.
It captures the joy and sorrow of texting someone you like and the fluttery excitement while waiting for a reply—just listening makes your heart skip a beat.
It’s also beloved on social media like TikTok, and it’s truly a spring staple that people across generations can’t help but hum along to.
Song of SpringNEW!supittsu
As the intro with its gentle, cheerful warmth begins to play, you can’t help but feel your heart lift.
It’s also popular on TikTok as a BGM that signals the arrival of spring.
This track is a number by Spitz, a rock band with unshakable popularity.
It was originally included in January 2005 as the opening song of the album “Souvenir,” but after being selected for a Coca-Cola “Aquarius” commercial, it was released as a single in April of the same year.
The lyrics, which accompany a season where anxiety and anticipation intermingle, are sure to give a gentle nudge to those starting a new chapter in life.
If you walk through the city while listening to this song, the usual scenery might look just a little different.
gardenNEW!Fuji Kaze
Singer-songwriter Fujii Kaze captivates with a genre-defying musicality, masterfully playing a range of instruments like piano and saxophone.
This track, included on his second album “LOVE ALL SERVE ALL,” also became well known as the TV commercial song for NatureLab’s “Laundrin’.” Embracing a life that changes with the turning of the seasons and continuing to cultivate the garden within oneself—this message may lighten the hearts of those weary from hectic days.
With gospel-tinged choruses and a warm melody that sinks deep into the chest, it’s a soulful number.
AprilNEW!Suda Keina
A song by Keina Suda released digitally in 2024.
It was written specifically as the CM song for d Anime Store, which began airing in March 2024.
Amid the springtime freshness, it vividly depicts the complex emotions that mix anxiety and anticipation when stepping into a new environment.
When a new chapter of life begins, we feel not only positivity but also doubt and fear.
This piece embraces even those emotional fluctuations, gently giving you a push forward with its exhilarating sound.
It’s a track you’ll want to hear when you want to feel both the spring-storm-like clamor and the light that lies beyond it at the same time.
Spring ~Destiny~Uru
This commercial for Kirin Afternoon Tea shows the scene of various clubs recruiting new members on university entrance ceremony day.
It features Ren Meguro watching two freshmen who meet after one of them drops a welcome-event flyer and the other picks it up.
The line, “Sometimes you meet friends for life on a spring afternoon,” likely brings back memories of youth for many adults.
Fitting for the spring season, the CM uses Uru’s song ‘Haru ~Destiny~,’ a wonderful track that portrays encounters that come with spring.
A Journey Where Flowers BloomHarayuko
It’s a commercial that promotes the revamped Suntory Iyemon while also speaking to the charm of its hometown, Kyoto.
It conveys, from multiple angles, what makes Kyoto such an appealing place—for example, a version where Nao dives into Kyoto’s spring and experiences its beauty, and another that depicts a drama starring Nao and Yu Aoki set in Kyoto.
The song that further highlights Kyoto’s gentle spring atmosphere is Haru Yuko’s “Hanasaku Tabiji.” Its calm sound paired with her tender vocals is captivating, evoking the beauty of spring and a sense of positive hope.
lilacMrs. GREEN APPLE
This is a song featured in a commercial for UNIVERSAL MUSIC’s “Our Summer Songs” campaign.
It’s a springlike, youth-filled track that perfectly matches the ad’s theme of looking back on student days.
The melody brims with the refreshing quality characteristic of Mrs.
GREEN APPLE.