Subaru commercials roundup: ads highlighting their high safety performance
Subaru is appealing for its manufacturer-unique, high-level safety performance.
There are commercials that showcase its advanced technology and safety in various styles—some are story-driven, while others feature celebrities taking test drives and sharing their genuine impressions on camera.
In this article, we’ll introduce a wide range of those Subaru commercials all at once.
We’ll pick selections both old and new, and also cover the cast and background music.
Please take a look at these commercials that convey Subaru’s serious commitment to achieving zero fatal traffic accidents.
- [Packed with Popular Artists] A Compilation of Subaru Commercial Songs
- A roundup of Honda commercials: charming presentations that feel familiar, from kei cars to wagons
- A roundup of Suzuki commercials: introducing catchy ads focused on kei cars!
- Compilation of Daihatsu commercials: the cast and BGM are captivating too!
- Toyota commercial roundup: stylish ads that convey a sense of premium quality
- Mazda commercial roundup: compelling direction that conveys a premium image
- A compilation of Nissan commercials: cool ads that showcase their technological prowess.
- A roundup of Volkswagen commercials: the friendly, relatable presentation is the charm!
- A roundup of Mercedes-Benz commercials. The refined presentation highlights the allure of their sophisticated cars.
- A roundup of Mitsubishi Motors commercials: introducing ads that convey an active image!
- A roundup of Cybozu commercials: ads with compelling direction, ranging from moving to humorous.
- Compilation of car commercials: A comprehensive showcase of domestic and international automakers, regardless of brand
- Bridgestone commercials: a compilation of ads conveying tire performance and peace of mind.
Subaru Commercials Roundup: Ads Showcasing High Safety Performance (21–30)
Set off on a new journey with the SUBARU Levorg: “Driving” Edition
When you think of songs used in car commercials, you picture a car dashing through majestic scenery, paired with music that fits perfectly, right? This song, Kobukuro’s “Kimi to Iu Na no Tsubasa” (“Wings Named You”), matches that image exactly—a refreshing track that pairs beautifully with nature and grand landscapes.
The lyrics evoke the seasons and touch on elements like the sky and wind, which totally explains its breezy feel.
At the same time, it’s also a gutsy song that gives you the strength to overcome hardships.
SUBARU FORESTER “Meteor Shower” Version
Stargazer is a love song by Spitz, released in 2004.
Many people may know it as the theme song for Ainori.
Following Nagisa and Hibiscus, it was also used in a commercial for the Forester.
Its melodious, beautiful band sound feels like a shooting star might sparkle across the sky.
The lyrics, which earnestly portray the ache of love, make you think of someone dear and deepen the longing for those everyday, dreamlike moments.
It’s perfect for a drive, too! Masamune’s clear, translucent vocals somehow make your heart feel lighter.
SUBARU IMPREZA SPORTS “Happiness” Version
Originally, this was a summer song selected as the All-Japan Okinawa campaign song.
It was later used as the commercial song for SUBARU’s Impreza Sport in 2014 and 2015.
In an interview, the artist said, “This song is meant to showcase the part of my voice that extends most beautifully,” making it a perfect match for a summer drive!
SUBARU × Ski Association of Japan 50th Anniversary Sponsorship Special CM: “Taking on the Snow”
This is a commercial that depicts Subaru’s 50 years of sponsorship of the Ski Association of Japan while also highlighting the brand’s commitment to tackling snowy conditions.
By intercutting competition footage with scenes of cars driving on snowy roads, it conveys a strong will to keep moving forward.
The way the car firmly grips the snow suggests a sense of stability and reassurance as well.
SUBARU LEVORG Layback: ‘An adventure called freedom’
This is a commercial for the Levorg Layback that positions it as an SUV for grown-ups.
The footage of it sprinting through the great outdoors and the bright expression of the man enjoying both driving and nature convey the Layback’s appeal and the joy of driving.
Many viewers were likely captivated by the tagline delivered at the end of the commercial: “An adventure called freedom.”
SUBARU Forester “Adventure Design” Version
This is a commercial for the Forester, which underwent a model change in 2025.
It mainly introduces the exterior with its strikingly sharp look, and through footage of a family driving the Forester, it highlights how perfectly it serves as a companion for adventures in nature.
SUBARU LeoneHiromi Iwasaki
This commercial shows Hiromi Iwasaki driving Subaru’s new Leone, conveying its various onboard features and smooth, comfortable ride.
The closing line, “I love it because it’s gentle,” also underscores the Leone’s sense of security.
The song used to enhance the ad’s refreshing atmosphere is Iwasaki’s “Joyu” (“Actress”).
Its sound is striking for blending calmness with a light touch, and the percussion timbres add a sense of passion.
The lyrics, which portray the life of an actress, evoke an image of strength.