Subaru commercials roundup: ads highlighting their high safety performance
Subaru is appealing for its manufacturer-unique, high-level safety performance.
There are commercials that showcase its advanced technology and safety in various styles—some are story-driven, while others feature celebrities taking test drives and sharing their genuine impressions on camera.
In this article, we’ll introduce a wide range of those Subaru commercials all at once.
We’ll pick selections both old and new, and also cover the cast and background music.
Please take a look at these commercials that convey Subaru’s serious commitment to achieving zero fatal traffic accidents.
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Subaru commercial roundup: Ads highlighting its superior safety performance (41–50)
SUBARU ‘Risking One’s Life’ Version
In Subaru’s commercial that also drew attention for featuring the young actress Ms.
Tsubaki, an original piece with striking piano and strings is used.
The ad highlights the superior safety performance that Subaru cars are proud of, and it became a hot topic among many viewers as “simple yet clearly conveying Subaru’s strengths.” The music, which creates both tension and reassurance in this masterpiece-worthy commercial, was composed by Kazuoe Suma, a composer and violinist.
It’s a beautifully crafted piece that skillfully varies its pace to suit each scene—from the peaceful atmosphere depicting cherished everyday life to the reassuring melodies in the scenes conveying the tension of an accident and the vehicle’s safety.
Subaru Commercial Compilation: Commercials Showcasing High Safety Performance (51–60)
SUBARU Impreza
This is the 34th single by CHAGE and ASKA, released in 1993.
It was a re-cut single from the album “RED HILL,” and was used in a SUBARU Impreza commercial.
It is also known for being used as the ending theme for the Fuji TV drama special “If You Look Back, He’s There.”
SUBARU LegacyKazu Miura
Released in 2007, it is L’Arc〜en〜Ciel’s 31st single and was used as the theme song for a Legacy commercial featuring soccer player Kazuyoshi Miura.
It’s a beautiful, medium-tempo track that showcases Hyde’s clear, soaring vocals.
SUBARU FORESTER “Sunset Drive Debut” Version
A perfect high-energy track to match footage of a Subaru speeding exhilaratingly down the road is My Chemical Romance’s “Welcome To The Black Parade.” It’s included on the album The Black Parade and was later released as a single.
It starts quietly and gradually grows in grandeur, then suddenly shifts into a vibrant, fast-paced rock sound like you’d hear in a commercial.
The song carries a powerful message about pressing forward as if parading through your own life, no matter what happens.
Hop in a Subaru and move toward the life you envision with this song as your soundtrack!
SUBARU Impreza “Unexperienced Joy” Version
A song by the legendary British rock band Queen that was featured in a SUBARU Impreza commercial.
Freddie Mercury’s powerful vocals and the song’s refreshing tone make for a catchy ad that perfectly matches the car’s sense of speed.
Although the track was originally released as a solo song by Freddie Mercury, it was reborn with a full band sound by the members of Queen after his death.
It’s a number very familiar to Japanese audiences, having been used in many commercials in Japan from its initial release to the present.
SUBARU LEVORG STI Sport “With Your Loved One and STI”
The song playing in the commercial showing the LEVORG STI Sport dashing by is a number called “Long Train Runnin’.” It’s sung by jazz vocalist Gilla Jiruka.
Originally, this song was released in 1973 by the American rock band The Doobie Brothers.
In addition to being used in American and German film soundtracks, it has been a popular choice for commercials in Japan, featuring not only Subaru but also Toyota.
The cool rock number, known for its stylish guitar sound, takes on a different, cooler flavor thanks to Gilla Jiruka’s jazz-inflected vocal style.
SUBARU WRX S4 “Reunion” Version
The song used in the Subaru WRX S4 commercial is Eiichi Ohtaki’s “On the Canary Islands.” It was included as the B-side to the widely used “Kimi wa Tennenshoku” and also appears on the album A LONG VACATION.
Its refreshingly nostalgic melody seems to gently envelop the time you spend driving a Subaru.
It’s also recommended as a driving song for pleasant seasons like spring and summer.
The buoyant melody never fades, no matter how many years have passed since its release.