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[September 2025] Trending Latest Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

You know how you sometimes catch yourself getting drawn into commercials on TV or online without even realizing it? September 2025 is packed with buzzworthy new ads, featuring striking visuals, catchy music, and star-studded casts—there’s so much to enjoy.

I’m sure you’ve had that moment where you catch a glimpse of a commercial and think, “Hey, that person’s in it!” or “This song is great,” and you can’t help but take a second look at the screen.

In this article, we’ll showcase all the latest commercials that everyone’s talking about right now!

[September 2025] Trending Latest Commercials (101–110)

HONDA World Athletics Special Advertisement: ‘Run. Again and again.’

World Athletics Championships Special Advertisement: 'Run. Again and again.'

In a special announcement for the World Athletics Championships, the production that looks back on the training the athletes have accumulated so far is captivating.

Scene after scene shows the immense effort they’ve put in to win their events and make their dreams come true, and you can’t help but be moved by how much the competition means to them.

It’s a simple spot centered on footage of track and field athletes running, but its message is powerful, making it a very memorable commercial.

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Meiji UP Gummies “Get UP and Get Obsessed” Version

UP Gummy: Eat UP and get more absorbed (Get hooked) version

This commercial conveys that UP Gummies are the perfect companion for those absorbed moments, like watching videos.

It presents a unique world where cinematic effects unfold around someone focused on a video, emphasizing their immersion by showing them continuing to watch without noticing the surrounding spectacle.

Even though they’re oblivious to what’s happening around them, their hand never stops reaching for UP Gummies, clearly expressing the idea that UP Gummies are the ideal companion for moments of total absorption.

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Mizkan Ajipon: “Behold, Everyone’s Ajipon Usage” Edition

Ajipon: Behold, Everyone’s Ajipon Usage — [Official Mizkan]

This commercial introduces various ways to use Ajipon.

Multiple video clips play on the screen at once, showing Ajipon being poured over all kinds of foods—from classic uses to some more unusual ones.

Seeing it presented like this will make many people think, “I want to try that!” It’s a commercial that really lets you rediscover the appeal of Ajipon.

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Regional Bank Card Loan ‘Fantasy’ EditionKyoko Fukada

Oita Bank Happy Card Loan – Fantasy Edition

It’s a commercial featuring a hero traveling with a warrior and a mage, showing a scene where they’re camping outdoors.

Looking at his companions sleeping on the ground, he mutters, “I wish I could put them up at an inn…” implying they don’t have enough money to stay at one.

Then Kyoko Fukada appears and introduces Oita Bank’s card loan.

It’s also amusing that the hero seems more moved by meeting Ms.

Fukada than by the money matters.

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Kappa Sushi “Medium Fatty Tuna & Blackthroat Seaperch 110-Yen Festival” EditionTakumi Saitoh

Kappa Sushi “Medium Fatty Tuna & Blackthroat Seaperch 110 Yen Festival” 15-second Version

In the series of commercials featuring Takumi Saitoh as a member of Kappa Sushi’s “Challenge Team,” this installment announces a limited-time campaign where medium-fatty tuna (chūtoro) and blackthroat seaperch (nodoguro) are available for 100 yen per plate.

Amid the fast-paced progression, mouthwatering shots of sushi are showcased, resulting in a highly impactful ad.

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[September 2025] Trending Latest Commercials (111–120)

Chugoku Electric Power: ‘Daigo Working Hard to Save Money’ EditionChidori, Honoka Matsumoto

Daigo’s Efforts to Save Money (30 seconds) | Chugoku Electric Power

This commercial introduces “Gutto Zutto Club,” Chugoku Electric Power’s members-only website recommended for people who work hard at saving money every day.

It starts with a comedic scene of Daigo waiting for a discount sticker to be put on, and creates a lively mood with Nobu’s witty retorts and Daigo’s frustration when someone grabs a product before he can.

The ad then explains what Gutto Zutto Club offers and clearly, enjoyably shows how it can lead to savings.

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Fuji Yakuhin Suntool LX “Fure Fure Nippon!” VersionShuzo Matsuoka

Suntour LX “Go Japan!” Version

In this commercial featuring Shuzo Matsuoka as the head cheerleader, Santsul, a pain-relief patch from Fuji Yakuhin, is introduced.

Perhaps because he often appears on sports programs, the head-cheerleader image suits him perfectly! He powerfully promotes its effectiveness for shoulder, lower back, and joint symptoms that working people experience.

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