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[October 2025] Trending New Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Have you ever found yourself captivated by a commercial while watching TV or browsing online? In October 2025 as well, memorable ads featuring buzzworthy actors and celebrities, striking music, and unique direction are appearing one after another.

In the ever-evolving world of advertising, even brief spots can deliver surprise and emotion.

In this article, we’ll showcase plenty of the latest commercials.

You’re sure to find information on that ad you’ve been curious about, so take your time and enjoy.

[October 2025] Trending Latest Commercials (21–30)

Shiroku N organic “N organic Vie Hyalup Lift Cream” VersionChiba Yuka

N organic Vie Hyalup Lift Cream_CM #30 seconds

This commercial strongly emphasizes its effectiveness in improving skin firmness and highlights that Artemisia capillaris is used as a raw ingredient.

It leaves the impression of an organic, skin-friendly cream.

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Shiseido INOUI: ‘The more layers of light, the more my color is born.’

INUI 'The more layers of light, the more my color is born.' 30 seconds | Shiseido

This is a commercial introducing Shiseido’s INOUI cosmetics lineup.

The ad is titled “The more I layer light, the more my color is born,” which strikingly conveys the idea that layering brings out one’s individuality.

Alongside visuals of the products, it features a woman ascending a spiral staircase, resulting in an overall stylish and cool atmosphere.

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[October 2025] Trending New Commercials (31–40)

Kewpie Mayonnaise “Magic Mix Mayo” Version

Kewpie Mayonnaise “Magical Mix-Mayo” Version 30 seconds

This is a commercial that promotes the ease and potential of “maze-mayo,” mixing Kewpie Mayonnaise with other seasonings.

It emphasizes how well it pairs with a wide variety of condiments, while also conveying just how great Kewpie Mayonnaise is.

A key point is that they even try combinations you wouldn’t normally associate with mayo, capturing the excitement of discovering new flavors.

Further enhancing the light, breezy feel of the visuals is an original track by Ovall.

The stylish sound has a floating quality that also conveys a fun, upbeat atmosphere.

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From 10 p.m. on ZOZOTOWN, it’s ZOZOTIME: “Mom’s ZOZOTIME” / “Family Clothing” editions.Yumi Adachi

[ZOZOTOWN] From 10:00 PM: ZOZOTIME “Mama’s ZOZOTIME” Edition

[ZOZOTOWN] From 10:00 PM: ZOZOTIME “Family Clothing” Edition

This commercial conveys the value and excitement of ZOZOTIME, a time sale held on ZOZOTOWN starting at 10 p.m.

Yumi Adachi appears as a mom, introducing how useful the sale is, and the musical vibe really highlights the fun.

It also delightfully shows the idea of having time just for yourself and getting to choose the clothes you love.

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Nippon Ham: Oden Ingredients for Meat Lovers — “Meat-and-Mochi Gyoza” Version / “Quail Egg Meatball” Version

Oden for meat lovers: 'Nikumochi Gyoza' version, 30 seconds

Oden Ingredients for Meat Lovers: 'Quail Meatball' Edition (30 seconds)

In this commercial introducing oden ingredients made with meat, the story is presented in the style of an audition.

The two items featured this time are meat-mochi gyoza and quail meatballs.

It’s striking how they withstand tough questions and comments from the three judges—a mother, son, and daughter—and ultimately win their approval.

Although the portrayal is very passionate, the fact that it’s actually an audition for oden ingredients adds a touch of humor.

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SoftBank AI Mashaharu’s What-is-this? “HAPS” Version / “Disaster Response Drone” Version

SoftBank AI Mashaharu’s What Is This? “HAPS” Version (60 seconds)

SoftBank AI Mashaharu’s What Is This? “Disaster-Response Drone” Edition (60 seconds)

This is a series in which AI Mashaharu, an AI that closely resembles Masaharu Fukuyama, learns about SoftBank’s initiatives to solve various social issues.

It features disaster-response drones and HAPS, an airborne communication base station, and clearly explains what they are.

It also depicts the roles they play in society and how they connect to the future, conveying a positive, forward-looking outlook toward what lies ahead.

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Lottery Quick One “TV Commercial: Married Couple” Version / “TV Commercial: Couple” VersionTakeru Satoh

Quick One 'TV Commercial: Married Couple' 30-second version

Quick One “TV Commercial: Couple” 30 seconds

This is a commercial where Takeru Satoh speaks directly to viewers about the appeal of Quick One, a lottery that lets you see the results online right away.

The storyline shows married couples and partners watching his pitch, with their growing willingness to give it a try conveyed through his narration.

It clearly communicates how great it is to enjoy a lottery so easily.

Their individual reactions to the ad also evoke a sense of casual fun and lightheartedness.

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