Commercial songs from the 70s. Nostalgic TV commercial jingles.
When it comes to music of the 1970s, it was an era that produced countless classic songs—often called Showa Kayō—that are still loved today.
Naturally, many of these timeless hits were used in commercials at the time.
What’s more, numerous 70s tracks that were popular with listeners back then have also been picked up as commercial songs decades after their original release!
In this article, we’ll introduce a wide range of songs: not only those used in real time during the 1970s, but also tracks released in the 70s that were later featured in commercials.
From nostalgic commercials of the era to recently aired spots, enjoy a comprehensive look at 70s masterpieces that continue to be loved across generations.
- [Classic Hits of the 70s] A Compilation of Western Songs Used in Commercials
- Catchy Showa-era commercial jingles. Introducing famous songs recently featured in commercials, too!
- All-Time Nescafé Popular Commercials and Jingles Roundup
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- 80s commercial songs. A roundup of Japanese songs from the 80s that have been used in commercials.
- Coffee commercial song. Popular commercial jingle.
- Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- Classic enka songs featured in commercials, along with original CM tracks, introduced together!
- A collection of nostalgic hit songs and classics from the 70s
- Cosmetics commercial song. Popular commercial jingle.
- [Going Viral!] A Special Feature on the Cute Songs Used in Commercials
- A must-see for people in their 30s and 40s! A roundup of nostalgic 1990s commercial jingles
Commercial songs from the 70s. Nostalgic commercial jingles (61–70)
Yokohama TwilightItsuki Hiroshi
It’s his re-debut single, released on March 1, 1971.
It’s said that his stance of holding the microphone in his left hand and clenching his right hand into a fist began with this song.
A well-known impressionist from a comedy impersonation show also does this.
It sold 642,000 copies.
A Night’s DreamMinami Kōsetsu
This is a single by Kōsetsu Minami released in October 1978, with lyrics written by Yōko Aki, who is also active as an actress.
It peaked at No.
3 on the Oricon weekly chart.
The song was used in a Shiseido commercial featuring Asami Kobayashi.
Farewell, my loverSakai Masaaki
I think everyone has heard the opening phrase of the song.
Lyrics by Osamu Kitayama, music by Kyohei Tsutsumi.
It won the Popularity Award at the 13th Japan Record Awards.
That year saw many awards go to songs connected to Tsutsumi.
It sold over 500,000 copies and was released by Nippon Columbia.
Trembling gazeogura kei
A 1976 autumn campaign commercial song by the cosmetics company Shiseido, featuring actress Kimie Shingyoji as a mysterious woman.
The singer-songwriter chosen for the CM, Kei Ogura, had his song “Yureru Manazashi” (“Quivering Gaze”) used verbatim as the commercial’s catchphrase.
The track depicts meeting someone so wonderful that words can’t describe them, falling in love, and watching the story of one’s life be written further and further.
Its wistful melody and lyrics perfectly match the commercial’s mysterious atmosphere.
RomanceIwasaki Hiromi
This is Hiromi Iwasaki’s second single, released by Victor Records in July 1975.
Her debut song, “Duet,” became a hit, entering the Top 20, and director Kazuomi Sasai once again commissioned lyrics and music from Yū Aku and Kyōhei Tsutsumi, leading to this release.
From the northern innMiyako Harumi
This is a song by Harumi Miyako, released as her 66th single.
It was issued by Nippon Columbia on December 1, 1975 (Showa 50) and won the Grand Prize at the 18th Japan Record Awards (1976).
It sold 1.435 million copies.
Northern SpringSen Masao
It was released by Tokuma Musical Industries in April 1977.
On the Oricon Singles Chart, it achieved million-seller status in its 92nd week in total after debuting within the top 100.
The song depicts a man living in the city receiving a package from his family home and reflecting on his hometown, his family, and a past love.