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Feeling Autumn: Fall Commercial Songs — A Special Feature on Popular CM Tracks

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.
A Vocaloid producer who is also a music writerAraki Jakkan
I’ve worked in a variety of roles—regardless of pro or amateur settings—including live event PA, cameraman for video and photography, restaurant staff, and logistics center staff. I now spend my days as a part-time writer. I’ve contributed to music and manga websites with feature/review articles, and wrote the liner notes included as a bonus for 1st PLACE Inc.’s “IA SUPER BEST.” As for my music background, I started playing guitar in junior high and focused on band activities during my school years. For over 15 years since then, up to the present, I’ve continued releasing original tracks as a Vocaloid producer. My areas of expertise are Japanese rock, Vocaloid, and manga.

Autumn is full of pleasures—appetite, sports, the arts, and travel.

Commercials also plan and promote new products and services in line with these seasonal changes.

In this article, we’ll introduce a range of songs featured in autumn commercials.

We’ve picked not only songs with an autumn vibe, but also any tracks that were used in fall ads, even if they aren’t explicitly about autumn.

From pieces that evoke the season’s beautiful scenery to many other tunes, we’ve gathered a wide variety.

You might just find your favorite CM song or that track you’ve been curious about and searching for.

[Feel the Autumn] Autumn Commercial Songs: A Special Feature on Popular CM Tracks (71–80)

Kanebo '89 Autumn Promotion

MISTY ~subtly~Himuro Kyosuke

I tried playing Kyosuke Himuro/MISTY ~Subtly~.

MISTY ~subtly~Himuro Kyosuke

Kyosuke Himuro, one of Japan’s leading singers.

The piece he created for Kanebo’s Autumn ’89 promotion is “MISTY ~Bimyo ni~.” It’s crafted as a love song that listeners of any generation can relate to.

The lyrics compare a person whose true feelings are hard to read to a landscape veiled in mist.

The beautiful choice of words is sure to capture your heart.

The slow-tempo sound and gentle humming also give it a relaxed feel—another highlight worth noting.

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Nissen Autumn/Winter 2012

You & MeHamasaki Ayumi

Ayumi Hamasaki / You & Me (Short Ver.)

You & MeHamasaki Ayumi

The Nissen 2012 Fall/Winter commercial song.

It’s a track included on Ayumi Hamasaki’s fifth best album, “A SUMMER BEST,” released in 2012.

It was later included on her 14th album, “LOVE again.” The song sings about vividly revived memories of summer with her lover.

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Kanebo Autumn Campaign Song

Pink MozartMatsuda Seiko

Pink no Mozart - Seiko Matsuda

Pink MozartMatsuda Seiko

This is Seiko Matsuda’s 18th single, which was used as the autumn campaign song for Kanebo Cosmetics.

Released in 1984, it reached No.

1 on the Oricon Weekly Singles Chart.

The lyrics were written by Takashi Matsumoto, and the music was composed by Haruomi Hosono.

It’s a ballad that feels like a refreshing breeze.

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