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Feeling Autumn: Fall Commercial Songs — A Special Feature on Popular CM Tracks

Autumn is full of pleasures—appetite, sports, the arts, and travel.

Commercials also plan and promote new products and services in line with these seasonal changes.

In this article, we’ll introduce a range of songs featured in autumn commercials.

We’ve picked not only songs with an autumn vibe, but also any tracks that were used in fall ads, even if they aren’t explicitly about autumn.

From pieces that evoke the season’s beautiful scenery to many other tunes, we’ve gathered a wide variety.

You might just find your favorite CM song or that track you’ve been curious about and searching for.

[Feel the Autumn] Autumn Commercial Songs: A Special Feature on Popular CM Tracks (1–10)

au「LISMO!」

Promise in Madder Redikimonogakari

Ikimonogakari 'Akane-iro no Yakusoku' Music Video
Promise in Madder Redikimonogakari
Ikimono-gakari Akane-iro no Yakusoku au LISMO CM

Ikimono-gakari, the beloved national pop unit, released the single “Akane-iro no Yakusoku” in 2007.

It was featured in a commercial for au’s “LISMO!” Some people may even have set it as a ringtone on their cell phones back then.

It’s an iconic early autumn masterpiece, and Mizuno has mentioned that he wrote it with a wedding theme.

The arrangement by Masanori Shimada is beautiful, and it’s infused with Ikimono-gakari’s signature simplicity and heartfelt message of love that resonates with crystal clarity.

Capturing the fleeting passage of the seasons and the preciousness of a single moment of affection, the song overlaps with nostalgic autumn scenery and deeply moves the listener.

SUUMO: “That first time is the beginning of many firsts.” (Version/Chapter)

Night of Osmanthuskinoko teikoku

Kinoko Teikoku — Night of the Osmanthus
Night of Osmanthuskinoko teikoku
Moka Kamishiraishi's first time living alone! Song: 'Osmanthus Night' by Kinoko Teikoku / SUUMO commercial

In this commercial featuring Moka Kamishiraishi, Kinoko Teikoku’s “Kinmokusei no Yoru” plays alongside visuals themed around the start of a new life.

The song evokes the scent of fragrant olive drifting through an autumn night and gives voice to the bittersweet feelings held in one’s heart.

Her step into a new place vividly captures a mix of anticipation and anxiety.

While looking back on past memories, the lyrics portray the inner struggle of taking a step toward the future, and viewers will relate to her as she deepens connections with unfamiliar people in a new town.

Kirin Beverage “Gogo no Kocha” (Afternoon Tea)

Maplesupittsu

Moka Kamishiraishi shows off her stunning vocals in a commercial! She covers Spitz’s “Kaede” as Kirin’s new Afternoon Tea TV ad goes public.

Some of you might feel like listening to it when autumn comes.

It’s a classic by Spitz, a rock band beloved nationwide.

It was released in 1998 as their 19th single.

It drew attention again in 2017 when singer Moka Kamishiraishi covered it for a Kirin Beverage “Gogo-no-Kocha” commercial.

The blend of poignancy and freshness really tugs at the heart.

I recommend giving it a careful listen during a cool, breezy time of day, with a cup of coffee or tea in hand.

Feeling Autumn: Fall Commercial Songs. Popular Commercial Song Special (11–20)

McDonald’s “Tsukimi Burger Series” / au by KDDI “LISMO!”

crescent moonayaka

McDonald’s Tsukimi Pie / McFlurry Tsukimi commercial “Daughter” version, 15 seconds

Since its release in 2006, Ayaka’s love ballad “Mikazuki” has captured the hearts of many.

Even younger generations know it well, and it’s often featured in playlists of autumn songs and love songs—a timeless classic.

Those who experienced it in real time may also remember the au “LISMO” commercials with the familiar squirrel character.

The song resonates with the sentimental feelings of autumn and with hearts in love.

It also matches the warm, heartful, and positive message of McDonald’s Tsukimi series “Daughter” commercial featuring Ken Mitsuishi and Yukino Kishii, filling it with a cozy atmosphere.

Sukiya Tsukimi Sukiyaki Beef Bowl “When I Look at the Moon” Version

EclipseBillyrrom

Billyrrom – “Eclipse” 【Official Music Video】
EclipseBillyrrom
Tsukimi Sukiyaki Gyudon “When You See the Moon” Version 30 Seconds

This is a commercial in which Satomi Ishihara introduces Sukiya’s new autumn-perfect item, the Tsukimi Sukiyaki Gyudon.

It portrays her seeing the beautiful autumn moon and being reminded of the Tsukimi Sukiyaki Gyudon, and the way she digs in with gusto really conveys its visual appeal and deliciousness.

The CM song is Billyrrom’s “Eclipse,” notable for its calm rhythm, which seems to emphasize the gentle atmosphere of autumn.

Fujifilm “AXIA New MD”

A Colorful WorldJUDY AND MARY

3. Colorful World JUDY AND MARY – Pop Life – 1998 – JAM
A Colorful WorldJUDY AND MARY

Even more than 20 years after their breakup, JUDY AND MARY—a rock band that still has many fans—released their 16th single.

Its slow tempo and wistful melody, along with lyrics that seem to sing of partings and new departures, evoke the feeling of autumn.

The protagonist, who has gone through a summer farewell, looks back on beautiful memories while quietly facing forward amid the autumn scenery—lyrics that truly resonate.

After a summer full of all kinds of experiences… as you process both the joyful and the bittersweet memories, let yourself sink into the comfort of savoring the season as it is now.

McDonald’s Triangular Chocolate Pie “Triangular Chocolate Pie Song” Version

Sun and BikiniRIP SLYME

RIP SLYME – The Sun and the Bikini
Sun and BikiniRIP SLYME
Yoko Maki and Sairi Ito dance to the “Triangle Choco Pie” song! The original track is RIP SLYME’s “Taiyo to Bikini.” Triangle Choco Pie “Triangle Choco Pie Song” version.

As the saying goes, autumn whets the appetite, and delicious food is one of the season’s joys! This song, crafted to capture that heart-thumping excitement of savoring long-awaited autumn flavors, is based on RIP SLYME’s 2008 single “Taiyo to Bikini.” It was used in McDonald’s “Sankaku Choco Pie no Uta” commercial featuring Yoko Maki and Sairi Ito singing and dancing.

While the original’s tinge of melancholy is toned down, the distinctly RIP melodic catchiness makes it irresistibly hummable.

Just hearing the commercial jingle will have you craving a Sankaku Choco Pie.