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Feeling Autumn: Fall Commercial Songs — A Special Feature on Popular CM Tracks

Autumn is full of pleasures—appetite, sports, the arts, and travel.

Commercials also plan and promote new products and services in line with these seasonal changes.

In this article, we’ll introduce a range of songs featured in autumn commercials.

We’ve picked not only songs with an autumn vibe, but also any tracks that were used in fall ads, even if they aren’t explicitly about autumn.

From pieces that evoke the season’s beautiful scenery to many other tunes, we’ve gathered a wide variety.

You might just find your favorite CM song or that track you’ve been curious about and searching for.

Feeling Autumn: Fall Commercial Songs. Popular Commercial Song Special (11–20)

Samantha Tiara & Samantha Thavasa “Samantha Tiara Jewelry”

C.O.S.M.O.S. ~Cosmos (Autumn Cherry Blossoms)~Sandaime Jē Sōru Burazāzu fromu Eguzairu Toraibu

Sandaime J SOUL BROTHERS from EXILE TRIBE / “C.O.S.M.O.S. ~Autumn Cherry Blossoms~” Music Video
C.O.S.M.O.S. ~Cosmos (Autumn Cherry Blossoms)~Sandaime Jē Sōru Burazāzu fromu Eguzairu Toraibu
Third Generation J Soul Brothers / Samantha Tiara & Samantha Thavasa “Samantha Tiara Jewelry” TV commercial — ‘Merry Christmas to Every Love’ edition — now released!!

It might be one of the great autumn classics in the history of Japanese music.

It’s a song by the dance-vocal group Sandaime J Soul Brothers from EXILE TRIBE, released in 2014 as their 14th single.

It was also used in commercials such as Samantha Tiara & Samantha Thavasa’s “Samantha Tiara Jewelry.” Many people are sure to relate to the lyrics that depict a precarious love and deep romantic feelings.

A bittersweet, heartfelt love song that’s perfect for autumn.

Glico Almond Chocolate: “For certain reasons, I'm going on a journey” (version)

Stay by my side even after autumnMinamino Yoko

Yoko Minamino – Stay by My Side, Even After Autumn (1988)
Stay by my side even after autumnMinamino Yoko

This is a Glico Almond Chocolate commercial depicting a woman, played by Yoko Minamino, setting off on a journey.

It features her song “Aki kara mo, Soba ni Ite,” whose gentle melody expresses the bittersweet feelings that come with the arrival of autumn.

Phrases that convey the wish to stay with a loved one forever match the visuals, reflecting the changing seasons.

Watching her dash onto a train and embark on her trip evokes autumn excursions.

It’s a song that colors the season often called the “autumn of appetite.”

Kintetsu (Kinki Nippon Railway) “A Story Worth Telling: Ise-Shima.” (Autumn 2019 Toba/Shima Edition)

Recollection TrainYamazaki Masayoshi

Masayoshi Yamazaki performs his new song “Kaisō Densha” acoustically in a commercial, inspired by a tour of Ise Grand Shrine — Kintetsu’s new TV commercial: “You’ll Want to Talk About It, Ise-Shima. (Spring 2019 • Ise Grand Shrine Edition)”

This is a song written by Masayoshi Yamazaki, a singer-songwriter who also works as an actor, for Kintetsu (Kinki Nippon Railway)’s commercial “The Ise-Shima You’ll Want to Talk About.” He himself appeared in the ad.

Inspired by a pilgrimage to Ise Jingu, the guitar and percussion rhythms pleasantly evoke the sound of trains like the limited express Shimakaze rolling along the tracks.

The gentle lyrics, which can also be read as a metaphor for life, soothe minds and bodies worn out by the day-to-day.

With its laid-back mood, it’s a perfect number to soundtrack an autumn trip.

Shiseido “Ekubo Milky Fresh”

The wind is autumn-colored.Matsuda Seiko

Seiko Matsuda - The Wind Is Autumn-Colored
The wind is autumn-colored.Matsuda Seiko

An archetypal piece of ’80s Showa idol pop, marked by a breezy rhythm and powerful brass.

The strong, soaring chorus, the verse tinged with melancholy, and Seiko Matsuda’s popping, sparkling high-tone vocals are absolutely overwhelming.

Though it’s a breakup song, it has a superb, refreshing clarity that somehow even makes your heart flutter.

The flute and marimba that come in partway evoke autumn, yet their crispness blows away the gloom that season can bring—making this a timeless autumn classic that still feels fresh today!

GREE "AKB48 Stage Fighter"

Halloween NightAKB48

[MV full] Halloween Night / AKB48 [Official]
Halloween NightAKB48
AKB48 GREE Commercial: AKB48 Stage Fighter

This song was used as the commercial theme for GREE’s “AKB48 Stage Fighter.” Released in 2015, it’s AKB48’s 41st single.

As the title suggests, it’s a Halloween song whose upbeat music and lyrics convey a message to fully enjoy this once-a-year event.

The retro sound arrangement, which makes you feel like you’re in a disco, is also striking.

It’s a humorous autumn track that’s highly recommended for karaoke.

Toshin: Turning Point at Sixteen

It’s because I listened to Bach’s melody at night.Sakanakushon

Sakanaction – “It’s Because I Listened to Bach’s Melody at Night” (Music Video) – Best Album ‘Fish Encyclopedia’ (3/28 release)
It's because I listened to Bach's melody at night.Sakanakushon

Autumn nights have a kind of cool vibe, don’t they? This is a stylish track that fits that atmosphere perfectly.

It’s a work by the band Sakanaction, known for their appeal in incorporating electronic music, released as a single in 2011.

It was used as the CM song for TOSHIN’s “Turning Point at Sixteen” campaign.

It’s a highly addictive number you’ll want to replay over and over.

By the time the song ends, you somehow feel as if your heart is gently floating—imbued with a mysterious sense of weightlessness.

[Feel the Autumn] Autumn Commercial Songs: Popular CM Song Collection (21–30)

Halloween NightAKB48

[MV full] Halloween Night / AKB48 [Official]
Halloween NightAKB48

This is a Halloween-themed song by AKB48 that fully incorporates disco sounds from the 1970s and 1980s.

Released in August 2015 as their 41st major single, it was used as the theme song for Fuji TV’s “Odaiba Yume Tairiku” and in Asahi Soft Drinks’ “WONDA” commercials.

The four-on-the-floor rhythm and mirror-ball-like synths amplify the message of making the most of that one special night of the year.

The simple choreography by Papaya Suzuki, which anyone can dance to, is another highlight.

It’s the perfect track for dressing up and partying with friends, getting everyone hyped at karaoke, or fully enjoying an autumn night.