A collection of Suntory BOSS commercials. The humorous direction is part of the appeal.
Suntory’s coffee brand, BOSS.
In addition to canned coffee, they also offer bottled coffee, and many of you have probably bought one from a vending machine or a convenience store.
When it comes to BOSS commercials, their charm lies in humorous direction—most notably the Alien Jones series starring Tommy Lee Jones.
In this article, we’ll introduce all the BOSS commercials produced to date, so please enjoy.
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Summary of Suntory BOSS commercials: charmingly humorous direction (41–50)
Suntory PREMIUM BOSS Alien Jones Series: “Television and Youth” Episode
This commercial from the Alien Jones series aired in 2014.
The ad’s theme is television, and it features Alien Jones doing home renovations and accidentally destroying a TV antenna.
In the latter half of the commercial, Tamori also appears, which became a talking point.
The background music uses the track “Darren” from the soundtrack of the film “All or Nothing” (Japanese title: “Hikari no Machi”).
