RAG MusicCM
Lovely commercial jingle

Catchy commercial jingles. A roundup of those songs grabbing attention in ads!

When you’re watching TV or browsing the internet, you often come across commercials, and I’m sure many of you have had a song from one of them get stuck in your head.

In this article, we’ll introduce lots of noteworthy CM (commercial) songs—whether it’s a tune you can’t quite name but can’t stop thinking about, or a song you only heard a snippet of in the ad and want to listen to in full.

Along with the latest tracks, there are also cases where songs from the Showa and Heisei eras are being used again today, so reading this article could be your chance to discover a wide range of music! Let’s dive right in!

Catchy Commercial Jingles [July 2025] (321–330)

Kampo Life Insurance: “A Letter to the President”

Red River Valley

Kampo Life Corporate Advertisement “A Letter to the President” 60-Second Version

It’s a commercial in which a male employee of Japan Post Insurance writes a letter on the occasion of the retirement of a company president who had taken out a policy.

In addition to conveying the bond of trust built through their professional relationship, the episode showing that they also spent time together privately clearly communicates how sincerely Japan Post Insurance employees stand by their customers.

The background music is “Red River Valley,” known in Japanese as “Akai Kawa no Tanima.” It’s a song known as an American folk tune, and its lyrics evocatively conjure images of vast natural landscapes.

Catchy Commercial Jingles [July 2025] (331–340)

Kampo Life Insurance “While Strolling Around the Neighborhood: New Medical Rider” Version

The Whistler and His DogArthur Pryor

Whistler and Dog – Pryor [Cute tune / commercial jingle]
The Whistler and His DogArthur Pryor
Hikorohi is surprised even herself to appear in a commercial! She gushes “So cute!” over a dog that’s great at dancing. Japan Post Insurance’s new CM: “Neighborhood Walk / New Medical Rider” edition.

This is one of a series of commercials that introduce Japan Post Insurance while depicting walks with a dog.

In this “Neighborhood Stroll: New Medical Rider” installment, Hikorohee appears and explains the hospitalization coverage provided by the new medical rider.

While preparing for the unexpected with insurance and trying to stay active in daily life, Hikorohee is joined by Josephine the Afghan Hound, who’s also working hard to exercise—so cute! The background music is Arthur Pryor’s “The Whistler and His Dog.” It’s a piece often used in other companies’ commercials as well, so many people may recognize the tune even if they don’t know the title.

Amazon Music 'Have you heard it yet? ELLEGARDEN' version

Strawberry MargaritaELLEGARDEN

ELLEGARDEN – Strawberry Margarita [MUSIC VIDEO]
Strawberry MargaritaELLEGARDEN
【CM】amazon music

This commercial begins by talking about how Macaroni Empitsu took part in ELLEGARDEN’s 2023 tribute album, “OFF THE WALL -ELLEGARDEN TRIBUTE.” The woman in the ad hadn’t really listened to ELLEGARDEN before, but the tribute sparked her interest.

Seeing this, her father—who has been a longtime ELLEGARDEN fan—becomes deeply moved.

The spot leaves a strong impression with its heartwarming story of a parent and child coming to enjoy the same artist thanks to a tribute album.

The background music features “Strawberry Margarita,” a track with the signature ELLEGARDEN sense of speed, included on their first album after returning from hiatus.

Japan Post Insurance: “Three-Colored Birds – Kampo-san’s After-Sales Follow-Up” (edition)

ChopsticksTakumadrops

Chopsticks – Arthur de Lulli
ChopsticksTakumadrops

This commercial introduces how Kanpo Life Insurance values after-sales service, portrayed through the appearances of Hayato Isomura and Nanoka Hara, who play Kanpo Life Insurance sales representatives.

In this spot, Isomura plays the senior employee and Hara the junior, and the phrase “standing by our customers,” spoken in their conversation, gives a reassuring feeling.

The BGM is an arrangement of the piece “Chopsticks,” published in 1877 by British composer Euphemia Allen.

It is performed by Takumadrops, a jazz pianist who is also active as a singer-songwriter.

With a more relaxed tempo than the original and a jazz-like arrangement, it’s a very easy-to-listen performance.

docomo ahamo with cosmosy “Dance” Version / “Selfie Vlog” Version

BabyDon’tCry=BreakingTheLovecosmosy

[Official Performance] BabyDon’tCry=BreakingTheLove – cosmosy | 🧚‍♀️ fairy realm: blue chroma spell
BabyDon’tCry=BreakingTheLovecosmosy
ahamo with cosmosy “Dance” version 15 seconds

This is a commercial where the girl group cosmosy introduces ahamo, a pricing plan offered by Docomo.

The members transform from their usual look into colorful outfits and chat happily about how this plan has helped them.

Over the cheerful visuals plays cosmosy’s track “Baby Don’t Cry = Breaking The Love.” Its strong, pounding beat creates a cool vibe, and because the rhythm is so palpable, the vocals also feel danceable.

It’s also notable that the song incorporates classical phrases—an inventive touch that adds a sense of grandeur to its stylish sound.

Nihon Kogakuin: 'A Hachioji Campus You Can Be Passionate About'

self-proclaimed musicianosage

Nihon Kogakuin College CM: “A Hachioji Campus You Can Be Passionate About” — 6 Colleges, 107 Specialized Fields

This is a commercial with a positive vibe that communicates what you can learn at Nihon Kogakuin and how it connects to your future.

It depicts students studying a wide range of fields—film, sports, entertainment, and more—and their smiling dedication conveys a strong sense of fulfillment found here.

The song that further accentuates the cheerful atmosphere of these smile-filled visuals is Osage’s “Self-Proclaimed Musician.” While it’s a straightforward band sound, the rhythm feels gentle, and combined with vocals that carry a hint of languor, it evokes the image of moving forward.

The lyrics, which seem to portray an approach to engaging with music, also convey a positive attitude of progressing in your own way.

Nivea Kao NIVEA Mildly Acidic Foaming Face Wash “Aren’t You Choosing?” Version

Maybedoburokku

[MV] Doburock / Maybe... (short ver.)
Maybedoburokku
Nivea Kao has released new commercials for Nivea Mild Acidic Foaming Face Wash, including the “I’m not choosing?” version, featuring Miwako Kakei and Maria Tani.

This commercial expresses, through a lighthearted song, how NIVEA’s mildly acidic foaming face wash addresses common skincare concerns.

It portrays the worries of Miwako Kakei and Maria Tani as they look at their reflections in the mirror, and conveys that NIVEA provides the solution.

The song, serving as both a confession of their concerns and a pathway to resolution, is a parody of Doburokku’s “Moshikashite Dakedo.” Centered on the breezy sound of an acoustic guitar that recalls the original track, the music unfolds into an airy arrangement.

Layered with lyrics that convey thoughtful ideas about facial cleansing, it creates a positive, uplifting mood.