From Refreshing Tunes to Moving Songs: A Compilation of Detergent and Fabric Softener Commercial Tracks
Laundry detergent you use every day, and fabric softener, which many people likely use as well.
Each manufacturer offers a wide range of products, and they air commercials designed to leave a strong impression on us.
Recently, some ads have featured multiple popular actors, drawing attention from younger audiences!
What’s more, some of these commercials are gaining attention not just for their visuals, but for their music as well.
In this article, we’ll introduce, all at once, the songs used in detergent and fabric softener commercials that many people have been curious about.
CM songs often include arranged versions or original tracks written specifically for the ads that haven’t been released as audio, so if you’ve been wondering about them, be sure to check this article!
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From refreshing tunes to moving songs: A roundup of detergent and fabric softener commercial tracks (41–50)
Rabbit DanceOkumura Masahiko
The song used in the Ultra Attack Neo commercial “Tobihane Gourmet Miyagi,” featuring Keiko Matsuzaka, Hana Kino, and Koji Seto, is an English-lyrics parody version of the children’s song “Usagi no Dance.” Its classical style is pleasant to the ear.
The arrangement is by Masahiko Okumura.
Matsuken Samba IIMatsudaira Ken
This is a comical commercial that shows how Bold Sun Gel Ball can eliminate the musty odor of laundry dried indoors.
Ken Matsudaira appears before Fuma Kikuchi’s character, the “Laundry Daimyo,” and uses a mysterious beam to solve the odor problem.
The way he silently resumes firing the beam even when asked for an explanation, and Fuma Kikuchi’s screams as the laundry is being zapped, really heighten the comedy.
The glamorous song that plays when Ken Matsudaira’s character appears is “Matsuken Samba II.” Because it’s a dazzling track evocative of a samba carnival, you can feel the fun the moment the intro starts to play.
Good Timin’Jimmy Jones
This commercial conveys, through Shun Oguri earnestly engaging with the laundry, that using Humming Deodorizing Effect reduces the smell of indoor drying.
A key point is how delighted Shun Oguri looks throughout; the way he happily buries his face in the laundry suggests a rich, pleasant fragrance.
His spontaneous singing to his family further emphasizes a sense of happiness.
Original songmatsuki ayumu
A commercial in which Toma Ikuta serves as the consultation desk for Ariel’s Laundry Help Center, answering questions sent in by customers.
The music used in this commercial was created by Ayumu Matsuki, a self-proclaimed home-recording artist who is active as a singer-songwriter and multi-instrumentalist.
Matching the concept of a commercial designed to look like questions are coming in via SNS such as LINE, a soft, mechanical, game-settings-screen-style melody plays.
It’s a curious tune that conveys cuteness and friendliness while also giving the impression that the consultant is answering sincerely.
Original songTake & nakamura-kun
This is a commercial that aired around 2011.
It’s a very flashy ad bursting with brightness, and the song is also very bright and refreshing.
It’s performed by Take & Nakamura-kun, the duo known for singing the Bold commercial song.
Original songOno Yūki
An Ariel commercial depicting how gel pods are made in a factory.
The music featured in this ad is by composer, arranger, and music producer Yuki Ono, who creates music for a wide range of commercial songs, TV shows, films, and games.
With its bright horn tones, the piece instantly gives the product a vivid, glamorous impression.
The music even makes the factory’s conveyor lines feel like a fashion-show runway.
The products striding confidently down the runway, together with the music that adorns them, conjure up the image of astonishingly effective laundry results.
Original songOkada Pirō
In the Bold Gel Ball commercial “Mom’s Memo,” where a boy reads his mom’s note saying “Do the laundry, okay?” and does the laundry, an original song is featured.
The composer is Piro Okada, known for creating jingles for many famous brands.
The cheerful rhythm and bright horn sounds lift your spirits for all kinds of chores, including laundry! With such a fun melody playing, even the daily grind of housework feels easier to get through.
It’s a track that instantly turns a gloomy mood into a bright one.