Nivea Kao’s commercial song. A popular jingle.
NIVEA is famous for its moisturizing cream.
In Japan, the company sells not only the cream but also a variety of other products.
When it comes to NIVEA commercials, many people strongly associate them with the ad that used the song “Mamoritaai ~ Kono Ryōte no Naka ~.” However, many other songs featured in NIVEA commercials also have a gentle or sophisticated feel.
In this article, we’ll introduce all the songs that have been used in NIVEA’s commercials so far.
We’ve gathered tracks from older campaigns to the most recent ads, so you’re likely to find nostalgic tunes as well as songs you’ve heard recently and were curious about.
- NIVEA commercials: A gentle collection of ads introducing skincare products
- Kao’s commercial song. A popular jingle.
- [April 2026] Summary of the Latest Trending Commercial Songs
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Whose Song Is It?] A Summary of Chanel’s Historical/All-Time Commercial Songs
- [Lenor Commercial Songs] Popular CM Songs and All-Time Commercial Song Compilation [2026]
- [Heartwarming] Moving CM songs. Popular commercial songs
- Shampoo commercial song. Popular jingle.
- Commercial songs for Kao Biore. From popular tie-in tracks to original songs.
- P&G's commercial song. A popular jingle.
- Cosmetics commercial song. Popular commercial jingle.
Nivea Kao commercial songs: Popular commercial songs (11–20)
Your refreshing feelingsZARD
This commercial conveys that 8×4 is perfect for the hot summer, helping keep sweat under control and supporting comfortable days.
It depicts Aya Ueto and her friends enjoying summer events, and their smiles lasting until the end communicate that their comfort is maintained.
The song that further highlights the fun and the refreshing, youthful atmosphere portrayed in the visuals is ZARD’s “Sawayaka na Kimi no Kimochi.” Its buoyant rhythm layered with powerful guitar tones evokes a refreshing feeling of sprinting full-speed through youth.
Izumi Sakai’s clear, expansive vocals are also a key point that emphasizes that refreshing vibe.
I can’t say “I love you.”JUON
“I Can’t Say ‘I Love You,’” sung by JUON, the vocalist of the rock band FUZZY CONTROL, was used as a NIVEA brand commercial song in 2017.
It’s a love song that captures a man’s frustrating inability to say “I love you,” yet even more strongly conveys how deeply he truly loves.
It feels as if there could be no greater feeling than this, even without saying the words—and as if that feeling surely comes across without being spoken aloud.
It’s a love song that fills you with warmth.
wishInoue Ryoma
“Negai,” sung by Ryoma Inoue, was used as the commercial song for the NIVEA brand in 2020.
Ryoma Inoue, who sings this track, is the vocalist of the piano rock band SHE’S.
His clear, high-toned voice perfectly matches the image of the commercial.
It’s a gentle, heartwarming love song filled with the desire to protect the one you love.
Everyone wants to be thought of this way by someone they love—and to have someone by their side who makes them feel that way.
for a long timeKiroro
Kiroro’s songs are loved by people of all ages, and each track has remained popular and been sung for years.
Their song “Nagaina” (Long Time) was released in 1998 as Kiroro’s debut single.
It’s also a favorite as a karaoke song and as a song to dedicate to someone special.
The fact that so many artists have covered it shows just how popular it is.
This is a song that conveys the frustration and bittersweet feelings of not being able to handle the strong emotion of loving someone as much as you do.
Original songHirose Kōmi
The song playing in the NIVEA Deo Protect & Care Spray commercial titled “Birth,” featuring Mina Tanaka, is an original track made for the ad.
Even though it’s an original, the singer is none other than Kōmi Hirose! It’s so dazzlingly delivered in her signature soaring voice that you’ll instinctively want to search which album it’s on.
Her powerful vocals rival the product’s impact, packing a charm that makes the few seconds in the CM feel too short—you’ll want to hear the full version.
The lyrics are tailored to the product, but it would feel perfectly natural if this were released as a Kōmi Hirose song as-is!
No, that’s not it.Suzuki Airi
Airi Suzuki, who was active as a member of ℃-ute, sings “Chigau, Sou Janai.” The original song, released in 1994, is one of Masayuki Suzuki’s signature tracks and is well known across generations.
However, the version sung by Airi Suzuki is performed as a parody in a Nivea facial cleanser commercial.
The lyrics humorously counter common misconceptions about Nivea—such as the idea that it’s only for use in winter.
Unlike the harder feel of the original, this rendition is sung in a cute, lighthearted style.
NIVEA Kao commercial songs. Popular commercial songs (21–30)
Original songYeYe
The web commercial for the Premium Body Milk, “Beyond Moisture, to Radiant Skin,” featuring Marika Matsumoto, uses an original song created for the ad.
The singer is YeYe, a singer-songwriter known for weaving songs that add a slightly strange touch to everyday life.
The lyrics, which directly introduce the product, are sung over the gentle tones of an acoustic guitar.
They express the feeling: I want to gently wrap the hardworking me in care, but dryness bothers me! That’s why I use NIVEA and get dewy, glossy skin! YeYe’s clear, translucent voice somehow brings a sense of comfort.